Rachel Vandersluis Email & Phone Number

• Promote CREA's exclusive tools and resources available to improve REALTORS®' day-to-day business and client service, including REALTOR.ca, the REALTOR.ca Member App, and REALTOR.ca Local insights• Support planning and deployment of National Ad Campaign which champions REALTORS® and promotes the REALTOR® profession and REALTOR.ca brand to Canadian consumers • Supervise production of monthly consumer-facing Living Room newsletter to more than 190,000 REALTOR.ca subscribers

Ottawa, Canada Area

• Coordinated presence of MHCC at various conferences and events to promote MHFA (Mental Health First Aid) and TWM (The Working Mind) mental health training courses• Collaborated with Business Development Officers by leveraging SalesForce to convert course inquiries into opportunities in order to coordinate MHFA and TWM courses across Canada• Supported Marketing Specialist with various marketing efforts including using InDesign to create collateral and conducting communications through traditional and digital routes such as mailouts and Pardot email campaigns, respectively

Ottawa, Canada Area

• Coordinated exchange of content and revisions between MHCC project leaders and external graphic design firm to produce marketing collateral that promotes MHCC programs, which are developed to address and improve various mental health needs across Canada• Supported Digital Media Manager with social media analytics and strategy in order to optimize audience engagement across platforms including Facebook, Instagram, Twitter, LinkedIn and YouTube• Used Adobe InDesign, Photoshop and Illustrator to design internal-facing print collateral

Ottawa, Ontario, Canada

• Delivered 3-4 captivating email newsletters weekly to over 4000 subscribers on general, wholesale and brand ambassador mail lists to increase email conversion rate from an average of 0% to 5% • Updated website content and product inventory with full descriptions and website banners handcrafted bath and cosmetic products via Shopify software to provide up-to-date and fresh content for website visitors• Assisted in marketing strategy and audience growth by seeking and following leads for brand ambassadors to leverage their influence for word-of-mouth marketing • Created social media posts and banners via MailChimp, Hootsuite, Facebook, Instagram, Photoshop, and Canva to increase reach, engagement and conversions

Ottawa, Ontario

• Provided customers with attentive and enthusiastic service for premium shopping experience • Used knowledge of consumer behavior while merchandising regularly to maintain fresh, fashion-forward retail environment

Carleton University

• Collaborated with supervisor, Carleton University, and Ottawa community, to share safe drinking facts and practices through several methods of communication including social media posts, blogs, print posters, and events on residence commons to encourage safe drinking amongst first-year students• Used self-direction to update content and analyze metrics via WordPress, Twitter, Facebook and Google Analytics to evaluate campaign performances in terms of reach and engagement• Led focus group of 10 students to illicit feedback on promotional materials, the CU don’t know brand, and suggestions for following school year

• Served as an IT as part of enrollment in fourth year Training & Development course to impart and grade course materials for peers in second year Organizational Behaviour course• Worked with partner to prepare and lead weekly interactive tutorial sessions for groups of 15-20 students• Used organizational skills to gather course materials, update course page with relevant information and material, and correspond with students on a daily basis

Pembroke, Ontario

• Utilized cash registers and problem-solving skills while performing various transactions• Assisted in preparing closing paperwork during end-of-day shifts• Demonstrated knowledge of consumer behaviour and buying patterns while performing merchandising tasks• Delivered exceptional customer service

Pembroke, Ontario

• Provided efficient and friendly service to customers to ensure the optimal guest experience• Collaborated with other employees in a fast-paced environment to complete tasks at the drive thru, front counter, and kitchen/stock area

Bachelor Of Commerce (Bcom), With Distinction, Marketing, 10.0 (A-) Cgpa

Activities and Societies: Carleton Serves, Carleton University Free the Children, Carleton Navigators, Association of Fundraising.

Explore Program, French As A Second Language

• Developed written, auditory and oral French comprehension through engaging in daily French immersion classes at an intermediate level •.

A+ Average