Raewyn Du Toit

Raewyn Du Toit Email and Phone Number

Hermanus, WC, ZA
Raewyn Du Toit's Location
Hermanus, Western Cape, South Africa, South Africa
About Raewyn Du Toit

I genuinely love helping individuals and businesses carve their unique identity, express themselves creatively and flawlessly in a manner that will propel them towards the goals they have for their business.As the founder of Brand Café Communications, I am proud to say that we are committed to delivering inspiring, creative and strategic brand solutions. With over 23 years of national and international experience across diverse industries, we pride ourselves on offering a boutique experience with a global perspective.Our mission is simple – to create a full circle of brand empowerment. Whether you are an established business owner, a budding entrepreneur or company looking to rebrand, we tailor our services to meet your unique, and individual needs. Communication is at the core of everything we do.Our strengths are also well recognized when it comes to providing outsourced communications, marketing and design services to businesses of all sizes.Our clientele includes business owners, entrepreneurs and organizations seeking a trusted partner to amplify their brand story. When partnering with our ‘retained clients’, we seamlessly integrate into your operations, becoming your dedicated 'brand management/marketing/communications/design' department. This approach allows you to focus on your core business activities, while we take care of enhancing your brand presence, campaigns, and communication strategies.At Brand Café Communications, our team collaborates effortlessly with clients worldwide, spanning South Africa, the Middle East, Europe, and Australia. International boundaries do not constrain us, as our team is adept at remote and online work. We work in collaboration with you, listening to your story and business requirements to present you with real, relevant and creative brand strategies.Our commitment to you runs deep from our initial introduction through concept development onto brand design, launch and ongoing brand building and management.Reach out on LinkedIn, we would love to see how we can help.

Raewyn Du Toit's Current Company Details
Brand Café Communications Pty Ltd

Brand Café Communications Pty Ltd

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Company Owner
Hermanus, WC, ZA
Raewyn Du Toit Work Experience Details
  • Brand Café Communications Pty Ltd
    Company Owner
    Brand Café Communications Pty Ltd
    Hermanus, Wc, Za
  • Brand Café Communications
    Brand Communications Strategist
    Brand Café Communications Aug 2012 - Present
    Hermanus, Western Cape, South Africa
    Brand Café Communications a boutique full-service advertising, communications, and design agency with over 23 years of diverse international experience. Our mission is to create inspiring brands for our clients through creativity and enduring relationships.In strategic planning, I collaborate closely to craft effective communication plans, extending my expertise to event management and CSR initiatives for a holistic brand development approach.My core areas of expertise include:* BRAND STRATEGY: Positioning, architecture, story, and messaging.BRAND DESIGN & COPY-WRITING: Logo, identity, graphic design, business collateral, marketing collateral, and copy-writing.* WEBSITE DESIGN & COPY-WRITING: Sitemap development, design, and content writing.* BRAND MANAGEMENT: Marketing strategy, brand management, and communication plans.* PUBLIC RELATIONS & EVENTS: PR plans, media relations, event planning, photography, and videography.* PROMO, PRINT & SIGNAGE: Promotional items, banners, gazebos, printing, indoor and outdoor signage.* LINKEDIN® OPTIMIZATION: Personal & Company Page enhancement, resulting in increased visibility, credibility & professional growth on LinkedIn®.Feel free to reach out to me on LinkedIn® to discover how The Brand Café can collaborate with you to enhance your brand’s communications strategy.
  • The Bateleurs
    Communications And Development Officer
    The Bateleurs Jul 2023 - Present
    South Africa
    The Bateleurs offers a free-of-charge aerial service to conservation organizations in need, granting them an aerial vantage point for assessing environmental concerns. This aims to enhance decision-making. By affording policymakers, conservationists, scientists, media, community leaders, and activists a high-up view of our region, The Bateleurs significantly contributes to safeguarding it.
  • Truda Foods
    Brand Communications & Marketing Consultant
    Truda Foods Mar 2014 - Jan 2015
    Pietermaritzburg Area, South Africa
    Truda Foods is a South African company that makes a range of quality and tasty maize snacks. In leadership roles, I managed the Marketing and Brand Activation teams and on a national scale and oversaw an in-house IT Infrastructure Revamp Project, seamlessly combining leadership and technical prowess. My role extended to spearheading Corporate Brand management on a national scale, ensuring the seamless implementation and management of brand strategies. During the company’s National IT Infrastructure Revamp Project, I collaborated with an outsourced IT firm, playing a pivotal role in elevating the organization's technological landscape. Additionally, I collaborated with the HR team to implement a staff training initiative focusing on enhancing Microsoft Word and Excel skills within the team.Delving into Product Brand Management, I developed comprehensive brand architecture and guidelines, applying them successfully to various marketing items for diverse product and snack brands, together with our outsourced advertising agency to implement. I implemented a comprehensive National Marketing Plan, strategically navigating outdoor, store signage, online presence (web/blog/SEO), transportation livery, client advertising platforms, and sports events for maximum brand exposure.
  • Wired/Y&R And Hotwire Pr
    General Manager
    Wired/Y&R And Hotwire Pr Apr 2011 - Aug 2011
    Gaborone, South-East, Botswana
    Wired/Y&R, a dynamic branding, marketing, and advertising agency, part of the Y&R family in Botswana. Hotwire PR, a leading public relations and communications specialist in Botswana.Responsibilities:o Strategic Leadership: Oversaw operations and growth for Wired/Y&R in Gaborone.o Budget Management: Managed budgets, controlled costs, and ensured financial efficiency.o Team Leadership: Led cross-functional teams, including managers and staff members.o Business Development: Contributed to business expansion and client relationships across diverse industries.
  • Phuket Intnl Academy & Thanyapura Hospitality Group
    Director Of Marketing And Pr
    Phuket Intnl Academy & Thanyapura Hospitality Group Jun 2009 - Dec 2010
    Phuket, Thailand
    Communications, PR & Marketing Director for both companies within the larger Thanyapura Group:

