Conducted thorough market research for clients in the Energy, Education and Digital Payment sector. Gathered data on market trends, government policies, technological advancements and competitive landscape analysis. I also utilised statistical techniques to identify patterns, forecast market developments and assess investment opportunities. Conducted a thorough background study on ONDC and MeitY to prepare informative presentations and documents for clients and tailored findings and recommendations according to their needs.

Being part of the Entrepreneurship Cell was an enriching experience that allowed me to contribute to the growth of aspiring entrepreneurs and foster an entrepreneurial ecosystem. One of the highlights of my involvement was organizing an impactful E-Summit featuring renowned personalities like Praful Billore and Anubhav Dubey.As a member of the organizing team, I played a crucial role in planning and executing the e-Summit. I collaborated with fellow team members to curate an engaging event agenda, inviting industry experts, successful entrepreneurs, and thought leaders to share their insights and experiences. To maximize the event's reach and engagement, I implemented a comprehensive marketing strategy. Leveraging the power of social media platforms, I created compelling content, designed visually appealing graphics, and strategically targeted relevant audiences. Additionally, I utilized offline marketing techniques, such as distributing flyers, putting up posters, and leveraging word-of-mouth marketing within the campus and local communities.By effectively combining online and offline marketing efforts, we were able to create significant buzz around the e-Summit, attracting a diverse audience of students, entrepreneurs, and industry professionals. The event provided a platform for networking, learning, and inspiration, empowering aspiring entrepreneurs to pursue their dreams and exchange ideas.

I had the opportunity to organize North India's largest sporting event that brought together athletes, enthusiasts, and spectators from all walks of life. This event was a culmination of months of meticulous planning, coordination, and teamwork. From securing the venue to managing logistics, coordinating with sponsors, and ensuring a seamless experience for participants, I was deeply involved in every aspect of the event. It was a remarkable experience to witness the dedication and passion of athletes as they competed, and the energy and excitement from the enthusiastic audience.

As a marketing intern, I had the incredible opportunity to dive into the world of digital marketing and contribute to the growth of my organization. I played a key role in developing and implementing effective marketing strategies that helped increase the intake of students. Additionally, I collaborated with universities and educational institutions to conduct seminars and workshops. These events provided a platform to showcase our organization's expertise and offerings, attracting prospective students and creating valuable partnerships. Through effective event planning, coordination, and promotion, we successfully engaged with our target audience, resulting in increased interest and enrollment.Throughout this experience, I acquired invaluable marketing skills. I gained proficiency in digital marketing tools and platforms, developed a strong understanding of data analysis and campaign optimization, and honed my communication and collaboration abilities. These skills have equipped me with a solid foundation in marketing and have prepared me to contribute to future marketing initiatives.

Being a member of DStreet, a platform dedicated to promoting financial literacy and understanding the basics of investing and trading, was an enriching experience. During my time with DStreet, I had the opportunity to organize and participate in events like Bullzire, which aimed to provide practical learning opportunities for fellow investors.One of the key aspects of my role was conducting mock stock trading sessions and events. These activities simulated real-world trading scenarios, allowing participants to experience the dynamics of the stock market and gain insights into the decision-making process of investors. By analyzing market trends, studying company fundamentals, and making strategic trading decisions, participants developed a deeper understanding of the investment landscape.By actively participating in these events, I honed my own skills in investment analysis, portfolio management, and risk assessment. Additionally, I developed effective communication and presentation skills as I shared insights, facilitated discussions, and conducted debriefing sessions.

I had the opportunity to work on a consulting project with Quantel Exam Ready, a test preparation company. Our primary objective was to understand potential clients, devise strategies to tap into those clients, identify effective platforms for student acquisition, and present relevant data and numbers to support our recommendations.To begin with, we conducted comprehensive market research and analyzed the target audience's preferences, needs, and pain points. This involved gathering data on student demographics, educational trends, and competitors' offerings. By leveraging surveys, interviews, and data analysis techniques, we gained insights into the key factors influencing students' decision-making process when it comes to test preparation.Based on our findings, we developed a strategic roadmap for Quantel Exam Ready to tap into the target client base effectively. We identified platforms that resonate with the target audience, such as social media channels, educational forums, and relevant websites. Our recommendations included tailored messaging and content creation to engage students and demonstrate the value proposition of Quantel Exam Ready's services.

Working on Project Rivaayat- A venture that has successfully helped 70+ artisans reviving 2 heritage art forms, terracotta, and water hyacinth basketry, increasing their income by 182% and generating a revenue of over 15.5lakhs for them. Being a member of Team Rivayat, a platform dedicated to promoting local artisans, was an incredibly rewarding experience. This role allowed me to witness the talent and craftsmanship of artisans firsthand while learning valuable lessons about business acumen and the challenges faced by entrepreneurs in the creative industry.As part of the team, I actively participated in various initiatives aimed at showcasing the work of local artisans and connecting them with potential clients. This involved conducting market research to identify target markets and customer preferences, creating marketing materials to highlight the artisans' unique offerings, and organizing exhibitions and events to showcase their products.Through this experience, I gained a deep understanding of the challenges faced by artisans and small-scale entrepreneurs, such as limited resources, marketing constraints, and the need for sustainable business practices. By working closely with artisans, I learned to appreciate their artistic processes, cultural significance, and the importance of preserving traditional craftsmanship.Moreover, I developed crucial skills in connecting with potential clients.