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Rafsan Rashed Nayeem Email & Phone Number
GM, Brand and Marketing
at
Garibook
LinkedIn matched
✓ Verified Jun 2026
2 data sources
Profile completeness 86%
Current company
Role
GM, Brand and Marketing
Location
Dhaka, Bangladesh, Bangladesh
Company size
Who is Rafsan Rashed Nayeem? Overview
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Quick answer
Rafsan Rashed Nayeem is listed as GM, Brand and Marketing at Garibook, a company with 47 employees, based in Dhaka, Bangladesh, Bangladesh. AeroLeads shows a matched LinkedIn profile for Rafsan Rashed Nayeem.
Rafsan Rashed Nayeem previously worked as GM, Brand & Marketing at Garibook and Co-Founder at Beyond Collab.
Company email context
Email format at Garibook
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Garibook
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Profile bio
About Rafsan Rashed Nayeem
After years of working across diverse industries and teams, I’ve observed a common pitfall among marketers—unintentionally draining their organizations by adhering to outdated marketing practices and assumptions. Traditional marketing often relies on untested beliefs rather than data-driven strategies, causing inefficiencies that harm the very brands we are entrusted to grow. Every day, I strive to challenge these outdated norms, embracing a mindset of curiosity and innovation to ensure that I’m adding value, not taking it away, to the organizations and brands that have placed their trust in me.
Listed skills include Teamwork, Marketing Strategy, Brand Management, Marketing Communications, and 20 others.
Current workplace
Rafsan Rashed Nayeem's current company
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Garibook
13 roles
Rafsan Rashed Nayeem work experience
A career timeline built from the work history available for this profile.
Gm, Brand & Marketing
Current
Oct 2023 - Present
Co-Founder
Current
Feb 2023 - Present
Marketing Lead
- Managed the $20M direct-to-consumer online service business of Sheba.xyz, responsible for leading the marketingstrategy and building brand roadmap. Drove 18% revenue growth and 29% traffic growth MOM
- Optimized marketing investments for both traditional and digital channels and measured impact/effectivenessthroughout customer journey, which resulted in a 14.3% save on omnichannel marketing expenditure
- Developed an integrated digital marketing plan for all channels, including SEO, paid search, email marketing, socialmedia, A/B testing and retargeting
- Monitored marketing spend effectiveness across acquisition channels by reviewing digital marketing data andcustomer churn prediction by exploring real-time data from owned channels to assess live product.
- Collaborated closely with cross-functional teams within the organization to develop compelling content thatresonates with customers at every stage of their buying cycle from awareness to purchase decision making.
- Sourced, cleaned & assessed data from Metabase and other tools to assess the performance of digital marketingcampaigns and make recommendations for improvement
Mar 2022 - Nov 2022
Account Director
- Led a team of 22 digital marketing professionals, including account managers, strategists, designers, illustrators, animators, copywriters, and the customer management team. - Delivering results for clients such as British Council Bangladesh, United Enterprise Limited, United Property Solutions Limited, Miniso, Noir, Miyako, Google, O'play, AH Khan.
Aug 2020 - Mar 2022
Growth Consultant
Jun 2020 - Aug 2020
Deputy Brand Manager
- Managed a team of 12 marketing professionals- Designing and formulating marketing activities to increase demand.- Implement marketing activities effectively and on time.- Follow up, reporting and monitoring of each activity and marketing actions.- Work directly with and lead the Creative/Design team, ATL & BTL.- Planning and directing audiovisuals for.
Dec 2018 - Jun 2020
Assistant Manager, Brands
-Led the Brands & Communications team of the MGH Restaurants Private Limited-Brand strategy development in coordination with monthly & yearly sales target. -Consulting and coordinating with inter-company teams and CSR projects of the MGH group from logo development to overall brand collateral development.
Feb 2018 - Nov 2018
Senior Executive, Brands
-Managed the brands team in developing and executing overall advertising & promotional campaigns for Nando’s and Peyala. -Conceptualize and implement all marketing strategies, strategic tie-ups, and public relation. Maintain the Digital Marketing of Nando's. & Peyala Café. -Developed monthly and yearly marketing budget. Track consumer and market insights.
Oct 2017 - Feb 2018
Executive-Key Accounts
I've had the privilege of collaborating with notable clients such as The Daily Star, Reckitt Benckiser Bangladesh, Telenor Health, G4S Bangladesh, The Financial Express Bangladesh, and others to support my colleagues. My role encompasses a spectrum of responsibilities, including strategizing and executing events, orchestrating digital sales initiatives.
Dec 2015 - Sep 2017
Client Services Intern
Sep 2015 - Dec 2015
Vice President
May 2015 - Dec 2015
Communications Coordinator
Jan 2014 - Nov 2014
FAQ
Frequently asked questions about Rafsan Rashed Nayeem
Quick answers generated from the profile data available on this page.
What company does Rafsan Rashed Nayeem work for?
Rafsan Rashed Nayeem works for Garibook.
What is Rafsan Rashed Nayeem's role at Garibook?
Rafsan Rashed Nayeem is listed as GM, Brand and Marketing at Garibook.
Where is Rafsan Rashed Nayeem based?
Rafsan Rashed Nayeem is based in Dhaka, Bangladesh, Bangladesh while working with Garibook.
What companies has Rafsan Rashed Nayeem worked for?
Rafsan Rashed Nayeem has worked for Garibook, Beyond Collab, Sheba.Xyz, Notionhive, and Tickright.
How can I contact Rafsan Rashed Nayeem?
You can use AeroLeads to view verified contact signals for Rafsan Rashed Nayeem at Garibook, including work email, phone, and LinkedIn data when available.
What skills is Rafsan Rashed Nayeem known for?
Rafsan Rashed Nayeem is listed with skills including Teamwork, Marketing Strategy, Brand Management, Marketing Communications, Microsoft Office, Presentation Skills, Public Relations, and Event Management.
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