Rafael Sella Braga Email & Phone Number

State Of São Paulo, Brazil

São Paulo, Brasil

• Development, control and optimization of online campaigns (Facebook, Instagram, LinkedIn and Google) for leads generation.
• Marketing Newsletter creation, mailing campaigns and website content management.
• Content creation and production.
• Image and video editing for digital channels.
• Performance measurement and optimization of social media activities.
• Social Media monitoring

São Paulo E Região, Brasil

• Developing internal and external communication strategies;
• Planning, creating campaigns and monitoring results;
• Execute the creation of campaigns/briefings;
• Developing growth strategies with online and social media;
• Creating everything from brand concepts and branding to developing online and offline support materials.
• Optimizing digital channels to increase organic traffic and reach new audiences;

Rua Guimarães Passos, 133

Food and beverage business management, serving consultancy clients and carrying out financial analysis, studying the buying and selling relationship, the relationship with suppliers, menu planning, the efficiency of kitchen service and the results of gastronomic establishments as a business.

Rua Guimarães Passos, 133

Observing the performance of the kitchen workforce, analyzing the standardization of food preparation, respect for hygiene rules, the behaviour of employees in relation to the duties of each position and whether the equipment was being used properly. Developing technical sheets, weighing each ingredient that makes up the preparations and monitoring the.

• Coordination and development of communication plans and strategies.
• Adapting the marketing mix for brand launches/events;
• Briefing management to align project expectations.
• Monitoring communication actions with the client.
• Communication planning for on and off advertising campaigns.
• Managing the creative process by conducting brainstorms.

São Paulo E Região, Brasil

• Communication planning with an emphasis on the best cost-benefit ratio.
• Managing marketing actions and monitoring their implementation.
• Analysis of the area's results and preparation of the area's costs.
• Measuring return on investment.
• Development of client briefings (greater understanding of communication problems). RESULTS - Increase in company revenue of 20% per year over the last 5 years.

São Paulo E Região, Brasil

• Competitor mapping for prospecting.
• Market research analysis.
• Aligning briefings with clients.
• Updating and maintaining products on clients' websites.
• Implementing a results program for the agency's clients, encouraging sales among employees.

São Paulo E Região, Brasil

• Analysis of household surveys using the company's own program.
• User-friendly interface presentations of survey results obtained from the client

São Paulo E Região, Brasil

• Supply chain management to understand consumer buying behavior and adapt purchases, stocks and production to this consumption.
• Supervision of the customer service team focused on young people with the aim of generating relationships. In just one year:
• The company became the share of mind leader in the food court (It was the only one that had direct competition).
• Through negotiations with suppliers, it was possible to work with almost zero equipment costs, since purchases were made on consignment with a minimum quota and the machines were supplied by the suppliers.
• After several offers, it was possible to negotiate the company for 4x the initial investment.

Bacharelado, Tecnologia Em Gastronomia

Business And Management For International Professionals, Administração E Negócios

Ampliar os conceitos e conhecimentos de negócios e gerenciamento adquiridos no MBA Executivo da Fundação Getulio Vargas (Pós-graduação.

Master Of Business Administration (Mba), Gestão Estratégica De Negocios

Bachelor'S Degree, Comunicação Social: Publicidade E Propaganda