Rachel Rose Smith Email & Phone Number

Philadelphia, Pa, Us

Philadelphia, Pennsylvania, United States

Philadelphia, Pennsylvania, United States

Creating, maintaining, and curating the first proactive social media content calendar for a global corporate brand with a following of nearly 300,000. Drafting social media copy and remarks for members of the Operating Committee in North America and Europe. Achieving a 44% increase in LinkedIn follower growth - including the single largest 30-day period of follower growth in the company's history. Leading the announcement of company initiatives and partnerships - including relief efforts in Turkey and a partnership with The Halo Trust in Ukraine - via social media.Driving the maintenance and performance of FMC.com - including ensuring ESG compliance and collaborating with global teams to launch new website homepages. Identifying, photographing and reporting on company stories in order to highlight diverse regions and functions.Collecting, visualizing, and interpreting social media and web (Google Analytics) performance on a monthly basis, for use by Director-level Communications Professionals.

Philadelphia, Pennsylvania, United States

Drafted public remarks for Mayor Kenney with sensitivity to event audience and context.Crafted external communication materials for an audience of 1,100-25,000+.Conducted research and produced guidance to prepare the Mayor for press events.Coordinated timely workflow with team, City departments, and external partners.

West Chester, Pennsylvania, United States

Served as point of contact for a community of nearly 600 member organizations, combining a technical marketing skillset with an approach rooted in customer service. Developed and implemented social media promotions for Chamber events, resulting in - according to Chamber Board members - "better than ever" event visibility and increased event attendance.Suggested, planned, and implemented digital marketing strategies in order to provide value to Chamber members, increase Chamber visibility, and save marketing dollars.Managed social media promotions for inaugural Chester County Hospital Holiday Weekends in West Chester celebration, achieving engagement rates 4x beyond target.Member, Professional Development Committee.

Baltimore, Maryland Area

Completed numerous editorial projects on a freelance basis. Demonstrated expertise in effectively shaping editorial content to assist a wide range of writers. Projects ranged from the proofreading of senior theses and student resumes to assisting in the development of long-form fictional works (50,000+ words). Fostered a roster of 60+ regular clientele using word of mouth references, digital networking, and active customer relations initiatives. References and sample editorial works available upon request.

New Haven, Connecticut

Coordinated with Communications Director to design visual promotions for the 50th Anniversary Convention of Connecticut’s largest nonpartisan organizationCrafted six compelling articles for use in Connecticut Town & Cities magazineIdentified and connected with over 250 potential corporate affiliates and contactsCompetencies Utilized: Project analysis, database management, creative writing, market research, external communication, Microsoft Office, Microsoft Excel, Mailchimp, Adobe Creative Suite, Canva, copywriting.

Greater New York City Area

Initiated communications between OUP’s NYC office and international stakeholders in the United KingdomEdited key departmental communication materials for style and clarity on a daily basisDesigned compelling visual promotions for a recent firm publication, Capitalism by Anwar ShaikhCompetencies Utilized: Adobe Creative Suite, Google AdWords, copy editing, internal communications, proofreading, market research, graphic design, social media analysis.

Greater New York City Area

Collaborated with in-house graphic designers to complete an overhaul of firm social media channels - resulting in 25 pages of dynamic web content and a more consistent digital brand image.Developed newsletters and other promotional design concepts for use by firm Marketing Department.Communicated daily with town Mayors and First Selectpersons from across Connecticut.

Bachelor Of Arts (B.A.), Business Administration And Management, General

Education record