Rachel Cooper Email & Phone Number

Baltimore, Md, Us

Timonium, Md, Us

Timonium, Md, Us

Timonium, Md, Us

Next Step Realty is a boutique real estate brokerage based out of Timonium, Annapolis, and Baltimore Maryland. Next Step Realty is ranked nationally as a top 2% independent brokerage by Real Trends.Notable Metrics: * Increased website conversion by 5.4% through unpaid social media campaigns from August 2021 to January 2022 * Rebuilt monthly mail campaign through Every Door Direct Mail, cutting postage costs by 18%, increasing total reach by 22.4%. * Increased social media’s reach by 28.9% by utilizing high-quality content creation from August 2021 to February 2022 My responsibilities include:• Devise strategies with partner companies such as Union Street Media to develop content creation plans to optimize the website in addition to Google display ads and Facebook retargeting ad performance• Develops monthly content creation plans for Instagram and Facebook using Creator Studio for over six real estate teams throughout the brokerage• Manages and oversees projects for nine team members through FollowUpBoss, a Real Estate CRM, while documenting progress through a ticketing system• Increased website conversion by 5.4% through organic social media campaigns from August 2021 to January 2022• Rebuilt monthly mail campaigns through USPS’s EDDM, cutting postage costs by 18%, increasing total reach by 22.4%• Increased social media’s reach by 28.9% by utilizing high-quality content creation from August 2021 to February 2022.• Design marketing campaigns for the W Home Group’s partnership with Towson University Athletics• Collaborate with the Media Manager to film a series of commercials for OTT, WMARTV, and Fox45

Baltimore, Maryland, Us

Brightside Boutique is a Baltimore boutique that caters to on-trend men and women. Established in 2012, Brightside Boutique has expanded to five locations across Maryland and Washington, D.C.A key player in Brightside's 401% growth in total online sales from August 2017 to March 2020.My responsibilities include:• Leveraged strategic partnerships with vendors such as Free People, Voluspa, TONYMOLY, and LAPCOS to create campaigns centered around local events to drive traffic and convert sales with top vendors• Tracked Shopify sales analytics and social media metrics to anticipate volume in sales and plan reorders accordingly• Connected with local small businesses throughout the pandemic to partner on shared promotion through giveaways and content creation such as Instagram Reels and Instagram Live• Oversaw budget and operations for growing web business and brick-and-mortar locations• Managed day-to-day operations of Brightside’s five locations and e-commerce, while building processes and systems to scale future growth• Created and designed customer-driven content on all social media and marketing platforms, including Instagram, TikTok, Facebook, and Mailchimp

Chicago, Il, Us

Groupon provides a global marketplace where people can buy almost anything, anywhere, anytime. Groupon enables real-time commerce across an expanding range of categories, including local businesses, travel destinations, consumer products, and live or lively events. In 2015, Groupon acquired OrderUp, an online food delivery platform, to further build their brand and grow their to-go services.My responsibilities included:• Supported Groupon through the transition of closing all to-go food platform operations while building a partnership with GrubHub• Documented all calls using Zendesk, a multi-channel ticketing platform• Followed up with clients within a specified period to resolve open, escalated cases

Salazon Chocolate Co. was an independent chocolate company that was known for its premium line of organic, salted dark chocolate bars. Their bars were kosher, vegan, soy-free, and non-GMO. As a social media manager, I handled all of the company's social media, including Facebook, Twitter, Youtube, and Instagram. My responsibilities included:• Increased Instagram following by 600% in 2015 through upgrading content creation and planning via Hootsuite• Collaborated with partners such as MOM’S Organic Market to strategize future growth areas such as private labeling• Connected with small businesses through local presence at farmer’s markets throughout the state• Launched a series of craft chocolate bars by partnering with local businesses, including Flying Dog Brewery, Lyon Rum Windon Distilling, and Michele’s Granola, to develop local impact through cross-marketing• Designed all marketing materials in Adobe InDesign as the sole graphic designer and marketing manager for the company

Eden Prairie, Mn, Us

Lifetouch is a national school picture and portrait company. As a member of the MJ district, I photograph students and staff across Maryland and surrounding states, including Delaware, Pennsylvania, District of Columbia, and Virginia. My responsibilities include:• Working hands on with all types of children, including those with special needs, to get the perfect photograph• Preparing paperwork for the lab to ensure job efficiency• Promoting a positive atmosphere that allows staff and students to feel comfortable in

‘stache media is a full service marketing agency specialized in music & entertainment providing services in advertising, lifestyle marketing, digital + influencer marketing, publicity, brand + strategic marketing, licensing, retail marketing, art direction + design and consumer insights. ‘stache media maintains 75 college marketing representatives in over 60 markets across the US, extending their reach. ‘stache media serves a multitude of clients and artists such as Lecrae, Ingrid Michaelson, Joey Bada$$, Jordin Sparks, Third Eye Blind, The Chainsmokers, Courtney Barnett, Chase Rice, and Faith No More.My responsibilities include: • Learning and participating in marketing campaigns to create awareness for artists• Attending regularly scheduled conference calls to learn marketing techniques, trends, and the music industry• Developing online marketing strategies through social media• Attending and recapping concert events• Developing reports of marketing efforts

Bachelor’S Degree, Marketing

Mass Communication/Media Studies

High School, High School Dipolma