Rachel Monks work email
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Rachel Monks personal email
Results-oriented sales and marketing leader with a proven track record of driving revenue growth and optimising brand performance. Skilled in developing and optimsing data-driven sales and marketing strategies in leading organisations such as The Walt Disney Company and Bayleys as well as in the start-up and scale-up arena. Experienced in leading high-performing teams and fostering collaborative partnerships. Proven expertise in:Leadership and Team Development: Inspiring and motivating teams to achieve exceptional results.Data-Driven Decision Making: Utilising data analytics to inform strategic decisions and measure marketing performance.Strategic Marketing: Developing and executing comprehensive marketing strategies that drive growth, reputation and profitability.Sales Directorship: Providing strategic leadership and guidance to sales teams to achieve revenue targets.Sales Enablement: Aligning marketing efforts with sales goals to drive lead generation and conversion.Relationship Building: Effective communicator fostering strong internal and external stakeholder partnerships built for lasting success.Digital Marketing & Artificial Intelligence: Leveraging AI, SEO, SEM, social media, and content marketing to increase brand visibility, growth efficiency and drive conversions.Commercial Acumen: Delivering measurable results and optimising ROI across B2B and B2C marketsI am passionate about leveraging AI to enhance sales and marketing effectiveness and drive business growth. My ability to combine strategic thinking with technical expertise makes me a valuable asset to organisations seeking to stay ahead of the curve in today's rapidly evolving digital landscape.
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Directorx - Founder And CeoX-Bot GamesAuckland, Nz -
Fractional Chief Marketing Officer | Business Growth, Sales & Marketing LeaderDriving Business Growth By Delivering Sales & Marketing Strategies That Convert Sep 2017 - PresentAuckland, New ZealandDelivering strategic solutions to drive business growth, increase sales, and enhance marketing effectiveness for organisations, including:• The Stay Hub: Short-term property management | Start-up to Scale-up• Hammond & Co: Long-term property management | Inception to Start-up• ShieldsUp: Non-profit• Erskine & Owen: Investment Real Estate | Corporate• Crockers: Property Management | Corporate• Fletchers: Retail (Construction) | Corporate• Auckland City Council: Health & Leisure | Government• Canteen: Non-profit• Farmers: Retail | Corporate• Kings’ College: Education
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Senior Marketing Manager | Real Estate | Off-Plan ResidentialBayleys Real Estate Jul 2016 - Jun 2017Auckland, New ZealandKey Responsibilities:• Submissions – pitch Bayleys brand & capabilities to win tender applications for development projects• Commercial – collaboration with high-end stakeholders to oversee the developments end-to-end strategy to ensure projects are commercially viable within complex and ever-changing markets• Relationship Management – quickly establish sound credibility and deep rapport with senior business leaders and stakeholders to drive project success and future business• Marketing Strategy – develop, negotiate and present 360-degree marketing plans including PR & communications strategies to drive interest, engagement, registration and sales• Sales Strategy – lead sales & pricing strategy for developments from pre-launch to sell-down• Brand Development – devise engaging brand identities for projects to resonate with target audiences• Media Strategy – develop & negotiate media strategies to ensure strong customer acquisition and optimising cost per lead and ROI• Customer Value Proposition & Customer Experience – develop CVP to differentiate developments. Refine communications and website UX to ensure optimal customer journey and increase conversion• Lead Generation – devise engaging content & media strategy to acquire qualified leads and communications strategy to guide prospects down the sales funnel to purchase -
General Manager | Fashion Retail | Multi-Site ManagementDavid Elman Shoes Mar 2013 - Jul 2016Auckland, New ZealandKey Responsibilities • Strategy – develop business and marketing plans to reinvigorate the brand and extend reach • Relationship Development and Management – develop key relationships with media partners, business associations, develop brand collaboration opportunities• Digital Marketing –digital marketing plan development across all relevant channels• Event Management – plan in-store and across industry fashion events to extend brand reach• Design – design of all POS, web and marketing collateral• Commercial – forecasting, pricing, annual budgets, strategic financial analysis, ROI• Team Management – manage team of administration and retail staffKey Achievements• Development of e-commerce website, database development, and communications strategy• Modern new rebrand to reflect their European positioning• New store launch
