Rachael Shayne
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Rachael Shayne Email & Phone Number

CLIMATE TECH | BRAND | CMO | CORPORATE COMMUNICATIONS | MARKETING. Building and accelerating growth-stage companies, brands, and reputations for series A+ at R&D B2B Marketing
Location: Loveland, Colorado, United States 12 work roles 2 schools
1 work email found @projectcanary.com 2 phones found area 720 and 866 LinkedIn matched
✓ Verified Jun 2026 4 data sources Profile completeness 100%

Contact Signals · 1 work email · 2 phones

Work email r****@projectcanary.com
Direct phone (720) ***-****
LinkedIn Profile matched
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Current company
Role
CLIMATE TECH | BRAND | CMO | CORPORATE COMMUNICATIONS | MARKETING. Building and accelerating growth-stage companies, brands, and reputations for series A+
Location
Loveland, Colorado, United States

Who is Rachael Shayne? Overview

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Quick answer

Rachael Shayne is listed as CLIMATE TECH | BRAND | CMO | CORPORATE COMMUNICATIONS | MARKETING. Building and accelerating growth-stage companies, brands, and reputations for series A+ at R&D B2B Marketing, based in Loveland, Colorado, United States. AeroLeads shows a work email signal at projectcanary.com, phone signal with area code 720, 866, and a matched LinkedIn profile for Rachael Shayne.

Rachael Shayne previously worked as Chief Marketing Officer, Co-founder at R&D B2B Marketing and Fractional CMO, Branding & Comms Expertise at Canopy Advisory Group. Rachael Shayne studied at Fairview High School.

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{first}.{last}@projectcanary.com
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AeroLeads found 1 current-domain work email signal for Rachael Shayne. Compare company email patterns before reaching out.

Profile bio

About Rachael Shayne

BRAND | B2B | CLIMATE TECH | ENERGY | COMMS Executive Marketing leader with a proven track record in revenue-focused marketing strategies. I specialize in crafting authentic customer and employee brand experiences that dominate markets and cultivate an inspiring company culture. My diverse expertise spans climate technology, SaaS, sustainability, internet infrastructure, private equity, and consumer goods. I excel in brands and leading teams through dynamic growth stages to achieve exceptional results.
Key Competencies:* Brand Strategy: Expert in developing and implementing brand strategies that capture market share and foster loyalty.* Revenue-focused marketing: Skilled in driving B2B sales and revenue velocity through innovative marketing techniques.* AI-Fluent: Proficient in leveraging AI to gain insights into customer and employee behavior, adding to content efficiency and fueling innovation and growth.* Team Leadership: Adept at building and leading high-performing teams, fostering a culture of collaboration and continuous improvement.Achievements:* Successfully guided prominent brands such as Alibaba.com, Axon, BeZero, Colorado Tourism, GreenFire Energy, LongPath Technologies, Manna Tree, Nestlé, Porosity, Procter & Gamble, Project Canary, Risilience Carbon Tracker, and, Sephora* Recognized for visionary leadership and refined problem-solving skills, enhancing brand value and market presence across various sectors.* Mentored emerging innovators through esteemed programs such as the Blackstone Entrepreneur's Network, TechStars, and the University of Colorado Leeds School of Business.
My passion lies in exploring new markets, understanding customer and employee behavior, and driving innovation. With a focus on healing, fixing, and growing brands, I am committed to delivering strategic insights and tactical execution that enhance organizational performance and market share.Key Skills:^ Account Based Marketing, Account Based Experiences (ABX)^ Brand Building^ Brand Storytelling^ Brand Experiences (BX)^ Category and New Market Development^ Corporate Communications^ Customer Experiences (CX)^ Marketing Strategy^ Multi-Channel Marketing, Integrated Marketing^ Thought Leadership Management, CxO Reputation Management and Social Media Management

Listed skills include Brand Development, Advertising, Strategy, Marketing Communications, and 45 others.

Current workplace

Rachael Shayne's current company

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R&D B2B Marketing
R&D B2B Marketing
CLIMATE TECH | BRAND | CMO | CORPORATE COMMUNICATIONS | MARKETING. Building and accelerating growth-stage companies, brands, and reputations for series A+
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12 roles

Rachael Shayne work experience

A career timeline built from the work history available for this profile.

Chief Marketing Officer, Co-Founder

Current

At R&D B2B Marketing | Branding | Comms Consulting Agency, Rachael co-leads a specialized agency with her longtime climate-tech counterpart, Diana Kaul. They help complex B2B brands, particularly in the climate tech space, scale effectively from Series A+. With a focus on brands that are hard to communicate, Rachael combines her expertise in branding.

Aug 2024 - Present

Fractional Cmo, Branding & Comms Expertise

Current

Denver, CO, US

As a seasoned marketing leader, strategic communications, and branding expert, Rachael Shayne has a proven track record in B2B marketing. Simply put, she helps brands stand up and stand out for accelerated growth. She has successfully led transformative initiatives at Project Canary, LongPath Technologies, Alibaba.com, Zayo, Manna Tree, Axon, Risilience.

