Fast-thinking, deeply nerdy marketer with broad-ranging experience in for-profit and non-profit sectors. I've written for some of the biggest (and smallest) names in business, and excel at marketing that's equal parts data-driven and human-centered.I've run a marketing business for 16 years with clients in 21+ countries, writing for some of the top names in entrepreneurship, as well as influencers, brick-and-mortar businesses, and non-profits around the world. My work has contributed directly to high-ROI launches, leaps in audience engagement, industry awards, relationships with top VC firms, and national-level honors.Representative Projects:Plan with Duet/Merryweather Law PC - CMO and Content Systems CreatorThe founders of Plan with Duet brought me in to oversee their brand development and messaging strategy during their start-up phase. I managed the launch of their initial website and designed and built the backend systems that their quiz-based legal tech product runs on, as well as writing all the copy and content for the product. Within six months of launching, Plan with Duet became a preferred provider for a16z founders.When, after several months, they realized they needed to found a law firm as a sister business to Duet, I joined them on this additional project and oversaw the creation of the Merryweather Law brand and website, which was featured by the World Design Society within a month of launching.boodleAI - Fractional CMO, Content Team LeadboodleAI had just dug into a new round of funding and needed an experienced content lead to come in and help them develop and implement a strategy for consistent, high-quality brand engagement across a variety of audience segments. I worked with the executives to develop a comprehensive content strategy, and then led a team as they implemented it, ensuring smooth content creation processes the creation of data-rich, engaging content across a variety of formats.The Good Life Project - Content Consultant, CopywriterThe Good Life Project was an extremely successful business with a common problem: the founder had become a bottleneck to copy and content creation. They needed someone who could come in, quickly understand their needs and assimilate into their distinctive brand voice. I helped them clear their backlog of planned copy and content, supported them through several launches – including the new Sparketype™ program – with content development, email marketing, course development, and ongoing blog content, email content, and podcast shownotes.