⭐️ Rachel Levitt Email & Phone Number

St. Paul, Minnesota, Us

Intern within the Healthy Aging and Caregiver Support Services department

Saint Paul, Mn, Us

Minneapolis, Mn, Us

In addition to my Content Strategist duties, my duties as Account Manager are:--Serving as the primary point of contact for clients--Managing interns and direct reports for day-to-day-duties and training--Developing an onboarding program for new hires

Minneapolis, Mn, Us

Strother Communications Group is an award-winning marketing and PR agency specializing in B2B research, branding, and execution.In my role as a Content Strategist, I:--Act in a client-facing role by drafting client communications, actively participating in calls, managing updates and owning account management deliverables.--Develop brand identity best practices for clients based on quantitative and qualitative research.--Conduct national and local media relations outreach, securing coverage for clients, trendspotting for storytelling opportunities, and creating strategic editorial calendars.--Write and edit key message documents, press materials, blog posts and social media posts.--Conduct in-depth industry research--Stay abreast of industry news and trends and sharing that information with team members. --Develop and manage timelines to ensure all deadlines on client programs are met.--Anticipate and proactively offer solutions to senior team leadership for issues specific to assigned programs.--Provide advice and insight surrounding social media and SEO best practices

Saint Paul, Mn, Us

Provided end-to-end digital strategy marketing expertise including:--Social media marketing (strategy, content calendar creation)--Brand identity development--Increasing newsletter sales through retargeting campaigns--Website SEO and user experience best practices

Us

--Expanded the CLA brand by overseeing development, coordination, and execution of social media content for 44,000+ followers as part of an integrated digital marketing communications plan.-- Grew social media audience and engagement by 53% and interactions by 159% when compared to the previous year as the leader of an initiative to encourage grassroots social media engagement among our 6,000+ employees.-- Established and tracked critical KPIs for social media marketing engagement, synthesizing results for continuous improvement.-- Boosted website visits from social media by 97% from through increased post frequency, engaging and varied content development, and employee post advocacy.-- Collaborated on a Paid Media initiative, which created and executed a brand awareness digital media buy in nine markets.-- Trained thousands of employees across the organizational matrix on social media governance, strategy, and best practices.-- Sourced content from across the firm (internal networks, industry marketing liaisons, user submissions), as well as developing original content with the help of our design team to build a robust content calendar. -- Self-started other projects and found learning opportunities to stay on the cutting edge of social media thought leadership.-- Served as the go-to firmwide resource center for social media communications, from basic training and audience insights to new account development strategy.

Us

-- Managed firmwide intranet: Collaborating with internal stakeholders about page design and content, optimizing content and pages for user experience, creating and publishing editorial content, and providing technical support.--Developed and implemented B2B social media strategies including content creation, curation, KPIs, and engagement growth.-- Loaded, formatted, and edited internal and external website and email content.--Managed and monitored the firm’s social media presence (LinkedIn, Facebook, Twitter, Instagram), creating and maintaining a content calendar and advising on social media best practices.--Developed a partnership with the Directors of Digital Strategy and Content Strategy to bring fresh energy to the firm’s social media presence, both externally and internally.

Minneapolis, Mn, Us

About the Brave New Workshop: The BNW has been performing original satirical sketch comedy and improvisation since 1958, staging more than 275 original productions with an unapologetic and unwavering brand of comedy and improvisation.-- Designed and refined brand strategy, including editorial content creation, copywriting, email and social media marketing, press release writing, new patron development, and event promotions.--Managed the theater’s patron community across social media channels.--Increased audience size by nearly 10% over two years by attracting new and existing patrons.--Built and developed a cross-functional team to develop a new patron loyalty program.--Developed brand identity of the building’s secondary theatre space, the ETC Theatre.--Built and maintained external promotional partnerships to support theater activities.Responsibilities included: -Overall brand strategy development and execution-Social media strategy and management-Audience and community engagement/management -Email marketing (Constant Contact)-Partnership development and management-Media relations-Database management-Audience analytics and development-Loyalty program development-Event management and promotion

St. Paul, Minnesota, Us

Opus College of Business is one of the leading business schools in the region, serving 3,200 graduate and undergraduate students.--Responded to inbound requests for information about the UST MBA programs, especially the Full-Time MBA program.--Advised prospective UST MBA students about program admission standards and requirements, program attributes, format, content, student experience and available services.--Guided applicants through the application process.--Interviewed applicants for admittance into the Full-Time MBA program.--Reviewed program applicants for organizational fit.--Wrote for Opus Magnum, the MBA program’s blog.

Minneapolis, Minnesota, Us

Promoted the FINNEGANS mission through a variety of activities including:-Recruiting, training and scheduling "Street Team" volunteers to conduct samplings and to promote the FINNEGANS brand and mission-Conducting product samplings for myself and Street Team members at stores and at events, reaching approx. 1200 people and generating approx. $800 in revenue for the company-Organizing an event related to FINNEGANS' hunger relief mission: I planned and executed a food drive within my school to benefit the Emergency Food Shelf Network. In one week, we raised over 70 pounds of food and over $80, enough to feed a family of four for a month.-Collected and submitted weekly reports detailing my activities and their impact on sales

Provided support on all levels for a brand-new social venture designed to build leadership-building opportunities for corporations while providing low-cost yet high-level consulting for nonprofit organizations.-Researched and wrote orientation and facilitation materials on project management and social enterprise for program participantsExecuted setup, organization, and facilitation for networking and informational events for up to 50 peopleWebsite-http://www.poweredbyengine.com

I read, interpreted, and organized raw market research results.More specifically:-Led teams of up to five, delivering all client marketing projects on time with consistency and accuracy and inspiring team through energy, positivity and encouragement-Analyzed focus group and survey data in English and French for companies such as Toyota, Yoplait, JD Power & Associates, and General Mills to identify consumer satisfaction/ product interest and report results -Achieved distinction of becoming the fastest and most accurate coder within one month on the job by using nuanced language/vocabulary skills to process 60-80 responses per hour

Minneapolis, Mn, Us

-Independently identified, developed, and analyzed comprehensive social media marketing strategy, identifying and entering target market through publication of online articles, opinion pieces and conversations-Increased site hits by 200% within the first three weeks of launching social media campaign -Wrote press kit materials/ information for distribution to potential partners and clients, directly resulting in new subscriptions and increased industry presence on websites, such as ERE.net (averages ~ 100K unique visitors monthly)

-Combing the web and print library for relevant and timely articles, turning them into blog items for Utne.com-Wrote daily original blog posts at Utne.com on current affairs, environmental issues, and the arts that generated dozens of online comments from readers; frequently featured on website front page-Contributed ideas and feedback as part of editorial team and was commended for research skills and collaboration-Researching, editing, and writing longer online feature pieces

-Creating engaging lesson plans for small groups ages 10-18-Working with teachers to augment and complement their lessons with my own-Providing one-on-one instruction and impromptu lessons as needed

Minneapolis, Minnesota, Us

-Fact-checking and researching article information, as well as editing for style (AP and in-house)-Writing front-of-book items as well as longer pieces-Brainstorming and fleshing out story and theme ideas as part of an editorial team

Master Of Social Work - Msw

Mba, Marketing

Ba (Cum Laude), English, French