Rafał Głowacki

Rafał Głowacki Email and Phone Number

Managing Director Poland and CEE @ Colian
Warsaw, PL
Rafał Głowacki's Location
Warsaw, Mazowieckie, Poland, Poland
About Rafał Głowacki

I am an ambitious and effective manager with the versatile experience as a board member and in managing sales and marketing activities. I have the proven track record in implementing the strategy of aggressive sales growth, systematic increase in business profitability, building and expanding brands on foreign markets and gaining the position of a leader on the local market. My main priority is to motivate teams to achieve ambitious goals through increasing their competences, commitment and effective communication. My main features include also high level of professional ethics, strategic thinking skills and a holistic view on business.

Rafał Głowacki's Current Company Details
Colian

Colian

View
Managing Director Poland and CEE
Warsaw, PL
Website:
colian.pl
Employees:
333
Rafał Głowacki Work Experience Details
  • Colian
    Managing Director Poland And Cee
    Colian
    Warsaw, Pl
  • Colian
    Managing Director Poland & Cee
    Colian Jan 2022 - Present
    Opatówek, Wielkopolskie, Pl
    Responsibilities:• P&L Poland & Central and Eastern Europe (CEE)• Margin I, II, III, EBIDTA, NSV, Brands and their positions, market shares
  • Colian
    Managing Director
    Colian Aug 2017 - Dec 2021
    Opatówek, Wielkopolskie, Pl
    Responsibilities:• P&L Total Polska, Brand + Private Label• Margin I, II, III, EBIDTA, NSV, Brands and their positions, market shares• GSV 800 million, direct reporting 10 people, indirect> 200 people• Sales and marketing strategy, pricing policy, business profitability
  • Colian
    Sales And Customer Marketing Director
    Colian Aug 2016 - 2017
    Opatówek, Wielkopolskie, Pl
    Responsibilities:• GSV 800 million, direct reporting 10 people, indirect> 150 people• Sales and trade marketing strategy, pricing policy, business profitability• Execution the budget by the sales department, trade marketing and supporting departments• Execution key financial and quality KPIs and adherence to transparent accounting rulesAchievements: Sales strategy and policy• Prepared and restructured the confectionery business in every area - P&L, model, portfolio, structures, rules of cooperation• Introduced a new pricing policy for RSP prices, promotional prices, Marek Colian positioning, which in the first year improved the profit by 25%• Changed the sales model from "sell-out" to "sell-in", which in the first year translated into an increase in EBITDA + 7% and a double-digit increase in NSV• Introduced a new bonus system and a benefit package for employees of the confectionery division - as a result, obtaining a 50% increase in commitment• Built the culture of the organization "One Team One Dream", so together we can do more, I created a new process of communication and cooperation• Introduced the cross-functional "Channel Teams", a new structure, job names, scopes of responsibility, the "Perfect Store" program
  • Mars
    Sales Director Grocery, Sales Director Discounters (Board Member)
    Mars Feb 2012 - Jul 2016
    Mclean, Virginia, Us
    Responsibilities and achievements : Sales strategy and policy• Co-created and implemented a strategy that resulted in an 8% increase in sales over the next 4 years (~ 2x faster than the category)• Realized 70% of the company's sales value, managing the following channels: Discounters, Hypermarkets, Supermarkets, Drugstores, Convenience, Gas stations and Cash & Carry, increasing sales on average above 10% per year• Developed and implemented a project for a new product sub-category for Mars in the Biedronka network, which translated into an increase in market share and regular provision of at least PLN 60 million per year• Led to a strategic partnership with Tesco and Biedronka, thanks to which Mars became the captain of the chocolate category, despite being No. 5 in the categoryBudgets and execution of operational plans• Managed the commercial budget of the modern channel, P&L Modern Trade• Reduced annual inflation by 25% by optimizing the channel mix, implementing price increases and increasing investment efficiency• Co-created procedures and control systems that monitor the current use of commercial budgets and increase the accuracy of sales and cost planning by 10%• Improved the execution of the organization's operational plans by an average of 30%, by implementing the perfect store program and building a dedicated PH team for the modern channelManaging teams and operations• Managed teams of NKAM, KAM, Field Manager, Category Manager and sales representatives, Business Intelligence analysts and external sales forces, including merchandising - 200 people• Responsibility for the development and commitment of the Team, achieving the highest result in the organization - Gallup® 2014• Introduced new IT programs - Mobile Touch, Perfect Store reporting systems, Asseco system solutions - Saleslab, Patool• Supervised a 6-person team of Business Intelligence Systems
  • Mars
    Senior Key Account Manager, Key Account Manager
    Mars Jun 2007 - Feb 2012
    Mclean, Virginia, Us
    Responsibilities:• Managed cooperation with key customers in the modern trade channel: Discounters, Hypermarkets, Supermarkets, Drugstores such as: Tesco, Kaufland, Biedronka, Lidl, Rossmann being responsible for the P&L, level of instore qualitative parameters: shelf shares, checkout zone, promotional plan, distribution• Directed the team of 3 Junior KAMs, who directly managed cooperation with smaller customers. Responsible for the subordinates’ development and business goals delivery• Responsible for the negotiation processes and customers’ operating plans, providing double-digit growth rates with entrusted chains
  • Mars
    Territory Account Manager
    Mars Jan 2006 - Jun 2007
    Mclean, Virginia, Us
    Responsibilities:• Managed cooperation with the wholesale customers, being responsible for the central region in Poland and 1/3 of the total Mars Multisales turnover in the wholesale channel. Lead the team of 2 representatives dedicated to sub-wholesale division• Responsible for annual trade negotiations, budget and operating plan execution with wholesale customers. Achieved the highest growth rate in 2006 (+32%), which was additionaly recognised with awarding Top Sales Manager 2006 prize
  • Mars
    National Accounts Representative, Sales Representative, Impulse Sales Representative
    Mars Jun 1999 - Dec 2005
    Mclean, Virginia, Us
    Responsibilities:• Executed activities and delivered qualitative goals with entrusted customers both in Modern and Traditional divisions. Local budget management.

Rafał Głowacki Skills

Negotiation Sales Key Account Development Fmcg Business Development P&l Management Team Leadership Strategy Team Management Team Building Change Management Business Strategy Trade Marketing Management

Rafał Głowacki Education Details

  • Sgh Warsaw School Of Economics
    Sgh Warsaw School Of Economics
    Zarządzanie
  • Szkoła Główna Gospodarstwa Wiejskiego W Warszawie
    Szkoła Główna Gospodarstwa Wiejskiego W Warszawie
    Ekonomia

Frequently Asked Questions about Rafał Głowacki

What company does Rafał Głowacki work for?

Rafał Głowacki works for Colian

What is Rafał Głowacki's role at the current company?

Rafał Głowacki's current role is Managing Director Poland and CEE.

What schools did Rafał Głowacki attend?

Rafał Głowacki attended Sgh Warsaw School Of Economics, Szkoła Główna Gospodarstwa Wiejskiego W Warszawie.

What skills is Rafał Głowacki known for?

Rafał Głowacki has skills like Negotiation, Sales, Key Account Development, Fmcg, Business Development, P&l Management, Team Leadership, Strategy, Team Management, Team Building, Change Management, Business Strategy.

Who are Rafał Głowacki's colleagues?

Rafał Głowacki's colleagues are Jacek Kuran, Łukasz Pyszel, Kamil Kogut, Wojciech Serafinowicz, Jarek Tworek, Agata Papiewska, Marta Urban.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.