Partnering with AdTheorent who are global leaders in machine learning advertising solutions. Providing predictive media, outcome-based strategies that use custom machine learning models to predict future performance for every campaign. Leveraging key data points to learn who will convert and what parameters are driving performance for brands.Differentiator is AdTheorent's AI machine learning technology which scores users on the likelihood to convert and leading to a successful outcome based on a brands KPIs. The brands campaign goals are at the heart of everything we do!Also providing Location Intelligence and behavioral-based advertising strategies through online and offline marketing channels. Location-data analysis and insights enable highly-effective digital targeting, based on real-life behavior's, and optimize ad relevance and conversion.To learn more please contact me: rprentice@rmgadvertising.com

Responsible for managing and growing sales revenue from a designated portfolio of advertisers/marketers. Lead a sales team of 7 which consistently met revenue, yield and market share targets. Responsible for leading sales strategies and communications that enhanced the Seven West Media brands.

Built strong client relationships and provided high value marketing and advertising strategies across all media platforms.Identified and qualified customer needs and developed customized campaigns to fit their marketing objectives.Developed sales leads and uncovered new business opportunities through prospecting and cold calling.Consistently hit and exceeded sales targets.