Rafael Medeiros Email & Phone Number

State Of São Paulo, Brazil

Dynamic and seasoned Partner at CIEC Tech, specializing in the implementation of AI for procurement. Adept at leveraging technology to transform procurement processes, enhance operational efficiency, and drive cost savings.- Lead the implementation of AI technologies in procurement, focusing on cost reduction and operational efficiency.- Projects in Intelligent Document Processing for automated contract processing and lifecycle management.- RPA solutions using UiPath for P2P process automation.- Machine Learning and Data Management projects for integrating data lakes.- Develop and maintain advanced analytics dashboards using Power BI, Looker Studio Pro, and Tableau, focusing on key Procurement KPIs.- Collaborate with cross-functional teams to ensure seamless implementation of AI technologies.- Conduct workshops and training sessions for clients on AI applications.

São Paulo, Brazil

At Sta_ai, we focus on collaborating with business teams and AI experts to thoughtfully diagnose, develop, and implement AI strategies that integrate smoothly into everyday business processes. With over 20 years of experience in AI strategy and technology implementation, I am dedicated to transforming business environments through innovative AI applications.- Pioneered AI integration solutions focused on enhancing operational efficiency and creating competitive advantages through custom AI strategies aligned with business objectives.- Led the development of AI solutions across the entire workflow, including customized virtual assistants and practical AI education programs.- Fostered a culture of AI within organizations, emphasizing quick-win solutions and long-term strategic advantages.- Successfully implemented AI strategies that increased productivity, saved time, and reduced costs, demonstrating the power of AI as a sustainable competitive advantage.- Created impactful educational programs in AI that prepare teams and leaders for AI readiness, fostering a culture of continuous innovation and data-driven decision making.

São Paulo Area, Brazil

- Our consultancy specializes in AI Strategy, Generative AI, Document AI, RPA (Robotic Process Automation). It is recognized for our proven track record of enabling smarter decision-making and optimized processes for businesses across various sectors.- Lead a diverse team of AI professionals in delivering projects that increase efficiency, drive growth, and create competitive advantage.- Foster partnerships with tech leaders and academic institutions to stay ahead of AI trends and research.- Lead a team of skilled SEO analysts, IT analysts and content creators, guiding them in the execution of innovative SEO strategies for various clients, resulting in an average of 60% organic traffic growth in the first year.- Develop and implement comprehensive digital marketing strategies (SEO, Email Marketing, Social Media Marketing, PPC, Web Analytics, CX, CRO) aligned with company objectives, resulting in increase in website traffic and growth in online sales.- Collaborate with cross-functional teams, including web development, design, Web Content Writing, PR and social media, to ensure cohesive and integrated digital marketing efforts that maximized brand awareness and engagement.

São Paulo, Brazil

- Orchestrated and executed an extensive AI Course Program that encompasses a blend of theoretical foundations, practical problem-solving techniques, and Ethic & Artificial Intelligence, ensuring a balanced and industry-relevant learning experience for participants.- Curated a curriculum that includes hands-on training and theoretical knowledge on supervised and unsupervised models, including Decision Trees, Bagging, AdaBoost, and Neural Networks.- Designed modules on foundational machine learning algorithms such as Linear and Logistic Regression, K-Nearest Neighbors (KNN), and the use of Pandas for data analysis.- Incorporated ethical considerations of AI into the course to ensure students are aware of the societal impacts of technology.- Facilitated workshops utilizing tools such as Python, Jupyter Notebooks, Google Colab, Visual Studio Code, and GitHub to provide students with a real-world software development experience.

Advocacy Program for family and social development public policy with scientific evidence based approach. Fostering resilient communities through strengthened family bonds and sustainable social progress.

São Paulo Area, Brazil

- Largely increased the SEO department employees and customers.- Developed Business Processes, Deliverables and Reporting Standards. - Created SEO Quickwin Process with an agile approach to obtain the maximum organic growth with efficient effort for all stages of the SEO Project (Onboarding, Research, Analysis, On-Page SEO, Technical audits, Planning, Strategy, Development of deliverables, Implementation and Report for continuous improvement).- Matured an extensive keyword research- Link building analysis and development of relevant backlinks through creative initiatives to increase site authority.- Mobile optimization, Responsive HTML, Web Design and Schema markup optimization- Successfully managed SEO budgets and allocated resources effectively to maximize ROI and achieve exceptional results for clients.- Fostered a culture of innovation and creativity, driving employee engagement - Implemented data-driven decision-making practices, utilizing analytics and Online Marketing KPIs to drive business performance and identify areas for improvement.

São Paulo Area, Brazil

- Formulated and executed high-impact SEO campaigns that aligned with overall marketing objectives, significantly enhancing lead generation and revenue for clients across diverse segments.- Utilized data-driven insights to optimize website architecture, keyword targeting, and content strategies, leading to a consistent improvement in search engine rankings and user engagement.- Collaborated with cross-functional teams, including web development, design, and social media, to ensure cohesive and integrated digital marketing efforts that maximized performance.- Implemented technical SEO best practices to enhance website crawlability, indexation, and overall site performance, leading to increased search engine visibility and higher rankings.- Assisted in the development of SEO reports and performance dashboards, providing clients with clear insights into the impact of SEO efforts on their business goals.- Oversee project timelines and budgets, ensuring on-time and on-budget project deliveries.- Collaborated with clients to understand their business goals and devise customized marketing plans to achieve desired outcomes.- Contributed to the development of marketing proposals and pitch presentations to prospective clients.

- Developed and executed comprehensive SEO strategies for diverse clients across various industries (Education, Food, Health, Beauty, Law, Finance, Insurance, E-commerces, and more)- Implemented link building strategies to enhance domain authority and improve the website's credibility, resulting in increased referral traffic and higher search engine rankings.- Analyzed competitor SEO strategies and devised countermeasures to surpass their online presence, leading to a significant increase in market share for clients.- Refined site architecture with SEO best practices- Developed content marketing strategies; produced content and optimized existing content- Carried out email marketing campaigns, Search Engine Marketing (SEM) Projects and managed social media accounts- Managed successful paid media campaigns across various platforms, such as Google Ads, Facebook Ads, and LinkedIn Ads, resulting in improvement in conversion rates and decrease in cost per acquisition.

Master In Journalism, Digital Communication And Media/Multimedia

Master in Journalism focused on Digital Strategies for Media Companies. Studies and research about Digital Marketing, Marketing Strategy.

Bachelor, Modern Languages - German