Rachel Baker

Rachel Baker Email and Phone Number

National Account Manager - Loblaw @ Red Bull
Canada
Rachel Baker's Location
Canada, Canada
Rachel Baker's Contact Details

Rachel Baker work email

Rachel Baker personal email

n/a
About Rachel Baker

Experienced Category Manager with a demonstrated history of working in the CPG industry. Wide range of experience across different customers. Worked in both European and North American Markets. Strategic thinker with a passion for building relationships at all levels. Bachelor’s Degree focused in Business Management from Sheffield Hallam University.

Rachel Baker's Current Company Details
Red Bull

Red Bull

View
National Account Manager - Loblaw
Canada
Website:
redbull.com
Employees:
26328
Company phone:
+43 662 6582 0
Rachel Baker Work Experience Details
  • Red Bull
    National Account Manager - Loblaw
    Red Bull
    Canada
  • Red Bull
    Category Development Manager
    Red Bull Aug 2023 - Present
    Toronto, Ontario, Canada
  • Unilever
    Category And Shopper Insights Manager
    Unilever Jun 2022 - Aug 2023
    Toronto, Ontario, Canada
    Walmart Personal Wash as well as Unilever Personal wash category and shopper insights manager. Working on brands such as Dove, Axe, Dove Men and Shea Moisture. Advising Walmart on product mix, planograms, trends and analytics. Creating E-comm strategy for Walmart for 2023 and beyond.
  • Foodbuy Canada
    Category Manager- Hot & Cold Beverage
    Foodbuy Canada Jan 2019 - Jun 2022
    Toronto, Ontario, Canada
    Category Management: Solely responsible for Foodbuy’s beverage category - $145m spend. Managing supplier relationships with key beverage suppliers within the Canadian market such as Pepsi, Coca Cola, Red Bull, Starbucks, Unilever and Nestle.Establishing new marketing approach: Created and implemented the Foodbuy beverage strategy for 2020 and 2021. Collecting insights, POS data, shipment data and AC Neilson data to understand top performing products to place in to the planograms. Managing a wide range of stakeholder interests and once launched, project performance tracked to ensure success. Worked on merchandising tools to ensure product placement within the retail units. Delivered Financial Benefit: Negotiated top contracts delivering new rebates and savings.Change Management: Created a standardized deck and implemented across Foodbuy to ensure consistency across all teams.
  • Foodbuy Uk & Ireland
    Strategic Sourcing
    Foodbuy Uk & Ireland Jun 2018 - Jan 2019
    London, United Kingdom
    Standard Operating Procedures: Executing best sourcing procurement processes, such as traditional RFQ/RFP/RFI, online auctions, negotiations, project management and stakeholder management. Use of e-procurement systems and contract management systems.Delivered Financial Benefit: Completing a range of tenders following the full Foodbuy procurement framework: • Canned goods • Cold beverages • Frozen fruit & vegetables • Desserts for external clients British AirwaysCross Functional Working: Ongoing collaboration with category development to ensure all tenders were executed to the highest possible standard and met the business demand
  • Foodbuy Uk & Ireland
    Category Development- Grocery
    Foodbuy Uk & Ireland Apr 2017 - Jun 2018
    London, United Kingdom
    Category management: Managing c.$121m spend across 19 subcategories. Collaborative working with sourcing on key high value projects delivering upward of £2million savingsDeveloping relationships: Initiated supplier relationship management strategies with key incumbent suppliers and completing category SKU rationalizationsChange Management: Establishing a sourcing calendar to align tenders with seasonality and the marketPeople Development: Led graduate program development for 2017-19. Launched a new relevant graduate program to enable Foodbuy to attract the best candidates. Engaged leads from the business to gain buy in and implemented assessment day, interviews and create induction packs for graduates
  • Foodbuy Uk & Ireland
    Operational Sourcing Buyer
    Foodbuy Uk & Ireland Jun 2016 - Apr 2017
    London, United Kingdom
    Procurement team for MOD Hestia, largest sales opportunity in Compass UK & Ireland – c. $520m annual revenueSupported sector sales & operations team: represented the Foodbuy procurement team in client presentations, worked with supplier partners and internal team to develop technical bid, built full mobilization plan for all regionsBuilt bespoke procurement solutions: worked alongside the sales and operation teams to understand client requirements and tailor food, retail, non-food products and services to meet the WITY in each regionDelivered financial benefit: Independently delivered £4m negotiated savings across clinical & sanitary waste, tailoring, internal bins and food optimizationManaged mobilization plan: Owned and led the Foodbuy mobilization efforts of two regional wins
  • Foodbuy Uk & Ireland
    Graduate Account Executive
    Foodbuy Uk & Ireland Oct 2015 - Jul 2016
    London, United Kingdom
    Account Management: Assisted in commercially managing two compass sectors- Levy (events and leisure) and Restaurant Associates (fine dining). Working on monthly compliance and identifying opportunities to switch every day products to the correct routes to market.Marketing Events: Independently organized chef expo for Restaurant Associates for 250 attendees, with 25 different suppliers displaying products and servicesFocus Wimbledon championships: Sourcing new ingredients for hospitality suites and main catering outlets, project managed stakeholders from compass sectors as well as marketing directors to gain buy in. Delivered $200k to contribute to financial target
  • Patisserie Valerie
    Store Manager
    Patisserie Valerie Oct 2014 - Oct 2015
    Sheffield
  • Hambleton Hall
    Student Management Placement
    Hambleton Hall Jun 2013 - Sep 2014
    Hambleton, Rutland

Rachel Baker Skills

Hospitality Management Management Food And Beverage Events Catering Marketing Teamwork Customer Service Customer Satisfaction Leadership Time Management Restaurants Hotels Employee Loyalty Microsoft Office Microsoft Word Microsoft Excel Food And Beverage Hospitality Industry Event Management Team Leadership Restaurant Management Hotel Management Team Building Event Planning Negotiation

Rachel Baker Education Details

  • Sheffield Hallam University
    Hospitality Business Management
  • Queen Elizabeth I College
    Queen Elizabeth I College
    A Levels: History, English Literature & Language, Politics. As Levels: Philosophy, General Studies.
  • Vale Of Catmose College
    Vale Of Catmose College
    4 A’S (Inc English Literature & Language), 6 B’S (Inc French & Maths) And 2 C'S.

Frequently Asked Questions about Rachel Baker

What company does Rachel Baker work for?

Rachel Baker works for Red Bull

What is Rachel Baker's role at the current company?

Rachel Baker's current role is National Account Manager - Loblaw.

What is Rachel Baker's email address?

Rachel Baker's email address is ra****@****p.co.uk

What schools did Rachel Baker attend?

Rachel Baker attended Sheffield Hallam University, Queen Elizabeth I College, Vale Of Catmose College.

What are some of Rachel Baker's interests?

Rachel Baker has interest in Education.

What skills is Rachel Baker known for?

Rachel Baker has skills like Hospitality Management, Management, Food And Beverage, Events, Catering, Marketing, Teamwork, Customer Service, Customer Satisfaction, Leadership, Time Management, Restaurants.

Who are Rachel Baker's colleagues?

Rachel Baker's colleagues are Vadim Shevchenko, Betina Leihardt, Shaun Willoughby, Karla Fernanda Vega, Bekir Bulmus, Yeniley García, Maria Malmberg.

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