★Rachael Herb-Neterer Email & Phone Number

United States

Oregon, United States

- Designed, animated and implemented creative campaigns for various mobile gaming clients, leading to a notable boost in both Return on Ad Spend (ROAS) and user retention rates.- Provided art direction to a team comprising 7 designers with varying skill levels.- Directly managed an internal team of 3 junior designers and coordinated with contractors in multiple time zones to consistently deliver video and ad creatives to clients each month.- Established internal onboarding techniques and developed reusable resources (including templates, references and style guides) to enhance and expedite daily tasks for a team of designers.

Oregon, United States

- Designed, animated and implemented creative campaigns for various mobile gaming clients, leading to a notable boost in both Return on Ad Spend (ROAS) and user retention rates.- Assisted in establishing reusable resources (including templates, references, style guides and assets) to enhance and expedite daily tasks for a team of designers.

Redmond, Wa.

- Tasked with visualizing intricate technical concepts and presenting them in easily comprehensible animated videos for a range of high-profile tech clients with headquarters across the Pacific Northwest.- Daily tasks encompass 2D motion graphics animation, whiteboarding, ideation, illustration, and effects animation utilizing the latest Adobe CC software.

San Francisco Bay Area

- Use Adobe software to design, animate, and illustrate mobile ads, driving user conversions and substantially amplifying ad revenue for multiple clients.- Animate and illustrate custom game assets and effects to blend with the established art style of each client.- Create assets from scratch in the absence of provided materials.- Efficiently animate and deliver videos on a weekly schedule for each client.

Portland, Oregon Area

- Designed & illustrated vector environments & characters for custom business to business elearning courses aimed at teachers across the US.- Designed the UI & layout for said elearning courses in Flash.- Also responsible for designing printed materials such as infographic job aides, flyers, instructional posters & teaching handouts for business to business teams on a tight turnaround schedule.