Helping small businesses and market leaders form strong, personality-forward brand stories backed by customer psychology, SEO strategy, and good-old-fashioned fun. Roles and responsibilities include: Conversion copywriter- Developed core brand messaging rooted in market research and voice-of-customer data- Wrote personality-driven website copy, product descriptions, sales funnels, and launch copy to support conversion and engagement across platforms for brands like Art in the… Show more Helping small businesses and market leaders form strong, personality-forward brand stories backed by customer psychology, SEO strategy, and good-old-fashioned fun. Roles and responsibilities include: Conversion copywriter- Developed core brand messaging rooted in market research and voice-of-customer data- Wrote personality-driven website copy, product descriptions, sales funnels, and launch copy to support conversion and engagement across platforms for brands like Art in the Find, Saffron + Poe, Bare HandsSEO strategist- Conducted in-depth SEO audits and developed comprehensive SEO strategies- Authored an original SEO guide to equip clients with easy-to-understand education- Created keyword-optimized content, including 30 blog posts for Stasher, to drive organic visibilityFull-stack marketer- Wrote 2 articles published in Forbes for SaaS startup Wellory- Wrote newsletters, UX microcopy, social media captions, and blog posts to establish authority and drive engagement for brand leaders such as Recess Pickleball- Advised clients on growth strategies, from market analysis to pricing models and brand renaming- Created organic marketing plans to strengthen client differentiation and market positioningDesigner & illustrator- Created original illustrations, GIFs, and graphics, such as album artwork for global pop group Now United (owned by American Idol founder, Simon Fuller) and branded merchandise for popular TikToker Veggiekins- Enhanced brand presence across social, email, and websites through dynamic visual assets Show less

- Advised freelance writers on the clarity, structure, efficacy of their written arguments- Applied full-stack editing techniques to prepare in-depth literature guides for online publishing- Collaborated with managing editor to refine writing and style guides for writers to reference- Voluntarily left LitCharts and declined promotion in order to start my own copywriting business

- Wrote 20 in-depth literature guides, making dense literary texts accessible and easily digestible for students- Offered full-time editorial position based on performance as freelance writer- Earned bragging rights that I did, in fact, use my academic emphasis in medieval literature out in the "real world"

- Wrote website copy, blog content, and social media captions- Led SEO strategy efforts with a focus on keyword targeting, internal and external linking, and local SEO - Designed website, pitch decks, email newsletters, and print collateral- Curated and created content for social media accounts- Met with potential investors and supported pitches

- Wrote back-cover blurbs for two books by twenty-one-time New York Times Bestselling Author Piers Anthony- Assisted in the decision to accept or decline new submissions- Oversaw communication with book reviewers- Copyedited documents and manuscripts