Vinay Raghav

Vinay Raghav Email and Phone Number

Co-Founder & COO at BEdigitech & BEglobal |Co-Founder at Rajwada Farms |Angel Investor| Ex-Goibibo, Ex-Dentsu @ BEglobal
Vinay Raghav's Location
Gurgaon, Haryana, India, India
Vinay Raghav's Contact Details

Vinay Raghav personal email

About Vinay Raghav

A passionate Digital Advertising professional with over 12 Years of hands on experience in:• Mobile Marketing• Email Marketing• Meta Search Engines• Affiliate Marketing • Brand Strategy • Setting up and optimizing campaigns through various Ad serving platforms• Retargeting • Media Planning and BuyingWeb Analytics & BI Tools: Google Analytics Premium, AT Internet, Tableau, comScore, Similarweb, Google Webmaster & AppsFlyer, Tune, Apsalar, Webengage, Moengage, Betaout, Localyitics.Mktg. Platforms/tools: FB Exchange, CAKE & OpenX, Sendsmart, Octane, Cheetah Mail.Understanding of Google AdWords and Adobe Media Optimizer.

Vinay Raghav's Current Company Details
BEglobal

Beglobal

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Co-Founder & COO at BEdigitech & BEglobal |Co-Founder at Rajwada Farms |Angel Investor| Ex-Goibibo, Ex-Dentsu
Vinay Raghav Work Experience Details
  • Beglobal
    Chief Operating Officer
    Beglobal Apr 2020 - Present
    Gurugram, Haryana, India
  • Rajwada Farms
    Co-Founder
    Rajwada Farms Apr 2018 - Present
    Faridabad, Haryana, India
    At Rajwada Farms, we love every bit of the urban utopia we reside in. Yet we long for that special zone where we go back in time, when the world was simpler, when the pace was more friendly, when meals were full of love, and when outdoors were full of activities and adventure. When Life could be lived Kingsize! We were fortunate to build our little world where time stays still and we go back to being kids in a natural rustic environment that is full of adventures and love. Now we want to share it with you.We toil hard at work or school; as we should. But a release into nature every once in a while is what will keep us charged and ready for the next challenge in life.We welcome you to Rajwada Farms, our Labour of love. We welcome you to come and experience the absolute delight of living life amid lush greenery, beautiful surroundings, tons of activities and games. We welcome you to experience the love that goes in preparing every meal and the excitement that accompanies every time your friend loses out to you on the swing or on the track.
  • Bedigitech
    Director Of Sales & Business Development
    Bedigitech Jun 2018 - Apr 2020
    Gurgaon, India
    BEdigitech is a creative company for prudent, prompt and turnkey communications solutions. We are a digital media service provider company, comprising an Internet Ad Network, Social Media Marketing Services, Affiliate Marketing Services and Influencer Marketing Services; supported by ingenious, energized and highly competent creative, development and servicing teams. BEdigitech has the proficiency of working with a large clientele across every category, Digitally.Established in 2015, we at BEdigitech aggregate billions of ad impressions across categories, create audience segments and help advertisers reach the highly fragmented set of Internet users across device and connection types.Ours is a state-of-the-art inventory platform and we use proprietary longitudinal research algorithms to increase advertiser performance, while simultaneously maximizing publisher revenue.
  • Svg Media Pvt Ltd
    Media Head - India
    Svg Media Pvt Ltd Jul 2016 - May 2018
    Gurugram
  • Goibibo
    Digital Marketing
    Goibibo Jul 2014 - Jun 2016
    Gurgaon, India
    Responsibilities:o Launching promotion across channels, internal(various customer touch points on both web & app) and external i.e. affiliates, coupon sites & ad-networks which involves driving tactical marketing on high margin SKUso Retention Marketing:• Email Marketing: A-B testing on creative and subject line to drive max ROI• Working on the retention strategy- identification of dormancy, users and executing dormant user activation driveo Mobile Marketing:• Taking care of mobile user acquisition on paid channels• Identifying and nurturing quality sources to drive mobile user acquisition keeping retention and conversion rates in mind. • Promotional push notifications to app users.• In- app engagement based on user behavior. o On Site Engagement : • Identifying the various exit points and creating a tailored communication to retain the user.• Identifying user behavior on-site(Web, mWeb) and creating customized communication to drive maximum engagement.• Set up DFP on site as an additional task which now contributes as a revenue source from hoteliers and external advertisers.o Affiliate Marketing• Setting up Meta Search Engines- Commercial closure, technical integration & continuous optimization • Managing global and local Affiliates partners to meet business objectives• Setting up algorithm for key meta search engines to ensure consistent conversions & higher ATVs.
  • Networkplay (A Gruner+Jahr - Bertelsmann Ag Company)
    Account Manager
    Networkplay (A Gruner+Jahr - Bertelsmann Ag Company) Apr 2013 - Jun 2014
    New Delhi Area, India
     Taking care of performance sales for entire North Region along with International clients. Identifying and driving growth opportunities for Generating maximum business and Revenue. To develop solutions to meet advertiser objectives.  Structuring and Delivering Media Solutions for performance Based Campaigns. Constant monitoring on the client campaign progress and providing insights to the clients. Also initiating a change in strategy (If needed).
  • Networkplay (A Gruner+Jahr - Bertelsmann Ag Company)
    Assistant Manager- Ad Operations
    Networkplay (A Gruner+Jahr - Bertelsmann Ag Company) Apr 2012 - Mar 2013
    New Delhi Area, India
     Managing campaigns via Direct Track and Right Media Exchange (RMX). Coordinating and communicating with Indian and International publishers/affiliates for day to day delivery requirements. Advanced reporting of campaigns for client and internal analysis. Rate negotiations with affiliates. Managing Indian & International publishers/buyers on RMX. Campaign Management, Advertiser and Affiliate Management. Report Analysis and Fraud Management. Setting up Campaign & Publisher payouts.
  • Networkplay.In
    Executive - Ad Operations
    Networkplay.In Jun 2011 - Apr 2012
  • Webitude
    Ad Operations & Account Executive
    Webitude Jul 2010 - Jun 2011
     Media planning and buying for brand and performance based campaigns Advanced Reporting at performance level & campaign analysis: performance and media level.  Day to day servicing requirements of clients pertaining to digital marketing needs Campaign optimization, tracking and reporting. Competitive analysis and community management for brands on various social media platforms Finalize the Billing & Operational Activity.
  • Webitude
    Ad Operations Executive
    Webitude Jul 2010 - Oct 2010

