Marketing Manager
Current• Management of SEO, PPC, Meta campaigns, and data analytic tracking across platforms• Creation and execution of print and digital mailings to increase awareness of JGRE’s multiple lines of business while remaining consistent with brand guidelines• Content creation for all facets of business including but not limited to: • Writing and design of weekly e-mail campaigns to an audience of 25K• Designing all collateral pieces for sales, management and leasing needs such as brochures, blogs, listing presentations, exterior signage, property brochures, market reports, postcards, etc.• Social media management & engagement through the design of scheduled posts, videos and stories• Spearheading implementation of new marketing mediums and assisting with business planning at a managerial level• Responsible for creation and budget for each property’s marketing strategy while being the primary point of contact for existing high profile clients • Creation of strategy presentations to obtain new clients which can include initiatives beyond our standard marketing, such as virtual staging, physical signage, paid promotions, targeted Meta campaigns, and broker open houses• Management of and support for 2 marketing coordinators, whose focus is on property listing management and real estate photography/videography• Responsible for upkeep and design of JGRE’s website hosted by WordPress