Ray Clarke Email & Phone Number

Stockport District, Gb

Shaping Business is a specialist Growth Marketing firm. We help Directors of Technology and Professional Service firms to plan for growth, win more business and realise the value in your business. Our approach is ideal for businesses that are keen to focus on their core competencies and value external expertise to influence their strategy and provide operational support to implement the marketing plan to grow revenues.Shaping Business works with business leaders to manage the levers of… Show more Shaping Business is a specialist Growth Marketing firm. We help Directors of Technology and Professional Service firms to plan for growth, win more business and realise the value in your business. Our approach is ideal for businesses that are keen to focus on their core competencies and value external expertise to influence their strategy and provide operational support to implement the marketing plan to grow revenues.Shaping Business works with business leaders to manage the levers of value creation. We are focused on delivering your business growth ambition. We understand the levers of value creation in your business and can work with you to help you realise the value in your business. We believe there is an inextricable link between business strategy and marketing execution. This is about the real strategic direction of the business and not about next months campaign. That strategic focus determines the appropriate integrated multi-channel marketing programme we deliver for your business to generate quality leads for your sales pipeline. Show less

Dublin, County Dublin, Ireland

Dublin, County Dublin, Ireland

Macclesfield

Providing advisory and operational programme management support to develop, launch and market the Enterprising Macclesfield initiative in the local area. Retained as a coach to provide support to beneficiaries of the Enterprising Macclesfield programme.

Supporting the Chair of the Manchester Branch to deliver value to the Chartered Institute of Marketing members in the Manchester area. Involved in planning events and initiatives to engage members and encourage best practice in marketing.

Responsible for marketing Mason Group in UK and Ireland across four locations and three business units, targetting the Telecom sector, Public Sector, Utilities, Banking, Manufacturing and Transport sectors.Managed the rebranding of the business, introduced a quarterly market insight report to feed strategic board decision making, established a New Service Development process and led a key initiative to increase leads and generate new business.

Initially focused on market research and new product development planning for entry into a new market sector. Subsequently appointed to Manage the product lifecycle of the highest selling calibration products in the portfolio. Involved in extensive global market research, Competitor research and monitoring, Salesforce product training and pre-sales support on large customer contracts.

Moved from an R&D Engineering role into the newly created Technical Marketing Unit. Specific responsibilities included market research, identifying new product opportunities, developing marketing and functional specifications for new products, representing the 'voice of the customer' in the New Product Development process, working with Engineering and Applications to develop the marketing collateral, Salesforce product training and initial launch presentations to key customers.

Postgraduate Diploma In Marketing, Marketing

B.Sc Eng, Electrical/Electronic Engineering

Education record