Develop scripts for short-form and long-form videos, ensuring they align with the client’s brand voice and storytelling style.Research and craft engaging, factually accurate, and emotionally impactful stories.Collaborate with producers, videographers, and editors to refine narratives and ensure seamless execution.Adapt content to suit various platforms, including YouTube, Instagram, Facebook, and TikTok.Brainstorm and pitch fresh, innovative ideas that resonate… Show more Develop scripts for short-form and long-form videos, ensuring they align with the client’s brand voice and storytelling style.Research and craft engaging, factually accurate, and emotionally impactful stories.Collaborate with producers, videographers, and editors to refine narratives and ensure seamless execution.Adapt content to suit various platforms, including YouTube, Instagram, Facebook, and TikTok.Brainstorm and pitch fresh, innovative ideas that resonate with a global audience.Revise scripts based on feedback while maintaining tight deadlines.Stay up-to-date with current trends, viral content, and social media algorithms. Show less

As a Creative Brand Strategist, I'm responsible for but not limited to creatingcompelling visual and written content that showcases Hectar Global's mission to digitizecross-border supply chains of Agri commodities. My day-to-day entails:1. Develop and execute Hectar Global's brand strategy across multiple channels.2. Create and implement social media campaigns that engage and inspire our target audience.3. Develop and produce high-quality, engaging content for… Show more As a Creative Brand Strategist, I'm responsible for but not limited to creatingcompelling visual and written content that showcases Hectar Global's mission to digitizecross-border supply chains of Agri commodities. My day-to-day entails:1. Develop and execute Hectar Global's brand strategy across multiple channels.2. Create and implement social media campaigns that engage and inspire our target audience.3. Develop and produce high-quality, engaging content for social media, website, email, andother channels.4. Collaborate with cross-functional teams, including product, sales, and marketing, to ensurebrand consistency across all touchpoints.5. Monitor and analyze social media and website metrics to track performance and identifyareas for improvement.6. Stay up to date with industry trends and best practices, and apply them to our brandstrategy and content creation. Show less

I'm responsible for developing effective strategies for the social media marketing, and brand placement efforts of the organisation.

I am part of the team that works on the subject with the highest demand, Mathematics! My role here as a script writer includes: 1. Idea creation: Researching for, and generating ideas to produce explainer/educational videos on math concepts. 2. Pitching and coordination: Pitching the developed idea to a team of curriculum and media technicians, and locking upon the best treatment for the video. 3. Screenplay writing: Developing the treatment into screenplays with… Show more I am part of the team that works on the subject with the highest demand, Mathematics! My role here as a script writer includes: 1. Idea creation: Researching for, and generating ideas to produce explainer/educational videos on math concepts. 2. Pitching and coordination: Pitching the developed idea to a team of curriculum and media technicians, and locking upon the best treatment for the video. 3. Screenplay writing: Developing the treatment into screenplays with detailed descriptions of visuals and dialogues.Once a screenplay gets locked after multiple rounds of reviews and changes, I would also have to go on shoots, review assets and videos, and ensure the best quality of the output. Show less

My general responsibility at this organization is to weave narratives, dialogues, and visuals into bits of the curriculum. Byju's has multiple products to make learning fun for students, and I've worked in a few of them. 1. Create With Math This is where I'm working currently. This product teaches the applications of math using a gamified approach. We, narrative writers have to create diverse worlds, with cool characters, and interesting scenarios for the users to have fun while… Show more My general responsibility at this organization is to weave narratives, dialogues, and visuals into bits of the curriculum. Byju's has multiple products to make learning fun for students, and I've worked in a few of them. 1. Create With Math This is where I'm working currently. This product teaches the applications of math using a gamified approach. We, narrative writers have to create diverse worlds, with cool characters, and interesting scenarios for the users to have fun while learning. My responsibilities here include: i) Writing the overall narrative for the lessons, which are live, multi-level games that students play along with teachers. While doing so, we write characters, build worlds, and create interesting scenarios to make it an immersive and consistent experience. Since this is a live class, we also write small bits of verbatim for the teachers, and for the characters (on-screen). ii) Designing the narratives for the levels (activities), and setting a base for the design. This also includes integrating the math with the worlds, characters, and narrative. iii) Following the lessons along the production pipeline, from docs till applets, and ensuring top quality. iv) User research: talking to the users, teachers, and peers to constantly improve. 2. BTLA: Byju's The Learning AppThis is a mobile application with videos around various curricula. The videos usually have actors, animation, and VFX. My role here is to develop screenplays from the curriculum and ensure quality along the pipeline.Here are my responsibilities in detail: i) Idea-creation: Getting an idea to explain the concept in a fun way for the users. This usually includes a lot of research. ii) Creation of verbatim and screenplay: Once the idea is approved after reviews, we develop the idea into screenplays, with clear verbatim for the teachers, and clear visual descriptions for the other teams involved.iii) Quality checks through pre-production, production, and post-production. Show less

As the sole writer for this small digital marketing startup, my responsibilities were multi-faceted. Below are what I had to do during my time here:1. Content Writing: For blogs, articles, emails, etc. 2. Copy Writing: For socials, blogs, emails, etc. 3. Business Development: Making pitch-decks, meeting clients, and closing deals.