Rachael Gooby Email & Phone Number

Vleuten, Utrecht, Netherlands

I deliver post. I talk to amazing people everyday. It's an invaluable service.

Frankfurt Am Main Area, Germany

Compelling, well-researched copy to support website development, content marketing strategies, marketing automation and lead generation.

Frankfurt Am Main Area, Germany

> Defining company vision, goals and brand> Website content strategy planning alongside development> White papers and reports> All forms of marketing material - digital and print> Thought leadership, blogs and social media> User experience content writing> Metadata and e-commerce descriptions> Email marketing and analytics

Frankfurt Am Main Area, Germany

> Established the marketing and communications strategy, aligned to business goals> Day-to-day management of the marketing team> Project management and strategy delivery> Developing a strong vision and brand for Acomodeo> User experience product content> Marketing automation> Production of marketing material to support and drive sales> Strategic communications and marketing support to all departments> Lead content developer for new websites, from concept to delivery> Passionate leader and always inspiring others> Native English content expertise> CMS super user

Frankfurt Am Main Area, Germany

Developed content strategies, created core messaging and wrote campaign communications for Make Digital Work clients.

Bristol, United Kingdom

> Creative blogging to balance writing for business> Introduction of style and tone of voice> Strategic communications advice and content guidance> Managing and leading a team of editors on the creation and publication of unique, high-quality content> Establishing, maintaining and managing partnerships with Bristol-based companiesBristol #PROSPECTUS has now finished, but it established a widely-recognised respected presence within the Bristol cultural scene, driven particularly by the social media channels and main website.

Colchester, United Kingdom

> Managed the faculty communications, both internal and external> Led a wide range of integrated communication campaigns> Delivered five department website redesign projects, including content strategy and creation> Managed the department and faculty websites on a daily basis (overseeing content and standards) and running associated social media channels> Delivered multi-channel communications campaigns for student-facing initiatives> Established web management processes for the departments> Project manager for the development and launch of www.societycentral.ac.uk, a new externally-facing website that connected policy makers with research> Developed and led usability workshops to inform structure and content> Video and podcast storyboarding and production> Line management responsibility

Chelmsford, United Kingdom

> Alignment of all internal communications to wider organisation vision and key messages> Advised and implemented interventions to improve employee communications and engagement> Change communications management> Event management> Advisor to the senior management board> Project management> Content creation

Chelmsford, United Kingdom

> Varied role covering all aspects of internal communications> Editor of the employee magazine> Co-ordinated and delivered a highly-successful re-launch of the employee magazine> Won Best Re-launched magazine in the CiB (Communicators in Business) Awards> Won an Award of Excellence for best editor in the CiB Central Region Awards 2009> Editorial planning, content creation, delivery and distribution> Management of internal and external creative agencies> Employee communications business partner for the finance directorate senior management team

Ipswich, United Kingdom

> Planned and successfully delivered a range of corporate events> Change management communications> Managed the news stories on the intranet homepage, including writing, editing and uploading the content using the CMS system> Revised and delivered new corporate induction training course> Helped to design the corporate web training course and delivered it to approximately 100 members of staff to support the use of the new content management system> CMS super user> Single point of contact for advice and guidance for the web agents on all CMS-related issues> Editor of the employee magazine> Communications business partner for adult services' directorate> Supported the Head of Internal Communications in managing eight budgets, from monitoring and reporting on a monthly basis to raising invoices and checking payments on the electronic procurement and financial systems

Ipswich, United Kingdom

> Successfully delivered, with multi-discipline project team, the new corporate intranet website> Project managed the re-launch of the change communication brand, including logo and intranet re-design and launch event for senior managers> Supported the team in all administration duties> Award winner in the CIPR Pride Awards for best local government intranet category

Ba Hons English Language And Linguistics, English Language And Linguistics

Gcses And A Levels