Rachel Clarke

Rachel Clarke Email and Phone Number

Head of Operations @ BaseballSoftballUK
Enville, England, GB
Rachel Clarke's Location
Enville, England, United Kingdom, United Kingdom
Rachel Clarke's Contact Details

Rachel Clarke personal email

Rachel Clarke phone numbers

About Rachel Clarke

A passionate and committed strategist who combines brand smarts with digital and programme-based comms expertise. Rachel helps clients who need to transform their brand and marketing communications to shift to a consumer-centric, data-driven approach, which includes transforming internal marketing processes. Strat House is a strategy and planning Practice designed for brands in the 21st Century. Our clients include Unilever, adidas, Kraft Heinz and WPP.As a Practice we identify and apply solutions. We are not an Agency, or a Consultancy. We make certain everything we produce can practically be applied to brands and we arm clients with the tools to do this.We’re at our best tackling transformative challenges: equipping brands for the future through a hybrid combination of classic brand planning, digital strategy and customer experience.

Rachel Clarke's Current Company Details
BaseballSoftballUK

Baseballsoftballuk

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Head of Operations
Enville, England, GB
Employees:
27
Rachel Clarke Work Experience Details
  • Baseballsoftballuk
    Head Of Operations
    Baseballsoftballuk
    Enville, England, Gb
  • Strat House
    Founding Partner
    Strat House Apr 2018 - Present
    London, United Kingdom
    o Management of multiple strategic and executional projects for clients, managing delivery and progress of activities for mixed teams across client and agencies.o Stakeholder/client communications, from project teams to project boards including understanding and definition of requirements and project process reporting. o Creation and management of project teams, from Strat House team, creatives, external contractors, client staff and other client agencies. o Creation of project documentation, including project definitions, supplier briefs, KPI Definition, RACI models, project plans and budgets, task and risk management, project reporting and reviews as well as project outputs.o Development and maintenance of operational process for companyo Budgeting and financial management: for projects including statement of works, run rates and final accounting; for business including P&L and forecasting.
  • Adidas
    Programme Director
    Adidas Jul 2017 - Mar 2018
    Germany
    Supporting the implementation of digital-first marketing processes
  • Havas Helia
    Planning Director
    Havas Helia Feb 2014 - Mar 2018
    London, United Kingdom
    Developed campaign and content strategies for Dove global marketing teams, starting with customer insights through to complete channel plans; define metrics and KPIS. Develop customer personas and user journeys for Dove digital ecosystem.Developed the agencies digital transformation positioning; defining how the agency supports clients on their journey focusing on a customer-centric approach. Defining requirements to support the transformation across for clients.Worked on development of the Unilever People Data Programme, defining approaches to customer-centric services and data driven marketing activities. Delivery of CRM strategy and content plan. Through 2014-15 was the agency Product Owner for development of marketing platform roadmap to drive digital transformation and innovation Delivery digital strategies across a range of clientsDefined the internal processes for development of need state personas and customer journeys. Worked closely with internal data team to identify unstructured and structured analytics required to support these deliverables. Defined internal model for data usage across campaigns.Manage a team of planners in their delivery of client strategies; manage development processes for complete planning team.
  • Momentum Worldwide
    Head Of Engagement Intelligence - Social Media/Digital Strategy
    Momentum Worldwide Jul 2010 - Jan 2014
    London
    I ran the specialist digital and social media team that supports the agency across all areas of business. The services included:Strategy and Insight: social media audits; trend analysis; audience research; social and digital strategyCreative Execution: development of social media campaigns and content; campaign execution; digital PR and blogger outreachCommunity Management: long and short term community management across social platformsMy responsibilities included: - Develop and implement digital and social communications strategies, plans and creative tactics for clients and pitches across the agency, grounded in behaviours and attitudes of people online. - Manage activities across multiple channels and stakeholders (usually with other agency involvement) to deliver the objectives, such as fan acquisition, consumer engagement or drive to purchase. Develop ROI models to manage such activity. - Manage team of strategists and community managers; manage team P&L. - Work effectively across agency with account teams to support their delivery requirements and identify new and organic growth opportunities. - Maintain knowledge of current best practices, new opportunities and new technologies. Provide leadership, coaching and support on all aspects of digital marketing.
  • Twentysix London
    Head Of Social Media/Digital Project Manager
    Twentysix London Oct 2008 - Jul 2010
    London
    Cross-account expert on social media strategies and tactics for client and internal projects. - Supported existing clients and developed opportunities for new business. - Delivered social media strategies across all aspects of the business; planning and activating tactics to support marketing activities.. - Managed the full project lifecycle for digital content, working with clients, internal teams and external agencies to deliver requirements - Managing the delivery of digital projects
  • B5Media
    Blogger
    B5Media Nov 2006 - Oct 2008
    London
    Blogging on digital marketing
  • Bibrik Ltd
    Consultant - Digital Strategy And Planning
    Bibrik Ltd Apr 2006 - Oct 2008
    London, United Kingdom
    Provide consultancy and project management for digital advertising and social media
  • Jwt
    Digital Strategist
    Jwt May 2006 - Sep 2007
    New York
    Working across various clients, my role was to develop social media and digital strategies to aid in the promotion of the brands - Developed and delivered social media strategies for clients, from CPG to pharmaceuticals, from mobile to cause-related groups. Areas covered included content delivery, customer-relationship building, evangelist connections, mobile and gaming tactics. - Provided internal guidance on use of web technologies, such as open source platforms, syndication of content using XML and content management systems. - Worked with partner agencies to ensure strategies support other activities such as search, online advertising, content distribution, email and brand websites. - Provided leadership, coaching and support for internal teams on digital marketing and social media.
  • Diageo
    Business Improvement Manager
    Diageo Oct 2002 - Mar 2006
    London, United Kingdom
    Implementation of website and other digital marketing projects for global brand teams
  • Diageo
    Process Improvement Manager
    Diageo Jun 2000 - Sep 2002
    Amsterdam Area, Netherlands
    Implementation of process changes and other improvement projects in a Order to Cash environment.
  • Diageo
    Project Team Leader
    Diageo Nov 1996 - May 2000
    Glasgow, United Kingdom
    Project team leader for a variety of supply chain projects, including implementation of manufacturing planning systems and order management systems
  • Diageo
    Project Manager
    Diageo Jan 1995 - Oct 1996
    Glasgow, United Kingdom
    Manager for all environmental improvement projects at Grain distillery. Implementation of ISO14000
  • Diageo
    Project Manager
    Diageo Sep 1991 - Dec 1994
    Alloa
    Project Management with responsibility for implementation of 3 instances of quality management systems (ISO9000) and multiple laboratory and production process improvements

