Provide services of business acceleration, marketing, user and content acquisition, business development, strategy and M&A to an array of digital publishers and social media networks across territories worldwide. - Design and implement strategic, marketing and promotional plans.- Plan and execute performance-based marketing campaigns. - Extend partners distribution footprint across new territories.- Identify alternative sources of qualified traffic and revenues.- Build new partnerships with game developers, device OEMs, carriers and web outlets.- Identify strategic opportunities and negotiate global alliances with world leading MNOs groups.- Build games and app stores brand affinity and purchase intent.

RSI is a publisher of mobile, PC and online games. Based in Bahrain and with offices in Qatar, RSI plans to become a renowned global publisher and the market leader video games publisher in MENA across end users, developers and Telcos.- Lead a team of very talented professionals establishing a market-oriented vision across functions.- Develop and implement the company’s marketing and strategic plans.- Build RSI corporate and games brands through digital and traditional communication channels.- Prepare and execute dedicated marketing and promotion plans for games inc.; Blacklight Retribution (nominated best MMO 2013), Imperia Online (MMORTS, 20MM+ reg. users). Adventure Time, multi-awarded Artifex Mundi’s catalogue, 1C, - Optimization of product marketing mix. - Define communication plan, PR and social media strategy across YouTube, Facebook, Instagram and Twitter.- Execute performance-based campaigns via advertising networks, display, SEO, social media channels, community management and email marketing across mobile and web.- Manage relationship and negotiate payment methods with advertising agencies/platforms.- Content acquisition.- Set KPIs and metrics. Performance analysis and implementation of ad-hoc strategies to accomplish marketing targets.- Work closely with development team to optimise monetization flow, UX, discovery and UI of RSI mobile and web stores.- Train, set targets and monitor performance of the marketing team. - Plan and monitor marketing budget. Reporting to CEO and Investors.- Organise and represent RSI in industry events.- Identify new sources of traffic and revenues. - Provide advice on legal agreements. Closely involved in a M&A operation. Achievements; - Increase monthly traffic from 348 to 700k+ unique users. - Raise number of registered users from 323 to 40k+.- Complete legal agreements with Telcos.

Connect2media -former HandsOn Mobile- is a global-leading publisher and developer of digital games on Android, iOS, J2me, BB, Nintendo DS and PC, with distribution in over 50 countries. Global partners of Vodafone, Movistar, America Movil, Orange, Samsung, Apple, Nokia, LG, Blackberry. Other partners; EA, Dig Chocolate, Activision, 2K, Qualcomm, Konami, Paramount, Capcom, Nickelodeon, Hasbro, LEGO, Fox, Universal, Apple, Microsoft, Rovio.- Build strategic alliances and negotiate commercial terms on legal agreements with mobile operator, OEM’s and other D2c/B2b partners. - Prepare and implement the marketing and strategic plans for my territories.- Design, execute and monitor promotional campaigns. Licences worked on include; Guitar Hero, Silent Hill, PES, Marvel, Mafia, MotoGP, DanceDance Revolution, WPT2, Metal Gear, BMW, Castlevania, Jaws, Civilization, Contra…- Manage OEM’s and App Stores; Google Play, Nokia, BB World, Samsung and C2m’s white label stores.- Create, execute and analyse performance from SEO and marketing campaigns across mobile and web.- Define and implement social media strategy for my territories.- Brief and approve asset creation for games and campaigns across TV, mobile, web, SEO and social media channels.- Negotiate payment models with media agencies and ad networks.- Coordinate across art team, post-production, licensors, deployment, app stores and carriers, ensuring product launch was tied-in with scheduled dates, licensors global releases and events. - Draw growth strategies, set metrics and monitor performance. - Launch C2m’s white label games stores and plan actions to drive qualified external traffic and optimize LTV.- Coach and manage Territory Sales team.- Represent C2m in events. Part-take on a TV broadcasted panel of experts. Achievements;- Increase profitability of LATAM, Spain and Portugal by 277%.- Generate 23% of C2m revenues in 2012.- Agree global agreements and join OEM's embed programmes.

UCLan is the sixth largest university in the UK. It is ranked in the leading third of the UK’s modern universities and is the leading modern university in the North West of England. UCLan has an annual turnover of over £180million and every year it indirectly contributes in the region of £300 million to the local economy.- Extraction, analysis and presentation of statistics.- Work closely with the marketing department to meet ends with regards promotional material and acquisition targets.- Design and implementation of work processes and procedures improvements on CRM system. - Maintain and update the Admissions Department’s web site.Achievements: - Taking accountability of the Combined Honours team under my own initiative and responsibility. - Increase recruitment targets by 16% (October 2008). Bonus for achievement of objectives (November 2008).

OCS is a leading international facilities services provider, employing 77,000 staff across 40 countries. Turnover exceeds £700m. Company’s clients include; B&Q, HARRODS, British Airways, M&S, Lotus, GAP, Jaguar Land Rover.OCS focuses on providing market-leading systems and the latest technology to help clients to deliver their business strategies. By spreading/exporting innovation and providing a single point of contact advanced systems support, OCS allows clients to focus on their core business and enhance effectiveness. As part of OCS expansion strategy, the company is heavily investing in local businesses and acquiring organizations in USA, Australia, China and across several countries in LATAM and Middle East.

Aena is the world's largest airport operator, with 47 airports and two heliports in Spain and participation in 26 airports around the world in Mexico, the USA, Cuba, Colombia, Bolivia, Sweden and the UK. Turnover exceeds 3,500€ Millions.- Development of databases and spreadsheets.- Compile and analyse statistics and presenting outcomes to senior management.- Planning and conduction of market intelligence activity and market research projects.

Organisation specialised in the distribution of premium brands of wines and other beverages. The company commercial distribution network exceeds 700 businesses across all sectors. Business approach is to offer exclusive and stand-out products, negotiate best prices/payment terms with suppliers and working closely with costumers to ensure higher margins and profitability. Extremely market-oriented organisation in which marketing was at the core of any new business decision and strategy. Negotiations skills, value chain management optimisation, marketing and innovation were key tools to outperform competitors in a particularly mature and competitive market.- Design and implement marketing plan and promotional campaigns.- Definition and analysis of company’s KPIs and exploitable competences.- Brand Management.- Marketing mix optimization. Full cycle product management.- Market research; trends, new products, competitors, prices.- Coach, motivate and monitor performance of sales force.- Liaise with customers and suppliers to market the company’s products, increase margins and negotiate best prices.- Establish policies of prices, margins and stocks. - Organise and monitor events such as trade fairs and wine-tasting.Achievements:- Increase annual sales targets by 82%. - Acquisition of 31% new company’s customers.

Official distributor of Caterpillar Inc. machines and equipment components in Spain and Portugal. Part of the Barloworld Group, one of the largest holdings in the world and the world's leading distributor of construction and mining equipment. Barloworld operates in 27 countries across the globe and has an annual revenue of over 5.4 US$ billion counting with a workforce of 19,000 employees. Barloworld is also official distributor of further leading international brands, providing integrated rental, fleet management, product support and logistics solutions for Audi, BMW, Ford, General Motors, Mercedes-Benz, Toyota, Volkswagen Hyster, Avis, and others. Listed in the JSE, LSE and NSX stock markets.- Provide information and support to customers, carriers and Finanzauto subsidiaries on transport and CAT machines.- Supply documentation for MOT duties of Caterpillar machines- Prepare machines’ fact sheets and export documents (DUA, CMR, EUR 1). Achievements:Bonus received after completion of contract.