Ranjith R Email & Phone Number

Bengaluru, Karnataka, India

Current Employer – Suventure Software Pvt LtdDesignation – Digital Marketing - LeadJOB RESPONSIBLITIES:• Led digital marketing initiatives for e-commerce client, resulting in substantial 40% increase in online sales and a 30% boost in conversion rates over 9-month.• Implemented data-driven strategies, optimizing digital advertising spend and achieving a 8% improvement in return on investment (ROI) across e-commerce and B2B campaigns.• Leveraged analytics insights for data-backed decision-making, resulting in a 15% reduction in customer acquisition costs and a 22% increase in overall campaign efficiency.• Demonstrated proficiency in managing multichannel digital marketing efforts, seamlessly integrating strategies for both e-commerce and B2B clients to drive a holistic brand presence.

Bengaluru, Karnataka, India

Current Employer – Calpion Software Technologies Private Limited (September 2019 – Till now)Designation – Senior Digital Marketing ExecutiveJOB RESPONSIBLITIES:• Responsibility for planning and executing (SEO, Social Media, PPC , Email Marketing and Online Reputation Management) • Design, Implemented, and optimized retargeting ads using Facebook ,and Adwords to improve the visitors by 65%• Implemented an A/B testing frameworks for SEO Purpose for all content which incrementally improved the rank for targeted keywords by 20%• Develop a content calendar with content team. Interact with the team to ensure content positioning is effectively communicated and reaches the appropriate target audience through media partners• Created an email marketing strategy which increased repeat buying from 20% to 35%.• Increased organic page views (30%) with reduction of bounce rates (20%) on websites through site-content management & SEM analysis• Planning and manage the budget of digital marketing campaigns, creating of detailed reports of allocation to present to the higher management teams. • Implemented new competitive analysis and consumer trend reports to increase quarterly sales by 15%.• Collaborate with the sales team to ensure that they are briefed on marketing programs and have the right content and tools to follow up as required.• Assist in collecting information and data to produce weekly and monthly results and ROI.• Utilize various forms of marketing strategy for the company and delegate social media task management among team members as appropriate.

Bengaluru Area, India

Current Employer – Fortunesoft IT Innovations Pvt.Ltd. (August 2017 – Till now)Designation – SEO / Digital Marketing AnalystJOB RESPONSIBLITIES:• Responsibility for planning and executing (SEO, Social Media, PPC , Email Marketing and Online Reputation Management) • Devise the strategies used to drive web traffic to company website and implement those strategies across web,email and social media channels. • Conduct research of user experiences in web and mobile and make necessary changes to marketing strategy based on results provided in studies.• Planning and manage the budget of digital marketing campaigns, creating of detailed reports of allocation to present to the higher management teams. • Review and evaluate new technologies and techniques with the goal of possible implementation of them into new marketing strategies.• Utilize various forms of marketing strategy for the company and delegate social media task management among team members as appropriate.

Bangalore

EXPERIENCE SUMMERY:Current Employer – Invensis Technology Designation – Digital Marketing ExecutiveJOB RESPONSIBLITIES:• I have complete experience in On Page Optimization and Off Page Optimization. • Devising strategies to drive online traffic to the company website.• Tracking conversion rates and making improvements to the website. • Created and managed the company's paid search campaign• Utilising a range of techniques including paid search, SEO and PPC. • Managing social networking accounts such as Facebook, LinkedIn, Twitter, Google , Pinterest etc for traffic engagement and brand awareness. • Using Google Analytics and other measurement tools to provide reports on metrics, and continually find ways to improve on those metrics through testing and new initiatives• Track and analyze website traffic flow and provide regular internal reports• Attain key performance indicators such as reducing the website bounce rate, increasing dwell time and improving conversion• Responsibility for planning and budgetary control of all digital marketing• Evaluating customer research, market conditions and competitor data• Review new technologies and keep the company at the forefront of developments in digital marketing.

Bachelor Of Technology (B.Tech.), Information Technology, 6.5 Cgpa

Slc, Computer Science

Hsc, Computer Science