Mohammad Rabay'A Email and Phone Number

I am responsible for building and executing on product growth strategies. Innovate, design and manage the full lifecycle of digital solutions and experiences for job seeker and employers (Harri’s Marketplace). Gather cross-functional stakeholder and user requirements, develop user and process flows, wireframes, detailed product and functional specifications.I am leading, in collaboration with CEO, the product strategy, roadmap creation and execution of Job Seeker and Employers/businesses user experience across web and mobile (web and native) products, analytics and internal tools, sales and marketing programs, strategic partnerships, CRM and email systems. • Lead product strategy, roadmap creation and prioritization, and execution. • Own product KPI definitions, analysis and weekly reporting to management.• Owner of product backlog & prioritization. • Primary interface and communication channel between Marketing/Operation/Sales/Customer Service/Management and Tech.• Gather requirements, create business and functional specification documents, wireframes, user acceptance testing to drive product through to production and post-release management.• Create customer feedback loop and work closely with testing manager to test new products, features and continually enhance solutions.• Work with cross-functional teams and strongly collaborate with tech to build user-friendly solutions that increase engagement, optimize for conversions, and scale for future use.• Maintain ongoing knowledge of industry trends, competitive analysis and industry best-practices.• Assess and make recommendations on third party partnership opportunities.• Central point of contact and authority for product development team in Ramallah.

I am responsible for all the inbound and outbound activities associated with the entire life cycle of Bisan products: from product definition through their development and marketing activities. As a Director of product and marketing, I am responsible for researching customer requirements, competitive practices and trends, and developing a strategy for product improvement to meet the needs of the customer.In addition to that, a role passionate about new technology and what it can do for users and businesses, and constantly thinking of new ways technology can help people and businesses.

As a business leader of gSoft products, I am deeply involved in the product development process and responsible for defining and executing go-to-market strategies and organizing new feature launches. This includes positioning, naming, external communications, competitive analysis, and feature prioritization. I am managing and working with a cross-functional team, including corporate communications, support, and in partnership with product managers and engineering.

Responsible for the product planning and execution throughout the product lifecycle, including: gathering and prioritizing product requirements, defining the product vision, defining and tracking key metrics, and working closely with engineering, marketing, QA, and support to ensure growth, engagement, revenue and customer satisfaction. Also includes ensuring that the product supports the company's overall strategy and goals.• Managing product development including product specifications.• Managing the entire product life cycle from conception to development to release.• Quantitative analysis of product/key metrics.• Initiate and prioritize projects within engineering and QA, track product development, and develop product launch plans• Engage closely with engineering team and assist in determining the best technical implementation methods as well as reasonable execution schedule.• Defining products and services life cycles.• Providing marketing analysis, and marketing segmentation.• Defining the main and key focus groups of the product.• Defining the main key features, ideas, and functions of products and services.• Providing a high level use cases and products definitions.• Providing a detailed use cases for products and services.• Providing a complete documentations and road map descriptions for the products and services suggested.• Searching for third party services, and assures the matching capabilities with the product in both business and technical wise.• Contacting third party communities and companies and specifying the technical requirements for APIs.• Providing the mockups/wireframes for the important key services within the product.• Providing a high level architecture for the services including components, class, and activity diagrams.