Raf Keustermans

Raf Keustermans Email and Phone Number

Co-Founder and CEO @ AgentAya
London, GB
Raf Keustermans's Location
London, England, United Kingdom, United Kingdom
About Raf Keustermans

Raf Keustermans is a Co-Founder and CEO at AgentAya. He possess expertise in online gaming, social games, start ups, mobile devices, monetization and 52 more skills. Colleagues describe him as "It's been a real privilege to work with Raf these past 8+ years. Plumbee is to date, the most rewarding collaboration from a partnership perspective; growing a company from scratch to a $60M+ business, building a great team towards an award-winning product. I have always had a high regard for him, but he demonstrated an even higher level of commercial savviness, vision and tenacity. A great leader and entrepreneur, great business partner but most of all, a close friend. I look forward to his next project, and cannot recommend him highly enough.", "Raf is the well rounded CEO who's behind Plumbee's success. I've had the pleasure to see him working in an industry he knows like the back of his hand, identifying new trends and riding existing ones. At Plumbee he established a network of key partnerships in the industry that allowed a startup to quickly become competitive and renowned, making it an attractive option for both new talent and new investors. At GSN he ensured stability during and after the acquisition process, allowing the two realities to blend nicely and get the most out of their union. I'm sure that with his natural flair for good business ventures Raf can be a key player any team and any industry.", and "In 2011 Raf convinced me that a little genre called social casino could be big business. He was right. Raf sees opportunities where others don’t, and he has the guts to take advantage of those opportunities; two rare talents that a startup can’t live without. He has broad knowledge and a huge network. But more importantly, without him there would have been no Plumbee. Because of Raf, I had the chance to go on the most amazing journey of my career, taking a startup from founding through exit. I learned more than I would ever have imagined, and I guarantee that if you join forces with Raf, you will too."

