Rachel Mader Email & Phone Number

• I was promoted from Marketing Analyst at Auto Body Toolmart to Marketing Manager at Whitewater Brands. Whitewater Brands consists of five entities that manufacture and distribute essential equipment and supplies. The.
• Expanded my SQL and analytical skills to make marketing decisions to increase ROI YoY
• Consistently updated reporting and presented the data to key executives and investors
• Implemented marketing strategies that increased sales by 15% YoY

Elgin, Illinois

• Auto Body Toolmart is a leading supplier of tools for the automotive aftermarket. Additional product lines include body shop supplies, paint booths, frame machines, automotive paint and more. As a Marketing Analyst, I.
• Utilized SQL to analyze data and make reports exceeding $12MM in revenue annually for five brands to aid in business decisions.
• Applied advanced Excel functions (ex: pivot tables, v-lookups, index, match) to build on reports.
• Created marketing schedules for two brands in order to increase revenue YoY.
• Corrected errors in data and reporting to ensure data accuracy.

Chicago, IL

• AbelsonTaylor is a Chicago advertising agency delivering design, creative, and marketing strategies for pharmaceutical and health-related brands. As a Project Manager, I had the below responsibilities:
• Regularly and proactively communicated with the internal team (copy, creative, production, media/digital and account management) and the clients.
• Lead meetings for projects to coordinate next steps and resolve issues.
• Created project timelines, estimates and SOWS, and monitored agency time to stay within estimates.
• Extensively utilized excel and project software to update financial documents and timelines.
• Updated and maintained budget spreadsheets that included over $1M in estimated revenue.

Chicago, IL

• As a Project Coordinator, I had the below responsibilities:
• Trained in workflow throughout the agency and agency process.
• Strategically organized hundreds of project samples, documentation, concepts, and materials.
• Regularly and proactively communicated, both verbal and written, with internal team members in creative, production, digital, and management departments to ensure tasks are clear and timelines are met.
• Maintained close relationships with the Project Management team to exceed goals and complete my day-to-day tasks and collectively solve problems.
• Utilized my detail-oriented skills to track statuses on all brand projects and send project updates to team members.

Whitewater, WI

• Creative Marketing Unlimited (CMU) is a student-run marketing research firm that provides consulting services for real businesses, and donates the proceeds to student organizations. As President, I was responsible for.
• Delegated tasks to 11 people to fulfill contracts with 6 clients.
• Developed comprehensive IMC campaigns, planned events, and oversaw many client projects.
• Worked face-to-face with clients to gather feedback, ensure satisfaction, and negotiate new accounts.

Woodstock, IL

• As the Conserv FS Marketing Coordinator, I was responsible for completing tasks related to events, graphic design and market research. Began as an intern assisting in marketing activities. Later took over for the.
• Developed marketing plans and budget for FY16, including print ads, events, and digital.
• Utilized my detail-oriented and InDesign skills to create promotional materials including catalogs and print ads.
• Completed administrative business tasks assigned by multiple division managers

Woodstock, IL

• As the Conserv FS Marketing Intern, I was responsible for completing tasks given by the turf, energy and crops divisions.
• Designed and maintained seasonal catalogs, flyers, and signage
• Completed administrative business tasks assigned by multiple division managers
• Negotiated with printers on a variety of marketing materials
• Converted the catalog platform from an old, outdated platform to In Design
• Created and ordered invitations, thank you cards, and folders for use by all the divisions

Whitewater, WI

• As an Adobe Student Rep, I was responsible for driving awareness, engagement and excitement for Adobe Creative Cloud within the University of Wisconsin-Whitewater community through social media, word-of-mouth.
• Executed on campus workshops, training students in design techniques, aesthetics and tools
• Customized social media campaign across personal channels to promote Adobe initiatives
• Cultivated presentation skills through word-of-mouth/guerilla marketing campaign on campus

Whitewater, WI

• As an American Marketing Association (AMA) Peer Mentor for the University of Wisconsin-Whitewater Chapter, I was responsible for engaging new members to get involved throughout the organization.
• Notified 8+ students weekly through email about upcoming events and information.
• Created excitement for new members through word-of-mouth and written communication.
• Motivated 8+ members to attend certificates, meetings, and special events.
• Shared experiences to encourage members to get more involved throughout the organization.

Crystal Lake, IL

• As a Voluntary Marketing Intern at a nonprofit organization, I was responsible for greeting consumers and furthering marketing efforts through various projects.
• Implemented, designed, and created content for the monthly newsletter
• Managed flyers for a Food Truck Event for 200+ people
• Completed five week nonprofit website seminar
• Assisted in gathering items and finding resources for the consumers
• Organized filing system for 70+ clients

Algonquin, IL

• As a Justice Brand Representative, I was responsible for customer satisfaction through loyalty to the customers and customer service.
• Responsible for building sales through assisting consumers
• Displayed signage for clearance and sales
• Achieved customer satisfaction and sales goals
• Partnered with staff to organize store layout