As a data & insight professional, my mission is to empower decision-making through deep customer understanding and strategic data analysis. With a steadfast focus on qualitative research and quantitative analysis, I am dedicated to drawing actionable insights that drive improvements in social housing.My journey includes over fifteen years in roles where analytical prowess and social research competency have been the cornerstones of my contributions. I have successfully leveraged customer insights to inform digital transformation initiatives, underscoring the value of research in enhancing service delivery and policy development.