Raf Keustermans's Current Company Details
AgentAya

Agentaya

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Co-Founder and CEO
London, GB
Website:
AgentAya.com
Employees:
2
Raf Keustermans Work Experience Details
  • Agentaya
    Co-Founder And Ceo
    Agentaya
    London, Gb
  • Sportlight Technology
    Ceo
    Sportlight Technology Jul 2017 - Present
    Bicester, Oxfordshire, Gb
    Sportlight is a sports tech startup revolutionizing the field of elite sports data and insights. We are building a next-generation athlete tracking platform using our patented ex-military LiDAR and AI technology that is significantly more accurate than legacy GPS, RF or optical tracking solutions. We are working with several world leading sports organisations including some of the biggest names in the English Premier League.
  • Stikipixels
    Advisor
    Stikipixels May 2011 - Present
    Gb
    StikiPixels is an exciting and ambitious startup based in London, working on a truly unique project: Occupy White Walls (https://www.oww.io/).Member of the Advisory Board, working closely with CEO and Founder Yarden Yaroshevski. Other Members of the Advisory Board include:- Chris Deering, former CEO and President of Sony Computer Entertainment - Prof. Patrick Barwise, Emeritus Marketing Professor at London Business School, Chairman of Which? - Prof. Richard Bartle, Professor of Game Design and co-inventor of the first online game world (MUD 1978).
  • Product Ml
    Advisor
    Product Ml Jun 2017 - Aug 2018
    San Francisco, California, Us
    Product ML is a machine learning startup based in London/SF working on Blurr (https://github.com/productml/blurr), which is a high-level YAML-based language for machine learning feature engineering.
  • Gsn (Tv & Games)
    Vp, Gm Plumbee/Gsn London
    Gsn (Tv & Games) Feb 2016 - May 2017
    Los Angeles, Ca, Us
    After the acquisition of Plumbee by GSN Games in February 2016, I head up the GSN Plumbee studio. GSN Games is a subsidiary of Sony Pictures.GSN Games delivers social casino games and cash tournaments designed to fuel every player's inner winner. Founded in 1999, the company has evolved into one of the world's top game publishers and creators with game content on mobile, social and the Web. GSN Casino and Bingo Bash, both top 10 grossing iPad apps, make GSN Games the #4 social casino publisher.After the acquisition, the London studio continued development on Mirrrorball Slots, but also took ownership of GSN's Grand Casino app and flagship title GSN Casino.
  • Isga (International Social Games Association)
    Board Member
    Isga (International Social Games Association) Jul 2013 - Aug 2016
    The International Social Games Association (ISGA) has been set up by a group of leading social games companies to act as a voice for the fast-growing industry at a time when many changes in the way millions of people access, play and pay for games are taking place. The ISGA will explain to the public, policy makers and regulators what the industry does, how it works and the value it generates both for the people who love to play social games and for the digital economy.The ISGA is led by CEO Luc Delany, a former Facebook and Google policy exec and Chairman Paul Mathews, COO of Playstudios and former head of IGT’s Online Gaming Group and Investigative Officer with the Nevada Gaming Control Board. Members of the ISGA include Zynga, Playtika, GSN Games/Plumbee, Playstudios, Gamesys, IGT (DoubleDown), Scientific Games, Big Fish Games, Aristocrat...http://www.i-sga.org/
  • Plumbee
    Co-Founder, Ceo
    Plumbee Jul 2011 - Feb 2016
    London, Gb
    Plumbee was acquired by GSN Games in February 2016. (http://gsngames.com/press-room/press-releases/gsn-games-acquires-social-casino-studio-plumbee/)GSN Games is a subsidiary of Sony PicturesFounded the company with Jodi Moran (CTO) and Gerald Tan (COO/CPO) in 2011.Plumbee is a technology-led startup based in Shoreditch, London ('Tech City'​) with a mission to create a new generation of digital casino entertainment. Plumbee raised $16.5M from Idinvest Partners and Endemol, and employs 50+ world class software engineers, marketers, analysts, designers, artists and product managers. Our hit game Mirrorball Slots (Facebook, iOS, Android) generated over 10 million downloads and $60M in lifetime revenue.Plumbee is a founding member of the ISGA (International Social Games Association).Plumbee was also a partner in Bonza Gaming, a real-money social gaming joint-venture with Unibet. In February 2015, Unibet acquired Plumbee's interest in Bonza Gaming.
  • Bonza Gaming
    Co-Founder, Board Member
    Bonza Gaming Nov 2012 - Feb 2015
    Bonza Gaming was acquired by Unibet Group in February 2015.Bonza Gaming was a social gambling startup.A joint-venture between an online gambling powerhouse (Unibet Group) and a fast-growing social gaming startup (Plumbee), Bonza Gaming was a 'next-generation' gambling operator. It launched its first product, Bonza Slots, on Facebook in February '13, as the 3rd real-money gaming app allowed on Facebook. Bonza Gaming was led by CEO Rick Brownlow, previously Head of Mobile for Sportingbet, and had 19 staff in offices in London and Guernsey (Channel Islands). Bonza Gaming raised £4.4M in funding.
  • Kobojo
    Vp Marketing (Consultant)
    Kobojo Feb 2011 - Nov 2011
    Paris, Fr
    Consultant VP Marketing (12 days/month) for Paris-based social games startup Kobojo, building CRM, UA, community and product marketing functions.The company announced in April 2011 a $7.7M funding round from Endeavour Vision and Idinvest Partners, as well as the appointment of Gerhard Florin, formerly EA's EVP Global Publishing, as its Chairman.
  • Rk Consult London Ltd
    Owner, Principal
    Rk Consult London Ltd Nov 2010 - Nov 2011
    Independent consultant, advisor, speaker. Due diligence consultant for VC and PE.Focus areas:- Social/Casual/Mobile Games Strategy, Marketing & Monetization- Gamification- eGaming
  • Electronic Arts
    Global Marketing Director - Playfish
    Electronic Arts Nov 2009 - Oct 2010
    Redwood City, Ca, Us
    Playfish was a global leader and pioneer of the social games industry. At its peak it had 100M+ monthly active users on Facebook, 200+ international staff in offices in London, San Francisco, Beijing, Tokyo, Montreal and Tromso.Playfish was acquired by EA for $400M November 2009.
  • Electronic Arts
    European Marketing Director - Pogo.Com
    Electronic Arts Jul 2008 - Nov 2009
    Redwood City, Ca, Us
    Pogo.com is EA's leading casual gaming platform. Responsible for the European business and team.
  • Unibet Group
    Head Of Marketing Western Europe
    Unibet Group Feb 2005 - Jun 2008
    Sliema, Malta, Mt
    Unibet Group (now Kindred Group) is one of the world's leading online gaming companies. Listed on NASDAQ OMX Nordic, today Unibet has a $2.5B market cap, annual revenue in excess of $500M and 1,000+ employees globally.Heading up marketing for the Western Europe region (Benelux, France, UK, Switzerland, Germany and Austria). Managed 8 digit annual marketing budget.Managed agency and partner relationships: TBWA, Liverpool FC, Netlog.com, ProSiebenSat1.Oversaw roll-out of female-focused Maria.com gaming brand in Western Europe after the $80M acquisition of Maria Holdings in 2007.
  • Self-Employed
    Independent Marketing Consultant
    Self-Employed Dec 2002 - Jan 2005
    Marketing consultant, project manager and strategic planner for Belgian advertising agencies, including BBDO, Grey Worldwide, 7Beaufort and Duval Guillaume (Publicis Groupe).
  • Cyganet
    Co-Founder
    Cyganet Sep 2001 - Dec 2002
    Cyganet was acquired in 2002 by Belgian company ITAF. One of two founders.Cyganet was a Ghent, Belgium-based angel-funded startup specialized in creating and managing digital communities for media, government and charities. Products and services included chat software and outsourced community management.
  • Bbdo
    Account And Project Manager - Germaine Bbdo
    Bbdo Jun 1998 - Aug 2001
    New York, Ny, Us
    Antwerp, Belgium based full-service advertising agency.

