Rachel Squier

Rachel Squier Email and Phone Number

Social Media Manager at Evie Magazine @ Evie
los angeles, california, united states
Rachel Squier's Location
Edmeston, New York, United States, United States
Rachel Squier's Contact Details

Rachel Squier personal email

About Rachel Squier

My passion for marketing comes from my experience growing up in a small, “off-the-map” town. I love that digital marketing can create a level playing field for both large and small businesses alike! Having been raised on a farm, I have a passion for strategizing how to make grassroots marketing initiatives have a powerful impact to help businesses create authentic and lasting relationships with their consumers. In my current position at Evie Magazine, I manage the company's social media in the following ways: creating content, coordinating influencer collaborations, developing social strategies, maintaining community management, and strengthening brand affinity.In my previous marketing roles at Hanesbrands, my skills enabled the company to experience new levels of success and an increase in social media customer engagement (Maidenform: +39%; Bali: +137%; Playtex: +20%) and following (Maidenform: +67%; Bali: +633%; Playtex: +46%) across all three brands.I have a student mindset that is always willing to learn new skills to better serve my team and the company, and have been commended for my “scrappy”, self-starter attitude.With over four years of experience in the marketing arena, I’m excited about the opportunity to utilize this knowledge to further develop my career as well as help companies develop their communication strategy. I specialize in the following areas:📱 Social media marketing🛍️ Brand marketing✏️ Writing📷 Content creation💻 Digital marketing📝 Copy editing👥 Customer serviceFor more information & samples of my work, please don’t hesitate to contact me directly at rt.squier@gmail.com!

Rachel Squier's Current Company Details
Evie

Evie

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Social Media Manager at Evie Magazine
los angeles, california, united states
Website:
eviemagazine.com
Employees:
8
Rachel Squier Work Experience Details
  • Evie
    Social Media Manager
    Evie Nov 2021 - Present
    • Convert article content into posts on all main social media platforms, including Instagram, Facebook, Pinterest, and Twitter.• Create videos for Instagram Reels, TikTok, Pinterest, and YouTube Shorts• Create posts that will engage and grow audience using best practices for social media• Manage the social media strategy and content calendar alongside the editorial team• Analyze and report on social analytics weekly and monthly• Help develop brand and influencer partnerships• Work with editorial team to identify trending stories and important news
  • Hanesbrands Inc.
    Marketing Assistant
    Hanesbrands Inc. Jun 2021 - Nov 2021
    Winston-Salem, North Carolina, United States
  • Hanesbrands Inc.
    Marketing Analyst
    Hanesbrands Inc. Feb 2020 - Jun 2021
    Winston-Salem, North Carolina, United States
    Intimates Brand Marketing: • Develop digital content including social media and email/ecommerce content strategies, resulting in increased engagement (MF: +39%; Bali: +137%; PTX: +20%).• Schedule and post organic social content across platforms for Maidenform, Bali, and Playtex• Update and manage social content calendars to streamline process and create a cohesive story• Manage online community across social media platforms to maintain consumer engagement, strengthen brand affinity, source user generated content, and increase followers (MF: +23%; Bali: +287%; PTX: +43%).• Participate in influencer partnership/content management • Gather competitive and industry intelligence• Coordinate with agencies/vendors on joint projects• Maintain organization of creative asset usage • Facilitate public relations outreach • Support creative production & digital ad campaigns• Analyze data and report out on key campaigns• Contribute to annual marketing planning and quarterly review presentations
  • Hanesbrands Inc.
    Marketing Analyst
    Hanesbrands Inc. Sep 2019 - Feb 2020
    Winston Salem, North Carolina
    Bali Bras Product Marketing:• Created/updated on marketing analytical projects; plans related to brand responsibilities.• Effectively organized and executed communication with various functional areas regarding marketing analytical projects; programs and initiatives.• Processed analytical informational and other requests related to cross functional team and outside vendors.• Maintained/prepared brand supporting analytical data as well as analyze style/color performance to make customized recommendations for retailers.
  • Hanesbrands Inc.
    Marketing Coordinator
    Hanesbrands Inc. Mar 2018 - Sep 2019
    Winston-Salem, North Carolina, United States
    Bali Bras Product Marketing:• Responsible for seasonal data administration for products which includes, but is not limited to, sku/style set-up, case assortment creation, pricing and specific requirements associated with SAP systems. • Managed the brand’s social media by strategizing and creating content, both digitally and photographically.• Super User of the internal database used to manage and maintain Intimates information and create visibility cross-functionally. • Managed ad-hoc marketing initiatives including seasonal coordination of dot.com needs such as digital assets and online product reviews via third party. • Represented marketing during weekly Plan Review meetings and collaborate with cross-functional partners and fellow marketers during weekly planning meetings to meet deadlines.• Maintained, prepared, and reported bra category data to support strategies. (ie. Data insights/trends including market share, channel of trade insights, brand trends, bra purchase drivers (ie. features) trends, top styles/growth drivers, seasonal sell-through inventory/weeks of supply, etc). • Pulled standard reports and presented in monthly financial/review meetings.• Effectively communicated with various cross-functional areas regarding general business administration, programs, and initiatives. Problem solve with cross-functional teams to overcome system challenges to meet deadlines.
  • New York Skin And Vein Center
    Marketing Intern
    New York Skin And Vein Center May 2016 - Sep 2017
    Oneonta
    Through the practice of direct marketing, I organized and oversaw related material to promote the New York Skin and Vein Center and its upcoming events and seminars as well as new products and services. I assisted in the making of the monthly newsletter and other assorted mailings in addition to researching pertinent information to both maintain and increase customer retention. I was also able to increase the company's Facebook following by 13,000.
  • Cooperstown Dreams Park
    Seasonal Retail Center Associate
    Cooperstown Dreams Park Jun 2013 - Sep 2015
    Cooperstown, New York
    Summer 2013, Summer 2015Worked in the Clothing & Souvenir department re-stocking the floor and working on the cash register. I also processed and prepared photographs and photo products in the Photo Center. I was named Employee of the Week both summers.
  • Ualbany Go
    Marketing Intern
    Ualbany Go Feb 2015 - Jun 2015
    University At Albany
    Advertised and promoted both on and off campus events through various social media. I also engaged with many students through tabling to promote involvement.
  • Girl Talk
    Leader
    Girl Talk Apr 2014 - Jun 2014
    Edmeston, New York
    Met weekly with a group of middle school girls to give advice and encourage positive behavior and community service.

Rachel Squier Skills

Microsoft Office Customer Service Leadership Microsoft Word Powerpoint Public Speaking Teamwork Microsoft Excel Social Networking Social Media Marketing Time Management Event Planning

Rachel Squier Education Details

Frequently Asked Questions about Rachel Squier

What company does Rachel Squier work for?

Rachel Squier works for Evie

What is Rachel Squier's role at the current company?

Rachel Squier's current role is Social Media Manager at Evie Magazine.

What is Rachel Squier's email address?

Rachel Squier's email address is ra****@****nds.com

What schools did Rachel Squier attend?

Rachel Squier attended State University Of New York At Albany, Florence University Of The Arts, Edmeston Central School.

What skills is Rachel Squier known for?

Rachel Squier has skills like Microsoft Office, Customer Service, Leadership, Microsoft Word, Powerpoint, Public Speaking, Teamwork, Microsoft Excel, Social Networking, Social Media, Marketing, Time Management.

Who are Rachel Squier's colleagues?

Rachel Squier's colleagues are Simone Sydel, Anna Hartman, Brittany Martinez, Evie Seward, Nicole Andre, Paula Gallagher.

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