May 2024 - Present

Chief Marketing Officer

Current

Boulder, Colorado, US

Rebranded company for market share gain, grow deal size, and international expansion. Pivotal in driving revenue growth and market expansion for advanced sensing technologies within the energy industry. Leveraging climate technology and sustainability expertise, I am responsible for developing revenue-focused strategies that capture new markets and.

Jul 2023 - Present

Fractional Cmo & Strategic Advisor

Boulder, CO, US

On-demand marketing & branding fractional CMO, Head of Comms, Brand Marketing, Strategic Communications, PR lead for building growth-stage brands. Deploys nationwide, working closely with PE groups and their port cos and scaling technology brands. B2B & B2C. Employer-brand strategy and activation to help Axon fill the talent funnel for increased hiring.

Jan 2018 - Jan 2024

Cmo

Denver, Colorado, US

Re-branded company to grow nascent market and capture #1 position while attracting capital. Achieved outsized market share and honed executive reputation for rapid growth. Growth-stage climate tech SaaS and hardware company scaling across energy-intensive markets to combat climate change by providing 3rd party ESG data and engineering-based assessments.

Jan 2021 - Apr 2023

Vp, Global Head Of Brand, Marketing, And Culture

Denver, Colorado, US

International internet infrastructure backbone and services. B2B Senior Executive leader for acquisitive internet technology company. Shaped an entrepreneurial and inclusive global brand and culture that accelerated sales and reputation worldwide.Created and launched new global branding for IPO, M&A integration team for 9 acquisitions.Activated engagement.

Dec 2014 - Apr 2017

Vice President New Business

Boulder, CO, US

  • Joined an ambitious ad agency catering to Made-in America clients and products along with five ex-CP+B players.
  • Quickly converted leads to business ranging from Church’s Chicken, EVOL, Mozilla, Stonyfield and Seventh Generation to Copper Mountain, building national campaigns while growing the agency from eight to thirty people.
Jul 2012 - Dec 2014

Vp Account Strategy & Customer Experience Cx

Denver, CO, US

Connection planning expert fueling tactical and integrative strategies for our clients. From the highest levels of analytical thinking and brand ecosystems to the nuts and bolts of inspired collaboration, my goal is to help grow brands, teams, and consumer experiences that thrive.

Dec 2010 - Jul 2012

Director Of Brand Marketing, Americas Region

Hangzhou, CN

Global sourcing marketplace for sellers & buyers, digital currency, and more. (like Amazon + eBay)Awarded International Marketer of the Year by Jack Ma out of 19,000 employees for launching first-ever non-Chinese Alibaba brand in top priority market (US) with exemplary results; office relocated to Hong Kong (team laid off if not willing to.

Feb 2008 - Dec 2010

Account Director

Denver, Colorado, US

Branding, shopper marketing, and dynamic general manager of an agency team working on Procter & Gamble, new biz-dev, and telecom brands for this top 10 US Agency.

Jul 2000 - Jan 2008

Account Supervisor

New York, NY, US

Nestle. Biz Dev.

Jul 1996 - May 2000

Public Relations Assistant Account Executive

Kinzley-Hughes Pr

Press relations, reputation, press releases, corporate communications

Dec 1995 - Jun 1996
2 education records

Rachael Shayne education

Education record

Fairview High School

Ba, Communications

University Of Colorado Denver
FAQ

Frequently asked questions about Rachael Shayne

Quick answers generated from the profile data available on this page.

What company does Rachael Shayne work for?

Rachael Shayne works for R&D B2B Marketing.

What is Rachael Shayne's role at R&D B2B Marketing?

Rachael Shayne is listed as CLIMATE TECH | BRAND | CMO | CORPORATE COMMUNICATIONS | MARKETING. Building and accelerating growth-stage companies, brands, and reputations for series A+ at R&D B2B Marketing.

What is Rachael Shayne's email address?

AeroLeads has found 1 work email signal at @projectcanary.com for Rachael Shayne at R&D B2B Marketing.

What is Rachael Shayne's phone number?

AeroLeads has found 2 phone signal(s) with area code 720, 866 for Rachael Shayne at R&D B2B Marketing.

Where is Rachael Shayne based?

Rachael Shayne is based in Loveland, Colorado, United States while working with R&D B2B Marketing.

What companies has Rachael Shayne worked for?

Rachael Shayne has worked for R&D B2B Marketing, Canopy Advisory Group, Longpath Technologies, Inc., Focusedbrands, and Project Canary.

How can I contact Rachael Shayne?

You can use AeroLeads to view verified contact signals for Rachael Shayne at R&D B2B Marketing, including work email, phone, and LinkedIn data when available.

What schools did Rachael Shayne attend?

Rachael Shayne studied at Fairview High School.

What skills is Rachael Shayne known for?

Rachael Shayne is listed with skills including Brand Development, Advertising, Strategy, Marketing Communications, Marketing Strategy, Brand Management, Social Media Marketing, and Marketing.

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