Developed and implemented digital marketing strategies to increase online traffic, brand awareness, and customer engagement; proficient in Google Ads and SEO strategies.Managed SEO efforts, improving website visibility and ranking on SERPs; experienced in Google Analytics.Led social media marketing initiatives across multiple platforms, engaging with the target audience and promoting products/services; strong storytelling and content marketing skills.Conducted market and competitor research to inform strategic marketing decisions and identify growth opportunities; data-driven approach to analysis and decision-making.Utilized analytics tools to track performance metrics and gain insights into customer behavior; expertise in email marketing and website analytics.

Designed and developed 20+ responsive WordPress websites for small businesses and non-profits, using custom themes to create client-focused designs.Improved SEO rankings by 25% on average for clients through on-page SEO optimization and mobile-friendly design strategies.Collaborated with clients to identify business goals and create wireframes and prototypes that resulted in websites tailored to target audiences and increased conversions by 30%.Managed end-to-end project delivery, from client consultation to design, development, and ongoing maintenance, ensuring timely and successful project completion.Developed custom functionalities using JavaScript, HTML5, and CSS3 to enhance website interactivity and usability.

Designed and implemented over 25 responsive pages for the organization’s website, resulting in a 70% increase in traffic; proficient in website design and development.Conducted needs analysis by interviewing Settlement Workers and Program Managers to develop an optimized landing page; strong project management and multitasking abilities.Provided internal support and customer service during the website build and launch process; collaborative team player with a commitment to equity, diversity, and inclusion.Assisted in the development and execution of marketing plans to promote programs and events, contributing to increased community engagement; skilled in content creation and social media management.Maintained and updated digital platforms, ensuring accurate and timely information dissemination; experienced in using digital marketing strategies and analytics tools.

Proficiently engaged clients using CIBC’s digital capabilities, encompassing online and mobile banking, self-service features, and interactive voice response (IVR).Delivered recommendations and successfully introduced a diverse range of banking products and solutions, spanning bank accounts, credit cards, secured investments, overdraft protection, bill payments, and secured/unsecured credit products. Provided attentive support, ensuring exceptional client satisfaction.Demonstrated a proactive mindset in identifying opportunities to align clients with the optimal products and solutions tailored to their specific financial goals.

Designed and developed a professional college website using WordPress and Elementor Pro; well-versed in designing and developing websites.Implemented an advanced online registration and admission process with e-commerce capabilities using WooCommerce; familiar with various payment gateways.Executed SEO strategies, including keyword research and optimization of website content, meta tags, and images; experienced in Google Analytics.Produced digital and print assets, including graphic design, video editing, and social media content; strong content creation skills.Developed and implemented comprehensive marketing strategies to promote educational programs, resulting in increased enrollment; expertise in project management and multitasking.

Planned site design, functionality, and navigation, along with audience funnels and data capture points.Developed a responsive website across multiple desktops and mobile devices.Created pages and blogs using WordPress CMS and Elementor Pro page builder.Handled all composition, color, illustration, typography, and branding for projects.Conducted Website Maintenance; regularly screened for issues, performance revisions, and completed upgrades.

Re-designed and developed a responsive website across multiple desktops and mobile devices.Created pages and blogs using WordPress CMS and Elementor Pro page builder.Handled composition, color, illustration, typography, and branding for projects.Conducted website maintenance by regularly checking issues, performing revisions, and completing upgrades.

Answered an average of 300 calls per day by addressing customer inquiries, solving problems and providing new product information.Investigated and resolved customer inquiries and complaints in a timely and empathetic manner.Built long-term customer relationships and advised customers on purchases and promotions. Ensured smooth operations of business center as per defined SOPs. Achieved quality and productivity scores as per assigned KPIs.Trained new team members: system management, product information, complaint handling.

Developed new computer lab and library management system.Managed library database and maintained accession register.Daily circulation of books and periodicals.