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Rachel Robey is listed as Marketing and Communications Specialist @ UW-Madison Computer Sciences at UW-Madison CDIS, based in Madison, Wisconsin, United States. AeroLeads shows a matched LinkedIn profile for Rachel Robey.
Rachel Robey previously worked as Marketing and Communications Specialist at Uw-Madison Cdis and Brand Writer at Made In. Rachel Robey holds Bachelor Of Arts (B.A.) Cum Laude from Tulane University.
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I’m a strategic writer-editor with a deep knowledge of digital media, creative content marketing, and compelling storytelling. Previous experience includes brand voice development, managing content calendars, SEO writing, content strategy development, and transforming raw data into digestible performance reports—and then acting on those learnings. My writing has appeared on Salon, DCist, Food52, and more.
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Madison, Wisconsin, United States
Broadly, I support the School of Computer, Data, and Information Sciences (CDIS) in its advancement of three of the University's top-ranked departments: Computer Sciences (#13), Statistics (#13), and the Information School (#11).
- Led copywriting during website and print collateral redesign/rebranding project.- Owned and guided brand voice and tone across digital and print mediums.- Project managed creative projects in support of Brand, Product, and Customer Experience teams.- Developed product key messaging according to editorial and product calendars.
- Wrote, edited, and published food culture pieces and atomized for cross-channel distribution.- Researched, produced, and optimized SEO content packages.- Edited recipes and corresponding YouTube videos (GFX).- Collaborated with brand and creative leadership to craft compelling email, social, and product content.
Collaborated with independent food creatives and small brands to hone their social media strategy and develop partnerships programs.
Washington D.C. Metro Area
Developed and owned brand voice for launch of a DTC product line.Strategized, created, and managed marketing campaigns across social and email.Produced (and sold out) monthly digital and in-person events in partnership with corporate sponsors.Compiled and interpreted digital content and event performance data in quarterly reports. Used analytics and industry trends to structure a growth-focused content strategy.
Wrote and published twice-weekly food newsletters for a community of 500,000 subscribers. Day-to-day social management for 40,000 followers.Researched and managed partnership outreach.
Washington D.C. Metro Area
Developed and deployed digital and paid print marketing strategiesManaged the internal marketing calendar.Wrote and executed weekly newsletters according to events and marketing calendar.Photographed and edited (using Lightroom) imagery, designed digital assets (using Photoshop) for social media.
San Francisco Bay Area
Liaised between the organization and community of Good Food Awards merchants and vendors.Conducted research regarding sustainability standards of Awards entrants. Photographed and edited (using Lightroom) digital assets for social media.
Greater New Orleans Area
Filmed and edited (using Final Cut Pro) promotional videos to support organizational growth and marketing.Created multimedia PowerPoint presentations for fundraising events.Produced, edited, and managed digital assets.
Washington D.C. Metro Area
Drafted social media copy, press releases, and blog posts highlighting the NAEH annual report findings. Sat in on and took notes during policy briefings.Assisted with event production.
Washington D.C. Metro Area
Drafted copy for press releases, blog posts, and social media. Researched, identified, and compiled media contact lists.Assisted with event production.
Washington, D.C.
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Rachel Robey works for UW-Madison CDIS.
Rachel Robey is listed as Marketing and Communications Specialist @ UW-Madison Computer Sciences at UW-Madison CDIS.
Rachel Robey is based in Madison, Wisconsin, United States while working with UW-Madison CDIS.
Rachel Robey has worked for Uw-Madison Cdis, Made In, Freelance, Pineapple Collaborative, and Word Of Mouth.
You can use AeroLeads to view verified contact signals for Rachel Robey at UW-Madison CDIS, including work email, phone, and LinkedIn data when available.
Rachel Robey holds Bachelor Of Arts (B.A.) Cum Laude from Tulane University.
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