Clients: Epic Games, Fox Sports, Walmart, Marriott, IHG, Sanofi, Canyon, Icatu, BR Distribuidora, Elo and other global and local clients.

HeartBit is the physical exercise reward startup for the Brazilian market. The benefits are funded by employers, health-care companies, and other sponsors.It tracks the physic activities routines of almost 400,000 users and rewards them with points that can be redeemed for products and services through loyalty programs.Working at the startup, I have developed new skills and started working in environments I had never improved before, such as revenue models and business, helpdesk, pitch deck, and also closely data analysis and tracking.I discovered that having a holistic view of the process is essential for the development of the product.My main functions:⇢ Produce friendly interfaces that reflect the brand and empower the user to easily;⇢ Evaluating current product features and identifying opportunities for usability improvements;⇢ Evaluating and leading design efforts for creating new features that align business; ⇢ Increase the reach of the product in order to have a sustainable user base growth rate;⇢ Collaborate working closely with the development team.Related clients: Caixa, American Express, Lojas Americanas and Asics.