Raf Keustermans Skills

Online Gaming Social Games Start Ups Mobile Devices Monetization Online Marketing Entrepreneurship Strategy Marketing Strategy Digital Marketing Management Online Advertising Mobile Games Analytics Marketing Crm Digital Strategy Mobile Applications Entertainment Product Marketing Sports Science Sports Management Sports Analysis Sports Analytics Sports Tech Sports Technology Data Science Gambling Facebook Gamification Casino Virtual Goods Bingo Customer Acquisition Web Analytics Viral Marketing Online Gambling Igaming Casino Gaming Slots Game Design Affiliate Marketing Game Development E Commerce Gaming Casual Games Video Games Computer Games Gaming Industry Social Media Marketing Ppc Community Management Interactive Entertainment Community Sites Mobile Advertising Advertising Mobile Marketing

Raf Keustermans Education Details

  • Sint-Gummarus College Lier
    Sint-Gummarus College Lier

Frequently Asked Questions about Raf Keustermans

What company does Raf Keustermans work for?

Raf Keustermans works for Agentaya

What is Raf Keustermans's role at the current company?

Raf Keustermans's current role is Co-Founder and CEO.

What is Raf Keustermans's email address?

Raf Keustermans's email address is ra****@****l.co.uk

What is Raf Keustermans's direct phone number?

Raf Keustermans's direct phone number is +4420737*****

What schools did Raf Keustermans attend?

Raf Keustermans attended Sint-Gummarus College Lier.

What are some of Raf Keustermans's interests?

Raf Keustermans has interest in Culture, Kaiser Chiefs, Personal Interests, Qotsa, Coltrane, Poker, Pearl Jam, Literature, Herbie Hancock, Music.

What skills is Raf Keustermans known for?

Raf Keustermans has skills like Online Gaming, Social Games, Start Ups, Mobile Devices, Monetization, Online Marketing, Entrepreneurship, Strategy, Marketing Strategy, Digital Marketing, Management, Online Advertising.

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