Blending Corporate Expertise with Social ImpactWith over 20 years of experience across corporate finance, social enterprises, and NGOs, I specialize in leveraging market-driven solutions to address social and economic challenges. As a Chartered Accountant (ACA) and an MA graduate in Social Anthropology from the University of Edinburgh, my career spans the UK, India, and beyond, blending financial expertise with a deep understanding of cultural and community dynamics.Current Roles & ProjectsStrategic Advisor to Desi Oon: Spearheading initiatives to scale indigenous wool production through innovative supply chain strategies, traceability solutions, and market linkages that empower pastoralist communities and promote sustainable practices. Finance Director at Rangsutra Crafts India: Managing investor relations and ensuring the financial viability of a community-owned enterprise working with 3,000+ rural artisans. Sustainable Tourism & Outdoor Initiatives: Developing community-based tourism models in Lahaul, Himachal Pradesh, including organizing treks and other outdoor activities that celebrate the region's natural beauty and cultural heritage. Miyar Mufflers: Leading a community-based knitting initiative in the Himalayas that integrates into the Desi Oon network. Qualified Tennis Coach: Balancing my professional commitments with a personal passion for mentoring and fitness.I am passionate about creating scalable, impactful solutions that empower communities while preserving cultural heritage and promoting sustainability.