Rachel Clarke Skills

Digital Strategy Digital Marketing Social Media Marketing Social Media Strategy Online Advertising Blogging Public Relations Project Management Integrated Marketing Content Strategy Community Management Social Media Measurement Marketing Social Media Strategist Online Marketing Management Mobile Marketing Email Marketing Marketing Communications Web Analytics Content Creation Creative Strategy Motorsports Leadership Seo Sponsorship Interactive Marketing Strategic Planning Content Management Online Communications Copywriting User Experience

Rachel Clarke Education Details

Frequently Asked Questions about Rachel Clarke

What company does Rachel Clarke work for?

Rachel Clarke works for Baseballsoftballuk

What is Rachel Clarke's role at the current company?

Rachel Clarke's current role is Head of Operations.

What is Rachel Clarke's email address?

Rachel Clarke's email address is ra****@****ail.com

What is Rachel Clarke's direct phone number?

Rachel Clarke's direct phone number is (203) 229*****

What schools did Rachel Clarke attend?

Rachel Clarke attended University Of Oxford, Open University, The Open University.

What skills is Rachel Clarke known for?

Rachel Clarke has skills like Digital Strategy, Digital Marketing, Social Media Marketing, Social Media, Strategy, Online Advertising, Blogging, Public Relations, Project Management, Integrated Marketing, Content Strategy, Community Management.

Who are Rachel Clarke's colleagues?

Rachel Clarke's colleagues are Colin Barrett, Monti Vanbrunt, Luis Arrevillagas, Al Spinas-Valainis, Mark Caress, Jon Carter, Jody Demay-Davies.

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