Vinay Raghav Skills

Advertising Digital Marketing Ad Networks Online Advertising Online Marketing Media Planning Digital Media Media Buying Ad Serving Mobile Marketing Campaign Management Sem Doubleclick Digital Strategy Ppc Management Project Management Advertising Operations Lead Generation Web Analytics Analytics Affiliate Marketing Social Media Marketing Ad Exchanges Google Analytics Google Adwords Competitive Analysis Comscore Strategy Rich Media Behavioral Targeting Erp Mobile Advertising Display Advertising Search Advertising

Vinay Raghav Education Details

Frequently Asked Questions about Vinay Raghav

What company does Vinay Raghav work for?

Vinay Raghav works for Beglobal

What is Vinay Raghav's role at the current company?

Vinay Raghav's current role is Co-Founder & COO at BEdigitech & BEglobal |Co-Founder at Rajwada Farms |Angel Investor| Ex-Goibibo, Ex-Dentsu.

What is Vinay Raghav's email address?

Vinay Raghav's email address is vi****@****ibo.com

What schools did Vinay Raghav attend?

Vinay Raghav attended Institute Of Management Technology, Ghaziabad, Makhanlal Chaturvedi National University Of Journalism And Communication, Bhopal.

What are some of Vinay Raghav's interests?

Vinay Raghav has interest in Economic Empowerment, Civil Rights And Social Action, Education, Environment, Science And Technology, Disaster And Humanitarian Relief, Human Rights, Animal Welfare, Health.

What skills is Vinay Raghav known for?

Vinay Raghav has skills like Advertising, Digital Marketing, Ad Networks, Online Advertising, Online Marketing, Media Planning, Digital Media, Media Buying, Ad Serving, Mobile Marketing, Campaign Management, Sem.

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