Rafael Trueba Email & Phone Number

Quito, Pichincha, Ecuador

• ⁠ ⁠Manage daily communication with Multicines (one of Ecuador's largest cinema chains), ensuring the execution of their digital marketing strategy and meeting campaign objectives.
• ⁠ ⁠Assess client requests, offer recommendations, and effectively prioritize and organize tasks to the graphic team, acting as a liaison between the client and the internal agency team.
• ⁠ ⁠Coordinate and collaborate in crafting graphic assets and copywriting for social media posts and ads.

Quito, Pichincha, Ecuador

• ⁠ ⁠Generated over 10 advertising campaign concepts for 5+ distinct brands, resulting in successful achievement of conversion goals.
• ⁠ ⁠Developed and refined creative concepts, guiding the graphic team to accurately convey the campaign's essence and strategy visually.
• ⁠ ⁠Wrote and edited high-quality and engaging content, ensuring text clarity, readability, and uniqueness, while adhering to brand style guidelines.
• ⁠ ⁠Collaborated in creating graphic assets for social media posts and ads, ensuring high-quality visuals.

Quito, Pichincha, Ecuador

• ⁠ ⁠Designed social media posts tailored to 20+ brands, with a primary focus on Meta and Google Ads platforms.
• ⁠ ⁠Produced key visuals to drive digital advertising campaigns to success, ensuring cohesive branding and messaging across various channels.
• ⁠ ⁠Crafted ATL assets for traditional advertisements across offline media channels.

Quito, Pichincha, Ecuador

• ⁠ ⁠Provided graphic design solutions for clients such as Sukasa (retailer), TodoHogar (retailer), Pasteurizadora Quito (dairy products), CCQ (chamber of commerce), and Asertia (transportation), encompassing print.
• ⁠ ⁠Crafted character re-designs and illustrations for t-shirt retailer Mangas Shop.
• ⁠ ⁠Created character designs for personal Dungeons & Dragons projects and campaigns.

Quito, Pichincha, Ecuador

• ⁠ ⁠Developed the visual style, created character and environment illustrations, and designed 2D graphic elements for the mobile game "Pet Dash Zoetis".
• ⁠ ⁠Collaborated closely with the programming team to bring the game to fruition.
• ⁠ As part of the Story Team, wrote most of the lore for an unnamed project, based in Ecuadorian Folkloreand legends.

Quito, Pichincha, Ecuador

• ⁠ ⁠Designed editions 19-24 of the magazine "Numbers".
• ⁠ ⁠Conceptualized and executed the image (logo, branding, and website) for various corporate events such as "EuroShow 2016", "Automundo 2017", and "Expo Japón 2018".
• ⁠ ⁠Facilitated regular meetings to address clients’ concerns and collaborate on creative brainstorming sessions.

Quito, Pichincha, Ecuador

• ⁠ ⁠Contributed as an animator to web video game projects including “Nanoland”, “Dark Sisterhood”, “Adventure Online”, and “MechWarrior Tactics”.
• ⁠ ⁠Led as Art Director for the mobile game “Guillotines”.
• ⁠ ⁠Developed graphic assets for the aforementioned projects.