Data Analytics Consultant
Current Successfully Integrated 12 year+ of data into a centralized MySQL database, improving data accessibility and query performance by 40%. Consolidated data from multiple e-commerce platforms and implemented data validation processes, reducing data discrepancies by 35% and ensuring data integrity. Performed ad hoc analysis on products by geographic location, using KPIs to identify sales trends and inform targeted marketing strategies. Create insightful reports and Tableau dashboards. Conducted statistical analysis using R to evaluate marketing campaign effectiveness, employing t-tests to assess sales impact pre- and post-campaign.