Rachel Mader Email & Phone Number

I was promoted from Marketing Analyst at Auto Body Toolmart to Marketing Manager at Whitewater Brands. Whitewater Brands consists of five entities that manufacture and distribute essential equipment and supplies. The company focuses on auto collision repair, mechanical repair, and veterinary industries.As a Marketing Manager, I have the following responsibilities:• Expanded my SQL and analytical skills to make marketing decisions to increase ROI YoY• Consistently updated reporting and presented the data to key executives and investors• Implemented marketing strategies that increased sales by 15% YoY

Elgin, Illinois

Auto Body Toolmart is a leading supplier of tools for the automotive aftermarket. Additional product lines include body shop supplies, paint booths, frame machines, automotive paint and more. As a Marketing Analyst, I had the below responsibilities: • Utilized SQL to analyze data and make reports exceeding $12MM in revenue annually for five brands to aid in business decisions. • Applied advanced Excel functions (ex: pivot tables, v-lookups, index, match) to build on reports. • Created marketing schedules for two brands in order to increase revenue YoY.• Corrected errors in data and reporting to ensure data accuracy.

Chicago, Il

AbelsonTaylor is a Chicago advertising agency delivering design, creative, and marketing strategies for pharmaceutical and health-related brands. As a Project Manager, I had the below responsibilities: • Regularly and proactively communicated with the internal team (copy, creative, production, media/digital and account management) and the clients. • Lead meetings for projects to coordinate next steps and resolve issues. • Created project timelines, estimates and SOWS, and monitored agency time to stay within estimates. • Extensively utilized excel and project software to update financial documents and timelines. • Updated and maintained budget spreadsheets that included over $1M in estimated revenue.

Chicago, Il

As a Project Coordinator, I had the below responsibilities: • Trained in workflow throughout the agency and agency process. • Strategically organized hundreds of project samples, documentation, concepts, and materials. • Regularly and proactively communicated, both verbal and written, with internal team members in creative, production, digital, and management departments to ensure tasks are clear and timelines are met. • Maintained close relationships with the Project Management team to exceed goals and complete my day-to-day tasks and collectively solve problems. • Utilized my detail-oriented skills to track statuses on all brand projects and send project updates to team members.

Whitewater, Wi

Creative Marketing Unlimited (CMU) is a student-run marketing research firm that provides consulting services for real businesses, and donates the proceeds to student organizations. As President, I was responsible for overseeing the accounts to guarantee satisfied results for each client.Our client portfolio included Fort Healthcare, Lake Geneva Women’s Weekend, UW-Whitewater Earth Initiative, UW-Whitewater Graduate Studies, and BomBoard. • Delegated tasks to 11 people to fulfill contracts with 6 clients. • Developed comprehensive IMC campaigns, planned events, and oversaw many client projects.• Worked face-to-face with clients to gather feedback, ensure satisfaction, and negotiate new accounts.

Woodstock, Il

As the Conserv FS Marketing Coordinator, I was responsible for completing tasks related to events, graphic design and market research. Began as an intern assisting in marketing activities. Later took over for the full-time marketing coordinator and was tasked with all marketing activities for the company while she was on leave.• Developed marketing plans and budget for FY16, including print ads, events, and digital. • Utilized my detail-oriented and InDesign skills to create promotional materials including catalogs and print ads. • Completed administrative business tasks assigned by multiple division managers

Woodstock, Il

As the Conserv FS Marketing Intern, I was responsible for completing tasks given by the turf, energy and crops divisions. • Designed and maintained seasonal catalogs, flyers, and signage • Completed administrative business tasks assigned by multiple division managers • Negotiated with printers on a variety of marketing materials • Converted the catalog platform from an old, outdated platform to In Design • Created and ordered invitations, thank you cards, and folders for use by all the divisions

Whitewater, Wi

As an Adobe Student Rep, I was responsible for driving awareness, engagement and excitement for Adobe Creative Cloud within the University of Wisconsin-Whitewater community through social media, word-of-mouth, strategic partnerships, and sponsored events. • Executed on campus workshops, training students in design techniques, aesthetics and tools• Customized social media campaign across personal channels to promote Adobe initiatives• Cultivated presentation skills through word-of-mouth/guerilla marketing campaign on campus

Whitewater, Wi

As an American Marketing Association (AMA) Peer Mentor for the University of Wisconsin-Whitewater Chapter, I was responsible for engaging new members to get involved throughout the organization.• Notified 8+ students weekly through email about upcoming events and information.• Created excitement for new members through word-of-mouth and written communication.• Motivated 8+ members to attend certificates, meetings, and special events. • Shared experiences to encourage members to get more involved throughout the organization.

Crystal Lake, Il

As a Voluntary Marketing Intern at a nonprofit organization, I was responsible for greeting consumers and furthering marketing efforts through various projects. • Implemented, designed, and created content for the monthly newsletter• Managed flyers for a Food Truck Event for 200+ people • Completed five week nonprofit website seminar • Assisted in gathering items and finding resources for the consumers • Organized filing system for 70+ clients

Algonquin, Il

As a Justice Brand Representative, I was responsible for customer satisfaction through loyalty to the customers and customer service. • Responsible for building sales through assisting consumers • Displayed signage for clearance and sales • Achieved customer satisfaction and sales goals • Partnered with staff to organize store layout