HyperLead, an affiliate platform by RIO FinTech, involves 30% key account management/business development and 70% project management/operations in my role.𝗠𝗮𝗶𝗻 𝗿𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀:- Conducted in-depth market research and competitor analysis to develop KPI-driven plans and product strategies for BFSI products category, including payment accounts, credit cards, loans, and buy-now-pay-later;- Led end-to-end strategic partner engagement, contributing to 70% of company revenue by acquiring and managing top-tier traffic partners across online/offline channels;- Identified, assessed, and managed risks associated with project launches and ongoing marketing activities;- Analyzed dashboard performance metrics, optimized strategies, collaborating with cross-functional teams to ensure smooth project execution and optimize partners experience