Rachita Kumar

Rachita Kumar Email and Phone Number

Partnership & Alliances for SAARC Countries at National Geographic @ National Geographic
Rachita Kumar's Location
Gurugram, Haryana, India, India
About Rachita Kumar

My key strength lies in building long-lasting client relationships that have led to aggressive business growth across big ticket tourism and corporate clients. My product knowledge spans Linear and Digital Platforms and I have been responsible for driving cross platform revenue & sales growth year on year.Having worked in a multi-cultural environment I have collaborated extensively with international teams to deliver truly global cross-platform campaigns,optimised Digital Sales and created innovative content solutions for demanding clients. A strong team player, I believe in building teams and drawing out the best in people so that through collective effort the larger goal of the organisation can be achieved.

Rachita Kumar's Current Company Details
National Geographic

National Geographic

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Partnership & Alliances for SAARC Countries at National Geographic
Employees:
120
Rachita Kumar Work Experience Details
  • National Geographic
    Partnerships & Alliances Ngc For Saarc Countries
    National Geographic Dec 2017 - Present
    Gurgaon, India
  • Condé Nast
    Senior Digital Sales Manager
    Condé Nast Jan 2017 - Dec 2017
    New Delhi
  • Cnn International Commercial
    Senior Account Executive
    Cnn International Commercial Aug 2011 - Sep 2016
    Radisson Commercial Plaza Mahipalpur
    More than 5 years’ experience in selling CNN Digital platforms and offering bespoke digital solutions to clients. Experience in selling display Ads, video pre-roll Ads, high impact desktop, mobile units- Devised digital Branded Content/Native solutions with the Productions Team for clients- Managed and optimized campaigns for time sensitive and lead based campaigns- Closely worked with Travel/Aviation, Automobile, Technology & Luxury brands to deliver successful digital… Show more More than 5 years’ experience in selling CNN Digital platforms and offering bespoke digital solutions to clients. Experience in selling display Ads, video pre-roll Ads, high impact desktop, mobile units- Devised digital Branded Content/Native solutions with the Productions Team for clients- Managed and optimized campaigns for time sensitive and lead based campaigns- Closely worked with Travel/Aviation, Automobile, Technology & Luxury brands to deliver successful digital campaigns Accountable for achieving revenue for the Flagship News brand of Turner International, CNN for the North & East region. Worked and collaborate extensively with Global teams on campaign execution and creating innovative client solutions. Show less
  • Cnn International Commercial
    Sales Planner
    Cnn International Commercial Apr 2006 - Jul 2011
    New Delhi Area, India
    I started working with the CNN International India Ad Sales team in the capacity of a Sales Planner. My roles and responsibilities included creating TV & Digital proposals, putting together pitch presentations for clients, initiating and implementing turnkey cross-platform deals from the initial to closing stage. As a planner I was a client facing resource and would accompany the sales team for client and agency meetings.
  • Amity Business School - International Business
    Business Development & Communication Executive
    Amity Business School - International Business Jul 2004 - Mar 2006
    Noida Area, India
    My role included, student interaction, organising key events, interacting with corporate entities for campus recruitment and media interaction which would include drafting press releases and getting the various milestones/new intiatives & events coverage in leading newspapers and TV channels.

Rachita Kumar Skills

Digital Media New Media Broadcast Digital Strategy Content Development Media Relations Content Strategy Press Releases Television Online Advertising Media Buying Advertising Digital Marketing Broadcasting Business Development Marketing Strategy

Rachita Kumar Education Details

  • Indian Institute Of Mass Communication
    Indian Institute Of Mass Communication
    Radio And Television Journalism
  • Maharaja Agrasen College
    English Language And Literature
  • Delhi Public School - Mathura Road
    Delhi Public School - Mathura Road

Frequently Asked Questions about Rachita Kumar

What company does Rachita Kumar work for?

Rachita Kumar works for National Geographic

What is Rachita Kumar's role at the current company?

Rachita Kumar's current role is Partnership & Alliances for SAARC Countries at National Geographic.

What schools did Rachita Kumar attend?

Rachita Kumar attended Indian Institute Of Mass Communication, Maharaja Agrasen College, Delhi Public School - Mathura Road.

What skills is Rachita Kumar known for?

Rachita Kumar has skills like Digital Media, New Media, Broadcast, Digital Strategy, Content Development, Media Relations, Content Strategy, Press Releases, Television, Online Advertising, Media Buying, Advertising.

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