As the CEO and Co-Founder of PROLA Group, I found my passion for innovation and entrepreneurship from a young age. With a deep understanding of the jewelry industry gained throughout the years that I spent working with my father in his atelier, I was motivated to find imaginative solutions to bridge the gap between the traditional way of doing things and the modern world. With the emergence of new technologies coupled with my strong sense of curiosity and my growing interest in the digital world, I had one goal in mind: to create more ethical and sustainable ways of working within the jewelry industry. Inspired by my father’s penchant for innovation, I started my journey by learning all about CAD design and 3D printing then implementing these new techniques in my work as a 3D Jewelry designer and then later on as an entrepreneur. As a digital expert who has experience on both sides of the fence as a designer and as an entrepreneur, I aim to help new and existing jewelry professionals to enter this digitized realm and explore the endless possibilities of doing business while adapting their offerings to their customer’s needs and be ahead of an increasingly competitive environment.