Rebecca Winslow (She/Her) Email & Phone Number

Towson, Md, Us

Queer City Sports is a recreational sports and social events organization whose mission is to unite, provide a safe space, increase visibility, celebrate, and promote an active lifestyle for LGBTQ+ individuals. Crafted company vision, mission, and values. Develop and accomplish short-term goals and long-term objectives that further the company's growth and impact on the community. Formulated successful business plan, marketing strategy, and operating procedures.· Manage all aspects of business including budget, site selection, negotiating contracts, participant communications, vendor coordination, staffing, and day of operations. · Managed the execution of all marketing including online presence, e-mail campaigns, social media, and lead generation that resulted in an increase of customer base by 300%. · Launched company in two new markets resulting in an 88% increase in company revenue. · Identify and cultivate relationships with organizations and individuals for sponsorship. Created sponsorship packages, fulfilled sponsor obligations including social media mentions and logo placement on marketing and merchandise. · Organized and built a volunteer infrastructure, which created a cohesive team environment to support sustained future growth for the company.· Plan and execute charity events and fundraisers to benefit local non-profit organizations. · Represent organization at public events, community meetings, and in LGBTQ+ spaces. · Researched, evaluated, and led implementation of new online registration and CRM platform.

Baltimore, Maryland, United States

Oversee total operations of programs and events across three sites, including the strategic development of new projects and the evaluation of the effectiveness of existing programs. Led collaboration with department leaders, site directors, and community partners to develop robust, diversified, and sustainable programs.· Create and execute strategic growth plan to expand offerings and increase participation in both revenue generating and mission based programs and events.· Developed and supported implementation of marketing campaigns to increase program participation using multiple channels including email marketing, social media, and leveraging partnerships with schools and community partners.· Prepare and managed an annual operating budget of over $500K. Provide timely and accurate analyses of budgets, financial reports, data and financial trends to critically measure the organization's operations are carried out in a balanced fiscal position· Served as Race Director for annual charity 5K. Grew race registration by 64% over the course of 5 years. Solicit and manage individual gifts, sponsorships, and in-kind donations.· Ensure the Y is a welcoming and inclusive employer by serving as Co-chair of the LGBTQ+ Employee Resource Group. · Manage and supervise full time and part time team members; plan and organize workloads and staff assignments, hire, train, motivate, evaluate staff, review progress and direct change as needed. · Recruit and develop volunteers for programs, one day events, and fundraising duties.

Baltimore, Maryland, United States

Baltimore, Maryland, United States

Responsible for planning, writing, designing, and executing integrated strategies to grow membership. Prepare and execute marketing campaigns to attract leads using traditional and digital mediums. Collaborate with staff across departments to ensure positive member experience. Launched a series of new member communications to increase member retention.