    1) Phuket International Academy (PIA), Phuket, Thailand

    PIA was an international facility consisting of three centers: Day School, Sports and Leisure Club, and Mind Centre.

    Responsible for the entire development and design of the brand upon project start up - USD65million.

    Responsibilities:
    •Developed and maintained the PIA brand across all three centers.
    •Implemented PR, Marketing, and Advertising Strategies in collaboration with a third-party PR firm.
    •Fostered local, regional, and international marketing partnerships.
    •Managed the concept and design of marketing materials with both in-house and third-party design
    teams.
    •Oversaw the development and implementation of a 300-page website.
    •Maintained web content through the CMS system.
    •Created the Brand Guidelines Manual.
    •Represented the brand at trade shows as an Excom member.

    *****

    2) Thanyapura Hospitality Group, Thailand

    The group includes three boutique hotels (Thanyamundra Organic Resort 5* in Khao Sok, Thanyapura Retreat 3* in Phuket, and Thanyapura Sports Hotel 4* in Phuket), an Organic Restaurant and Cooking School, Wine Cellar, Malaiwana Private Beach Club, and PURA Organic Foods company.

    Responsibilities:
    •Collaborated with a design team to develop brand identities for properties and F&B outlets
    across marketing platforms, including websites.
    •Managed marketing material concepts and designs with both in-house and third-party teams.
    •Oversaw website design and implementation in collaboration with third-party web
    programmers.
    •Created the Brand Guidelines Manual.
    •Developed PR strategies and plans.
  • Indigo Pearl Phuket
    Communications Director
    Indigo Pearl Phuket Jul 2007 - Dec 2008
    Phuket, Thailand
    Indigo Pearl Phuket (known now as The Slate Phuket, rebranded)•Brand Management: Spearheaded local, regional, and international brand management efforts.•Strategic Implementation: Successfully developed and executed PR, marketing, and advertising strategies.•Collaboration: Worked closely with external PR agencies to ensure consistent and brand-focused PR across global markets.•Creative Marketing: Created compelling marketing concepts and copy for F&B and promotional packages.•Design Expertise: Designed all advertising and promotional materials.•Guidelines Development: Crafted a comprehensive Brand Guidelines Manual in collaboration with an external design firm.•Business Expansion: Fostered business development by establishing strategic marketing partnerships regionally and internationally.•Holistic Oversight: Managed the brand across all platforms.•Event Excellence: Successfully planned and executed impactful events.
  • Brandcafe Creative Agency
    General Manager
    Brandcafe Creative Agency Jul 2006 - Feb 2007
    Phuket, Thailand
    Branding, Graphic Design, Website Design & Programming, Event Management, and PR.Clients – hotels, international yacht brokerage, property developments, hospitality, IT group.
  • Gitano Communications Pte Ltd
    Managing Director
    Gitano Communications Pte Ltd Jun 1999 - Jun 2006
    Singapore
    Branding, Graphic Design, Web Design, Event Management, Product Sourcing.

Frequently Asked Questions about Raewyn Du Toit

What company does Raewyn Du Toit work for?

Raewyn Du Toit works for Brand Café Communications Pty Ltd

What is Raewyn Du Toit's role at the current company?

Raewyn Du Toit's current role is Company Owner.

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