Completed an internship in the Lifestyle Department at Majid Al Futtaim Lifestyle LLC, analyzing and interpreting data to assess online performance and improve digital strategies. Conducted detailed analysis on channel and traffic performance, website page effectiveness, and ecommerce funnel efficiency to enhance user experience and conversion rates. Worked with major brands across the MENA region, including companies among the fortune 500, contributing to diverse digital marketing initiatives. Utilized advanced analytics tools like Google Analytics 4 (GA4), Universal Analytics 360 (UA 360), and Google Tag Manager (GTM) to derive actionable insights and optimize marketing efforts. Gained comprehensive experience in monitoring device usage patterns and browser preferences, aiding in the optimization of digital content and marketing strategies across various platforms.

Oversaw inventory control and managed physical stocks using Fbooks software, ensuring accuracy and real-time tracking. Conducted comprehensive financial analysis, producing monthly, yearly, and quarterly sales reports to inform business strategies. Enhanced operational efficiency by streamlining stock counting processes, reducing time and effort required for physical inventory checks.

Managed financial transactions and maintained accurate records, ensuring efficiency and compliance with accounting standards. Conducted budgeting and financial reporting, supporting the company’s financial strategy and decision-making processes. Utilized analytical skills to interpret financial data, aiding in the development of business strategies and operational improvements. Ensured adherence to financial regulations and standards, contributing to the integrity and reliability of financial information.