- Developed content for social media and internal tools, boosting brand awareness and engagement.- Executed comprehensive marketing strategies for multiple facilities, resulting in revenue growth.- Oversaw end-to-end curation, editing, and writing of high-quality weekly newsletter content.- Showcased services and captured inspiring patient stories through compelling video interviews.- Proactively managed website updates, enhancing user experience.

- Curated B2B/B2C content for marketing emails, video scripts, social media, and advertising.- Collaborated with various teams to craft product-specific marketing materials.- Led creation of streamlined social media, copywriting, and PR processes.- Ensured marketing materials aligned with company brand and voice.- Conducted end-user interviews for brand-consistent content and influencer engagement.- Conceptualized engaging social media and blog content to boost website traffic.

- Composed school board, municipal meeting summaries, local event previews, and interest stories.- Managed interviews, weekly article pitches, and accompanying photography.

- Conducted interviews for local events, municipal meetings, and personal interest articles.- Photographed events for features and contributed bi-weekly content ideas.