Rafael Moreno Email & Phone Number

New York, Ny, Us

Consistently exceeding sales quota compared to industry standards. Territory included Northern Colorado and Southern Wyoming.Leveraging McGraw Hill’s existing customer base to grow digital users and increase market share in new course areas. Building strong relationships with faculty,department chairs, deans, and administrators – becoming their trusted advisor for higher education course solutions and continuously identifying new opportunities to cultivate partnerships. Collaborating with college bookstores/business offices to ensure delivery of content and gain understanding of campus initiatives. Ensuring effective implementation and proper use of McGraw Hill technologies, including delivering sales presentations to a variety of audiences.

London, Gb

2010 Goal Achiever. 2011 Top Performer.• Professional & Career Publishing Representative. Territory includes Northern Colorado and Southern Wyoming.• Proficient and knowledgeable of online homework, tutorial and assessment tools.• Sales consultant working directly with Faculty, Department Chairs, Deans and Leadership Councils for colleges and departments through campus.• Skillful in demonstrating and troubleshooting Pearson Mastering and MyLabs technology to Professors, Students, and Bookstores. • Development and management of Technology Fairs for various departments within the schools.• Creative development of marketing promotions to drive traffic and increase revenue through the bookstores.

Mountain View, California, Us

Established and grew relationships with large organizations that sell to or sell through to end users seeking standardized and complete business solutions. Business solutions include accounting desktop software, ASP, payroll, merchant services, integration with current solutions, and checks and supplies. Increased territory revenue by 51 % YOY in new sales and management of current accounts, compared to a 17% company growth.  Worked closely with C-Level, Executive and Director level management to strategically plan desktop software integration and standardization. Utilized interpersonal skill to improve lines of communication between National Accounts, Intuit and its partners. Project driver seeking improvement of marketing collateral. Spearheaded project improving look and content of the National Account webpage. Developed new tradeshow booth design and marketing efforts to drive traffic.

Mountain View, California, Us

Managed a $47 million market by successfully concentrating on the tactical operations of the marketing department for the Payroll segment of QuickBooks software. Payroll showed a YOY increase of 187%.• Timely execution of numerous marketing efforts for Payroll Operations. • Developed better ways to inform agents of new marketing materials by creating marketing reference binders that included each month’s efforts. • Improved reporting by adding information in the Direct Marketing Calendar that helped Direct Marketers and Operations understand deadlines and ROI.• Execution of well-defined projects, implementation and operational set-ups of Payroll launches, programs and campaigns while communicating to other cross-functional groups.• Analysis of performance drivers, daily results, and levers/processes to implement.

Mountain View, California, Us

• Developed courseware to train sales agents.• Trained new hire classes and provided ongoing coaching.• Consistently surpassed monthly sales goals of financial accounting software and ancillary services.• Recipient of Value and Quarterly Sales Awards.• Contributing Member of Black Belt Project (Close Ratio).• Active member of the Mentoring program.

New York, Ny, Us

• Successful sales of advertising for a Spanish language TV station

Marketing Manager of a $95 million market covering all Print and Internet directories in Arizona.• Developed business plans, marketing strategy, and marketing penetration plans.• Lead of the Latino Reach Project responsible for market research, promotions and advertising to increase revenue within the Latino community. • Worked closely with marketing director, corporate, and sales managers to develop and implement promotional programs, advertising, and marketing communications.• Prepared and conducted presentations to sales management and staff involving market conditions, potential sales and new product training.• Developed cost-effective process strategies to manage and improve area budgets. • Utilized interpersonal skills to manage vendor and ad agency relationships.

Successfully managed and generated sales for a legal publishing company in Southern Arizona. • Managed outside sales territory and targeted legal practitioners, law firms and government agencies.• Managed a three-person team to develop marketing and sales strategies.• Sole source of communication between management and the market to best address and meet customer needs. • Presented and trained end-users on Internet-based legal research.

Overland Park, Kansas, Us

• Proven knowledge and successful sales record of Digital PCS systems.• Increased sales by networking, telemarketing and cold calling prospective clients in the Tucson and Latino markets.• Organized and directed community events for the purpose of sampling and selling company’s products and services.

Mba

Bachelor Of Arts - Ba, Economics And Political Science

Ba, Economics And Political Science

No Degree, Law And Political Science

High School Diploma