Raelyn Byrd Email & Phone Number

Leads design and development of sales-oriented resources for external audiences and supports strategic initiatives for internal audiences. Works closely with departmental executive and operational leadership to establish creative and innovative approaches for client and internal materials, ensuring consistent positioning and use of PPD Medical Communication's value proposition.

Wilmington, North Carolina Area

2809 Coltsgate Rd. Suite 100

- Develop all local and national marketing campaigns to drive sales and brandawareness- Create promotional materials, digital media campaigns and practice specials toincrease revenue and build brand awareness- Update and maintain physical and digital mailing lists, promotional photos andmaterials archives, as well as any other company information- Develop, implement and track action plans across multiple functions- Understand, act and drive awareness from market analytics- Develop existing office practice and procedures forms to improve efficiency andfurther client satisfaction- Research beauty industry topics and trends, audience and competitors- Organize and promote special events and seminars pertaining to Infinity and ourclients- Developed a business plan for the daily operations, as well as long term goals andprojections of Infinity MedSpa + Wellness- Completed TMC HIPAA and OSHA Training Courses- Management of EMR health forms, consent forms and patient intake- Develop monthly cost-benefit analysis for marketing and profit projections- Perform inventory analysis and organization

Charlotte, North Carolina Area

Charlotte, North Carolina Area

Founded in 2001, with offices in Atlanta, Charleston, Charlotte, Dallas and Nashville, Phase 3 Marketing and Communications is a leading provider of marketing services and solutions from IDEATION to EXECUTION to corporations throughout the United States. Phase 3 is an innovation collective offering six Centers of Excellence: • Branding• Marketing• Digital• Public Relations• Print • Marketing LogisticsClients engage these centers individually, or in unison across the marketing spectrum, igniting the industry’s best talent within each center to deliver inspiring business building solutions. Centers provide clients with a comprehensive range of services within each specialty including brand identity, creative, digital printing, graphic design, marketing and public relations strategy, media planning, search engine marketing, social media, special events, strategic planning, video production, warehousing and distribution, web-to-print procurement and web/interactive services. Headquartered in Atlanta, the firm is recognized annually as a top 15 marketing services firm by the Atlanta Business Chronicle and as a top 20 marketing services firm by the Charlotte Business Journal, as well as the no. 236 printer in North America by the flagship Printing Impressions 400. Additional accolades include Atlanta Business Chronicle’s 2015 Pacesetter Award, Oxford Center’s Fast-Growth Entrepreneur of the Year and placement on the 2015 Inc. 5000 List for Fasted Growing Private Companies.For more information, visit us at: www.phase3mc.com, or join the conversation on Facebook, Instagram and Twitter.

Nashville, Tn

~ Responsible for scheduling 40+ artists and providers for talent coaching, studio sessions, music videos, performances and personal appearances~ Create promotional materials and digital media campaigns to increase the PCG Nashville brand, client visibility and music sales; including press releases, flyers, posters, ecards and websites~ Negotiate hotel, studio and venue agreements, as well as lesson prices and tuition packages~ Develop national marketing campaigns for artists, tours and company workshops~ Coordinate and assist in the production of several music videos, concerts, photo shoots and entertainment workshops~ Contact and form relationships with potential PCG Nashville clients and investors~ Update and maintain physical and digital mailing lists, promotional photos and materials archives, as well as any other company information~ Research music industry topics and trends, audience and competitors~ Provide prompt, courteous service to clients, providers and music industry executives~ Develop existing office procedures and forms to improve efficiency and further client satisfaction

~ Connect with C-Level Executives utilizing telephone solicitation, electronic and face-to-face meetings as tools in order to reach and exceed the budgeted sponsorship target for each conference and special event~Leverage current skill sets in sales and marketing to actively sell sponsorship and exhibits for various clients, to include conferences, events, marketing and advertising campaigns/programs~ Develop and design well-integrated sponsorship packages for various clients ~ Research and develop a list of potential sponsors and exhibitors for each conference~ Develop and maintain relationships with existing and potential sponsorship clients and exhibitors~ Keep precise records of conversations with all clients, sponsors and exhibitors~ Update and maintain the company database as required~ Work directly with support staff to ensure contracts are being processed and accounts receivable reconciled. This includes the management of proper invoicing and follow up on all approaching financial deadlines ~ Assist in preparing promotional material to advertise sales opportunities~ Follow up with sponsors and work with support staff to secure items needed for execution of sponsorship deliverables such as logos, company descriptions, URL’s, web banner ads, artwork and print ads, marketing materials and literature ~ Play a Sponsor/Exhibitor liaison type-role on-site at client partner events to ensure all sponsors and exhibitors are ready for success; exercising and cultivating relationships poised for growth ~ Provide creative input and become involved in all conference activities relating to the Exhibitions Hall to drive foot traffic, send out prospectus-related documents, and become the middle-man between the sponsor and Expo Hall decorator when needed~ Meet with trade and professional organizations and other groups to organize, promote, and discuss Greenbrier conferences and special events

Bachelor Of Science (B.S.), Business, Management, Marketing, And Related Support Services

B.S. Business Management, Marketing

Activities and Societies: Alpha Kappa Psi