Rafael Brito
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Rafael Brito Email & Phone Number

Diretor de Marketing e Vendas at Editora Dialética
Location: São Paulo, Brazil, Brazil 13 work roles 3 schools
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Current company
Role
Diretor de Marketing e Vendas
Location
São Paulo, Brazil, Brazil

Who is Rafael Brito? Overview

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Rafael Brito is listed as Diretor de Marketing e Vendas at Editora Dialética, based in São Paulo, Brazil, Brazil. AeroLeads shows a matched LinkedIn profile for Rafael Brito.

Rafael Brito previously worked as Marketing and Sales Professor at Fênix Educação and Marketing and Sales Director at Editora Dialética. Rafael Brito holds Master Of Business Administration - Mba, Business Management from Fundação Getulio Vargas.

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Editora Dialética

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Profile bio

About Rafael Brito

Professional with more than 12 years of experience in marketing and sales, specialist in understanding the needs, problems and behaviors of those who buy/access the product or service in order to leverage results, whether Demand Generation, Leads, MQL, PQL, MRR or whatever makes sense for business.Areas in which I have experience within marketing and sales: Strategic and tactical planning, Data analysis and Marketing and Sales funnel. Demand generation and Leads by Inbound Marketing and Content Marketing, SEO, Paid Media, Events and Branding strategies, definition of SLA between mkt and sales.My experiences in the areas of Team Management and leadership include: Feedback and training routine, PDI development, Budget and P&L management of the area, KPIs control (CAC, LTV, ROI, NMRR, MQL) and reports to C-Levels and use of the PDCA and Scrum methodology.I also have experience in the areas of Outbound, Customer Success, PR and Agency Management

Listed skills include Marketing Digital, Marketing, Marketing Social, Professor, and 4 others.

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Editora Dialética
Editora Dialética
Diretor de Marketing e Vendas
São Paulo, Brazil
AeroLeads page
13 roles

Rafael Brito work experience

A career timeline built from the work history available for this profile.

Marketing And Sales Professor

Current

Professor das Disciplinas:- Estratégias de Marketing Integradas com IA - Geração e Personalização de Conteúdo com IA - Automação de Tarefas e Análise de Performance no Marketing- Estratégias para Vendas bem-sucedidas

Aug 2024 - Present

Marketing And Sales Director

Current

Responsável por liderar as estratégias de marketing e vendas com foco em aumento de receita através da captação de novos autores e vendas de livros.Principais atividades:- Definição da estratégia para fortalecimento da marca- Definição de canais de mkt para geração de leads e vendas de livros- Análise de indicadores (Funil de mkt/Vendas, CAC, LTV, Receita.

May 2023 - Present

Professor Of Inbound Marketing And Content Marketing

Current

In this course, I teach the Inbound Marketing Methodology and How to Increase Demand and Qualified Leads.Program content:- Developing Personas/ICP- Developing strategic content plan (Top, Middle and Bottom of Funnel)- Creating of Webinar, Ebook, Podcast, White paper- CTA, Landing Page, Thank You Page,- Creating of Blog- Defining Lead nurturing and Lead.

Jun 2016 - Present

Professor Of Inbound Marketing And Content Marketing

Current

São Paulo

Program content:- Developing Personas/ICP- Developing strategic content plan (Top, Middle and Bottom of Funnel)- Creating of Webinar, Ebook, Podcast, White paper- CTA, Landing Page, Thank You Page,- Creating of Blog- Defining Lead nurturing and Lead Scoring- Introduction to Automation Marketing Tools (RD Station, HubSpot)- Email mkt and Newsletter

Jun 2016 - Present

Ceo

São Paulo

Goomark is a performance marketing and sales agency focused on leveraging the results of its clients.Main activities:- Leadership of a company with 35 people- Responsible for strategic planning, competitor analysis and possible impacts on the business- Analysis of LTV, CAC, P&L, NPS, CHURN indicators- Weekly meeting with the Agency Board to present.

Jan 2020 - Aug 2022

Head Of Growth Marketing And Sales

São Paulo

- Strategic planning of mkt and sales focused on lead generation and B2B sales- Definition of ICP/Persona B2B and Quantitative and Qualitative Market Research- Definition of message and positioning of the product to the market- Demand generation for Google Ads, Meta Ads, SEO, Inbound Marketing and Partners- Budget management and LTV, CAC, MRR indicators.

Nov 2017 - Dec 2019

Inbound Marketing Manager (Demand Generation)

São Paulo, Brazil

- Focus on Demand Generation, Leads and B2B and B2C Sales- Leadership of a team of 7 people (Coordinator and Specialists)- Persona/ICP Definition/Planning, Nutrition Flow, Lead Scoring focusing on MQL or Sales leads.- Content planning focused on top, middle and bottom funnel strategies- Planning/creation of Rich Materials: E-book, Webinars, Spreadsheets.

Oct 2014 - Oct 2017

Branded Content Coordinator

São Paulo Area, Brazil

Responsável por:- Gestão de Pessoas (Rotina de Feedback e Treinamento)- Gestão de Indicadores (CRO, Churn, NPS, FAT)- Estruturação e Otimização de processosMetas:- Churn- Faturamento

Jan 2013 - Sep 2014

Public Relations

São Paulo Area, Brazil

Responsável por:- Relacionamento com a Imprensa - Mapeamento e definição da estratégia de Com. Ext- Criação e disparo de Releases - Gestão de Ferramentas (Max Press, Comunique-se)Meta:- Aparições da Goomark na imprensa

Mar 2012 - Jan 2013

Social Media

Responsável por:- Produção de conteúdo (WordPress, FB, Twitter)- Atendimento ao cliente- Monitoramento e relatórios (Scup)

Jul 2011 - Feb 2012

Atendimento Ao Cliente

São Paulo, Brazil

Dec 2008 - Jul 2011

Atendimento Ao Cliente

São Paulo, Brazil

Jan 2006 - Jul 2008
3 education records

Rafael Brito education

Graduation, Journalim

No Trabalho de Conclusão de Curso foi feito uma análise do conteúdo pressuposto e subentendido da cobertura feita pela Revista Veja na.

FAQ

Frequently asked questions about Rafael Brito

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What company does Rafael Brito work for?

Rafael Brito works for Editora Dialética.

What is Rafael Brito's role at Editora Dialética?

Rafael Brito is listed as Diretor de Marketing e Vendas at Editora Dialética.

Where is Rafael Brito based?

Rafael Brito is based in São Paulo, Brazil, Brazil while working with Editora Dialética.

What companies has Rafael Brito worked for?

Rafael Brito has worked for Editora Dialética, Fênix Educação, Comschool International, Impacta, and Goomark.

How can I contact Rafael Brito?

You can use AeroLeads to view verified contact signals for Rafael Brito at Editora Dialética, including work email, phone, and LinkedIn data when available.

What schools did Rafael Brito attend?

Rafael Brito holds Master Of Business Administration - Mba, Business Management from Fundação Getulio Vargas.

What skills is Rafael Brito known for?

Rafael Brito is listed with skills including Marketing Digital, Marketing, Marketing Social, Professor, Marketing Online, Jornalismo, Publicidade Online, and Gerenciamento Pelas Diretrizes.

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