Rafael Quiñones Ocasio Email & Phone Number

Accomplishments:• Increased on a 126% the sales on the managed accounts for a total of $9.5 MM • Increased on 123% in sales on accounts managed (operations) for a total of $42.5MM • Increased innovations to 108% and out of stock decreases to 8% • Prepared a $9.5 MM operational and customer plan, considering sixteen categories in three accounts (Econo, Selectos, and Ralph Foods), observing two purchasing models (Direct/ Indirect). • Provided analysis to Customer’s DC Inventory Balance according to promotional strategies to determine and generate purchasing orders in advance. • Avoided or minimized opportunities for “Out of Stock” (OOS).• Forecasted and registered through US Forecasting Tool, all cases quantities delivered in different logistics ways to the Island. • Liaison between maritime carriers and freight forwarders to track loading and shipping customer orders. • Completed customer orders program to cash procedures, through different departments (claims, receivable, payable, customer service, and order data entry) and finish balance zero analyzing customer aging. • Maximized and improved the service operations (routes, shipping, and delivery) and ensured the innovations and promotions implementation and budget management. • Merged and improved communication between Nestlé, Retail Group, and V. Suarez teams. • Directed meetings with direct teams and retail groups weekly and prepared client accounts agreements and provided recommendations.

Puerto Rico

• Managed 4 Supervisors, 36 Salesmen / Merchandisers. • Managed budget and maximized sales routes. • Directed meetings with direct teams and retail groups on a weekly basis. Accomplishments• Increased sales to 129% for a total of $1.1MM in sales and profitable • Increased to 102% on client’s operations growth for a total of $52 MM • Reduced credit timeframe from 30 to 10 days.• Maximized sales operations and service routes.

Puerto Rico

• Managed Key Account, Supervisors, and Merchandisers • Managed USVI, Econo, Mr. Special, Ralphs Food, and Supermax accounts. • Maximized and improved service routes.• Improved established times for the innovation distributions. • Developed and implemented a growth program for the USVI distributors. • Directed weekly and biweekly meetings with sales teams and merchandisers. • Managed budget and the distributions of innovations. • Created shopper, promotions, innovations, and exhibition plans for clients. • Negotiation of agreements directly with the owners of major independent chains.Accomplishments• Achieved an increase of 113% in sales for a total of $26.2MM. • Reduced credit days to 10 days.

Puerto Rico

• Managed Grande, Econo, Selectos, Pitusa, Todo a Peso, Supermax, Pueblo, Ralphs Food, Mr. Special, and JF Montalvo accounts. • Acquired new clients such as: Pep Boys, Coliseo de Puerto Rico, Office Max, Ferreterias National. • Created shopper, promotion, innovation, and exhibition plans for clients. • Supervised sales personnel and merchandisers DTT • Directed meetings with direct teams and retail groups every week. • Maximized sales routes and ensures innovation distribution. Accomplishments• Increased sales on a 145% in managed accounts for a total of $12MM. • Reduced client’s credit days.

Puerto Rico

• Managed accounts such as: Walmart, Amigo, Sam’s, Costco, K-mart, and Walgreens. • Created shopper, promotion, innovation, and exhibition plans for clients. • Supervised sales personnel and merchandisers as well as direct meetings with direct teams and retail groups on a weekly basis. • Initiated the “Cross Docking” process at Walmart and managed the development plan of Costco upon their arrival to Puerto Rico.Accomplishments• Increased sales on a 125% on managed accounts