- Extensive experience in designing software solutions across diverse domains.- Led design efforts for ERP software, AI software, cloud management service software, and fintech document management systems.- Created intuitive interfaces and workflows to streamline complex business processes in ERP software.- Developed user interfaces facilitating interaction with AI algorithms and insights in AI software.- Prioritized user-centric design principles for seamless accessibility across devices in cloud management service software.- Emphasized security and compliance while designing interfaces for document management in fintech systems.- Consistently delivered user-friendly and effective software solutions through collaborative and iterative design processes.Tools:- Design System: Figma, Tokens Studio, Storybook- UXR & Ideation: Dovetail, Userlytics, Qualtrics, Miro, FigJam- Testing: Userlytics, Qualtrics

- User-centric design approach tailored to influencers and brands.- Campaign management tools for seamless collaboration and performance tracking.- Content creation features empowering influencers to create captivating content.- Audience insights and analytics for informed decision-making.- Collaboration and communication features facilitating interaction between influencers and brands.- Branding and customization options for maintaining unique identities.- Performance tracking and reporting tools for monitoring campaign progress.- Integration with social media platforms for streamlined engagement.- Continuous feedback and iterative improvements to ensure compliance and transparency.- Successful execution of influencer marketing campaigns through effective platform design.Project: HypeScout - Influencer Marketing Platform 1. Hypescout (Website) (Internal Dashboard)2. Influencer (Web App) (Mobile App)3. Advertiser (Website) (Web App)

1. Participating as a contributor to an interdisciplinary team that includes other designers, project managers, marketing, and business strategists, and developers.2. Designing and specifying user interfaces and information architecture including in-context ethnography, customer interviews, and usability testing.3. Producing user requirements specifications, personas, storyboards, flowcharts, and design specifications4. Understanding project requirements and coming up with design solutions according to the client’s projects.Projects for: Robi Axiata, Airtel, Ncell, Upay, DBL Ceramic, 20+ companies

1. Understanding project requirements and coming up with design solutions according to the client’s projects.2. Identified interface and usability factors that contribute to consumer perception of the websiteCreated data from usability tests and contextual inquiries to generate actionable items3. Led weekly meetings with UX, content creation, and development teams