Lead Generation Specialist | Administrative Assistant
CurrentSuccessfully generated leads through various channels, including online research, social media, and email campaigns.Implemented lead scoring systems to prioritize and categorize potential clients, resulting in a more focused and efficient outreach process.Collaborated with the sales team to develop and refine lead qualification criteria, ensuring a smooth handover of qualified leads for further engagement.Conducted A/B testing on email subject lines and content to optimize open and response rates.Regularly analyzed and reported on lead generation metrics, providing insights for continuous improvement.Contributed to the development of marketing strategies by providing valuable insights into target audience behavior and preferences.Skills-Lead Generation-Market Research-CRM Software (e.g., Salesforce)-Email Marketing-Social Media Outreach-Data Analysis-Communication Skills-Problem-Solving-Time ManagementI know these tools very well - Apollo- LinkedIn Sales Navigator- Prospect Maximizer- Mailshake- WordPress Admin- WordPress Posting and editingSocial Media Manager- Creating posts for social media- Managing Content - Managing messageSEO Admin- Conduct Keywords Research - Onsite SEO Optimization I know these tools very well - SEM Rush - Search Console- Google Analytics - Ahref