Rachel Shader Email and Phone Number
Rachel Shader work email
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Rachel Shader personal email
I worked for many years as a marketing executive in the media industry, developing cross-channel partnership programs that generated revenue. Several years ago, I followed my passion into the nonprofit world to use my brand storytelling experience to create marketing collateral for philanthropic organizations.
Sages & Seekers
View- Website:
- sagesandseekers.org
- Employees:
- 5
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Program DirectorSages & Seekers 2022 - PresentLos Angeles
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Board Of Trustees (Finance Committee Chair)Jewish Women International (Jwi) Jun 2021 - Present -
Nonprofit Marketing ConsultantVarious Nonprofits- Tzedek Dc, Respectability, Reframe, Film2Future, Jwi, Okow 2017 - 2022Los Angeles, CaPartner with nonprofit executives to create marketing materials used for fundraising, partnership pitches and grant proposals. • Created new marketing/fundraising presentations for Film2Future, OneKid OneWorld, and Respectability. • Produced Respectability’s proposal to secure funding for Jewish disability inclusion initiative in LA. • Collaborated with ReFrame Director to write Culture Change Handbook for gender equality in the media industry. Created proposal for ReFrame and IMDb partnership.
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Sr. Director, Network Partnerships, FandangoNbcuniversal, Inc. 2013 - 2016Los Angeles, CaLed creation and implementation of marketing partnerships for advertisers on Fandango that drove $50MM in annual sales revenue. • Oversaw development of all sales marketing collateral, including client proposals and case studies.• Collaborated with Editorial, Video Producers, Research, Product, Legal, Designers, and outside vendors to proactively develop new marketing programs in response to market trends, client requests and user data analysis. • Developed go-to-market sales packages & marketing collateral for Fandango redesign and Youtube Movieclips & Rotten Tomatoes acquisitions. -
Director Integrated MarketingOprah Winfrey Network/Oprah.Com 2009 - 2012Los Angeles, CaLed strategic development and execution of creative, cross-platform marketing solutions for advertisers.• Proactively identified sales marketing opportunities for new TV shows & digital programs. Collaborated with cross-functional teams to concept & execute campaigns, ensuring advertisers’ brand objectives were met while maintaining the sanctity of the Oprah brand. • Developed launch partner sales packages prior to network launch and managed the department during the 2011-‘12 upfronts, which generated $130MM. • Oversaw creation of all sales materials, including client RFPs, show opportunity pitch decks, company digital go-to-market presentation, and case studies.• Managed department budget. • Managed day-to-day relationships with key clients, such as J&J and Toyota.• Collaborated with sales team to sell new opportunities. Presented to clients/agencies at pitch meetings. -
Director, Sales Strategy & MarketingVeoh 2008 - 2009Greater Los Angeles AreaLed development of sales strategy and creation of custom advertising programs for internet video start up.• Developed custom marketing solutions for clients by leading brainstorm sessions, creating collateral, and consulting with cross-functional teams.• Advised CEO, SVP of Marketing, and Product Team on the company’s ability to monetize potential new initiatives, such as editorial programs, content acquisitions, and site redesign. -
Sr. Manager, Ad SolutionsYahoo! 2006 - 2008Greater Los Angeles AreaManaged sales marketing strategy for Y! Movies, TV, Celebrity, Travel and Shopping. • Developed go-to-market sales strategy, outlined sales business needs with product teams, partnered with marketing and finance to develop business model, built media plans using financial forecasts and historical data, packaged programs out to market, pitched sales opportunity to clients, and executed integration elements of sold programs. -
Manager, Integrated MarketingAbc Television 2004 - 2006Greater Los Angeles AreaManaged all product integrations and off-air promotions for Extreme Makeover: Home Edition, which generated $60MM in annual revenue. Maintained ongoing relationships with show sponsors, including Sears, Ford, AOL, Unilever, J&J, Wendy’s and Capital One. • Solely responsible for managing over 60% of the department’s projects.• Served as the day-to-day liaison between TV show producers & advertisers on and off set. • Collaborated with ABC Programming, Legal, Marketing, Business Affairs, Broadcast Standards and show talent to ensure proper execution of product integrations, promotions, and sweepstakes. -
Coordinator, Home EntertainmentParamount Pictures 2000 - 2002Los Angeles, Ca
Rachel Shader Skills
Rachel Shader Education Details
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Radio/Tv/Film
Frequently Asked Questions about Rachel Shader
What company does Rachel Shader work for?
Rachel Shader works for Sages & Seekers
What is Rachel Shader's role at the current company?
Rachel Shader's current role is Program Director, Sages & Seekers.
What is Rachel Shader's email address?
Rachel Shader's email address is ra****@****ink.net
What schools did Rachel Shader attend?
Rachel Shader attended Northwestern University, University Of Southern California - Marshall School Of Business.
What skills is Rachel Shader known for?
Rachel Shader has skills like Integrated Marketing, Digital Marketing, Digital Strategy, Product Integration, Digital Media, Online Advertising, Broadcast Television, Marketing Strategy, Branded Entertainment, Branded Content Development, Partnership Marketing, Promotions.
Who are Rachel Shader's colleagues?
Rachel Shader's colleagues are Arya R., Nancy Walsh, Alice Pak.
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