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Marketing Manager | Entertainment | Consumer Goods | RetailThe Walt Disney Company Feb 2008 - Oct 2012London, United KingdomWorking across multiple categories including DVDs, games, music, books and toys to deliver bespoke retail plans to achieve key business, marketing, channel and retailer objectives. Developing campaigns across the full marketing mix.Key Responsibilities:• Franchise Lead – lead innovative new commercial and marketing strategies and cross-functional teams to exceed revenue targets including full franchise lifecycle management • Commercial – devise and negotiate deal structures with the UK’s biggest retailers• Campaign Management – develop cross-company campaigns to deliver brand and revenue targets• Team Management – management of five direct reports and support personal and professional developmentKey Achievements:• Innovative commercial strategy development that exceeded sales targets across multiple franchises and categories• Innovative sponsorship deal negotiation to devise new business revenue stream -
Customer Marketing Manager | Entertainment | Consumer Goods | RetailThe Walt Disney Company 2008 - Jun 2010London, United KingdomIn this unique and challenging role I was responsible for the conceptualising and executing highly engaging and creative strategic marketing campaigns within the UK’s biggest retailers (Tesco, ASDA, Morrisons), tying company strategies to engaging 360° consumer campaigns to ultimately achieve challenging revenue targets.Key Responsibilities:• Strategy – translate brand strategy into retail strategy to deliver revenue targets• Relationship Management – unify a wide network of key stakeholders to a common vision• Campaign Management – develop “best in class” marketing campaigns within the UK’s biggest retailers (Tesco, ASDA, Morrisons) - from ideation, pitch to execution• International Marketing – develop & execute global campaigns across international markets • Commercial – retail and licensee negotiation, forecasting, ROI analysis, budget managementKey AchievementsMulti-award winning digital marketing campaign – Tesco Toy Story – Marbleous Missions* New Media Age Web Award* Web Award Winner* Gramia Award Winner * DADI Award Winner* BIMA Finalist * Blade Award Finalist
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Brand Manager | Fmcg | Grocery | NpdCampbell Soup Company Sep 2006 - Jun 2007AucklandKey Responsibilities:• NPD – product development, campaign creation, forecasting, supply chain management• Strategy - develop & implement category, brand, communication, NPD and pricing strategies• Commercial –P&L responsibility, budget management, forecasting • Line Management – manage the work and development of the Assistant Brand Manager• Brand Management –integrated marketing campaign development utilising full marketing mix -
Market Analyst | Fmcg | Insights | AnalyticsCampbell Soup Company Sep 2005 - Sep 2006Auckland, New ZealandKey Responsibilities:• Insights - devise sell-in stories for NPD and consumer promotions • Analysis - category, promotional and competitor analysis to drive category growth• Sales Presentation - preparation and presentation of sell-in stories to trade
Rachel Monks Skills
Rachel Monks Education Details
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Technological Futures -
Marketing -
King'S College -
Diocesan School For Girls
Frequently Asked Questions about Rachel Monks
What company does Rachel Monks work for?
Rachel Monks works for X-Bot Games
What is Rachel Monks's role at the current company?
Rachel Monks's current role is DirectorX - Founder and CEO.
What is Rachel Monks's email address?
Rachel Monks's email address is ra****@****govt.nz
What schools did Rachel Monks attend?
Rachel Monks attended Tech Futures Lab, The University Of Auckland, King's College, Diocesan School For Girls.
What skills is Rachel Monks known for?
Rachel Monks has skills like Brand Management, Marketing Strategy, Digital Marketing, Marketing Communications, Marketing Management, Integrated Marketing, Social Media Marketing, Brand Development, Digital Media, Digital Strategy, Consumer Products, Retail.
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1embracegroup.co.uk -
Rachel Monks
Sydney, Nsw -
Rachel Monks
Stockport
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