Rahul Sengupta Email & Phone Number

- Responsible for overall business performance and long-term sustainable growth for East & and South region- Applying Business and marketing knowledge to develop briefs and pitches for customer projects.Obtaining pricing deals, negotiated contracts, and solidified beneficial agreements- Nurturing prestigious existing relationships and developing new ones, the role will encompass consulting clients on their Internet Presence, Digital Strategy Formulation, Business Account Growth and Revenue Management- To build, manage and mentor a team of Account Managers and Business Development Managers to achieve Sales Targets and client delight, across Web design, Mobile applications, Digital Media, Internet applications, SEO, PPC & SMO services.- Heading Client Servicing for major Accounts. Communicating client’s vision by briefing the creative team. Monitoring and Supervising the Account Team , Creative, Media & SEO teams to ensure that they meet their respective deadlines.

Mumbai, Maharashtra, India

- Responsible for overall business performance and long-term sustainable growth for East & South region- Applying Business and marketing knowledge to develop briefs and pitches for customer projects.Obtaining pricing deals, negotiated contracts, and solidified beneficial agreements- Nurturing prestigious existing relationships and developing new ones, the role will encompass consulting clients on their Internet Presence, Digital Strategy Formulation, Business Account Growth and Revenue Management- To build, manage and mentor a team of Account Managers and Business Development Managers to achieve Sales Targets and client delight, across Web design, Mobile applications, Digital Media, Internet applications, SEO, PPC & SMO services.- Heading Client Servicing for major Accounts. Communicating client’s vision by briefing the creative team. Monitoring and Supervising the Account Team , Creative, Media & SEO teams to ensure that they meet their respective deadlines.- • Building, Managing and Mentoring a team of 6 BD and Account Managers to achieve Sales Targets and client delight, across Web design, Mobile applications, Digital Media, Internet applications, SEO, ORM, PPC & SMO services- Within a span of 1 year Revenue was able to grow from 50 lacs to 4.5 crs . Business funnel includes Mobile App Development, Website Development, Social Media Marketing, SEO & Media Buying- Maintain and ensure regular updating of CRM and knowledge repository system to present analytics and insights to the overall performance of the Business & team and also provide business insights to the Top management- In-depth knowledge about the brand and its initiatives to guarantee that the respective communication achieves the brand’s goal . Ensure that the financial estimation and billing is done for the month

• Managing On-Air & Digital Ad Sales in Kolkata Area .Developed a set of high growth Accounts and Agency network to expand the market presence in the assigned territory.• Executing and monitoring the Branch sales operations for attaining accelerated growth of new client acquisition across categories. Interactions with the various Advertising agencies & Media agencies.• Managing ongoing User Management, Data Management, Customization, Reports and Dashboards through CRM• Leading a Team of 5 Key Account Managers. Enhancing team motivation and productivity. Driving sales through them. Monitoring KPIs, GTM and optimizing work schedules. Salesforce Management.• On Air Space for HT Radio Network – Fever FM & Radio One. Digital Space – Livehindustan.com, Livemint.com, Bangla.Hindustantimes.com. Events – HT Events & Fever On-Ground Solution.• Clients Management across verticals like Corporate, Government & PSU, SME, Retail, Education, Healthcare, Hotels, Real Estate, Jewellery etc. Responsible for New Client On-boarding and generating both Revenue & Volume from existing Clients. Client Retention, Problem resolution and supervision of different teams to ensure client needs are met as per requirement and TAT. • Developing Advertising Sales Presentations, facilitating Sales Negotiations resulting to 100 % sales. Encourage priority clients to spend more and use the latest Digital Tools to boost sales. Develop event partnerships• More than 100 % Target achievement MoM till Feb’20. Highest Sales in the month of September’19 & October’19 PAN India, contributing more than 2 cr revenue. Best Team Lead for the 2 consecutive month .On boarded major Clients Like Century Ply, Birla Corp, TATA Structura, Berger Paints, Bajoria Appliances, JIS University, Merlin Realty & Indian Jems. State Govt. Revenue increased 2X from Departments like Health , Women & Child and Tourism .• Market Analysis, Countering Competition Moves & Expanding Market Share through Brand Strategy formulation.

Kolkata Area, India

• Managing Radio Ad Sales in Kolkata & Asansol Area .Developed a set of high growth Accounts and Agency network to expand the market presence in the assigned territory.• Executing and monitoring the sales operations for attaining accelerated growth of new client acquisition across categories. Interactions with the various Advertising agencies & Media agencies.• Managing ongoing user management, data management, customization, reports and dashboards• Leading a Team of 5 Key Account Managers. Enhancing team motivation and productivity. Driving sales through them. Monitoring KPIs, GTM and optimizing work schedules. Salesforce Management.• Increased SME & Retail Radio Adex Market Share from 8% to 20% within a span of 7 months. Enhanced Station ARPU by more than 20 % with a revenue growth of 75% in FY 18-19.• Clients Management across verticals like SME, Retail, Education, Healthcare, Hotels, Real Estate, Jewellery etc. Responsible for New Client On-boarding and generating both Revenue & Volume from existing Clients. Client Retention, Problem resolution and supervision of different teams to ensure client needs are met as per requirement and TAT. • Successfully expand the Market reach through emerging Digital & Social Media Online Platforms. • More than 100 % Target achievement MoM. On boarded major Clients Like ARC Group, Great Eastern, PS Group, NSHM, Khosla Electronics, Sunrise Spices, Simoco, Anjali Jewellers, Safed, Pathfinder, Bazaar Kolkata etc.

Kolkata Area, India

• Merchant On-Boarding, Acquisition & Partnership. Acquiring Key Accounts, Branded Retail, Government Accounts, Hotels & Restaurants (HORECA) & Small Business Merchants for PayTM .Responsible for creating and executing business strategy towards market share dominance. Managing entire P/L of the M-Wallet Business for Kolkata Area.• Executing and monitoring the sales operations for attaining accelerated growth of new client acquisition across categories. Create systems and process in a retail driven environment. • Key Account Management - Establish, maintain and nurture strong client relationships through regular interaction and transparent communication. Ensuring Delivery of services as per Service level Agreement• Leading a Team of 15 ASMs, Team Leaders & KAMs .Building and developing team, enhancing team motivation and productivity. Driving sales through them. Following up their day to day operations and productivity. Assisting HR in identifying training inputs required. Monitor tour planning and optimize work schedules through Salesforce Management.• Recruiting & Managing direct sales force. Increasing the productivity level & overall efficiency of the sales team and ensuring target achievement as per the defined targets..Reviewing individual BD performances against the target set. Training and developing team skill. Record performance metrics and monitoring key parameters to increase the overall productivity of the sales personnel• Operations Management. Daily Operations Monitoring. KYC Regulations, Transactions Analysis, Data Mining, Dashboard issue resolutions. Analyzing Business & Market Data for Data Based planning & Decision• Exceeding MOM targets by more than 100 %. Acquired more than 6000 Retail POS in Kolkata Area with over 70% transacting outlets. Acquired large Retail Clients like City Mart, Vishal Mega Store etc, Govt. Clients like WBHIDCO , NKDA etc. Hotel & Restaurant Chains – Senses, Mio Amore, Rose Specialty Restaurants Group, Arsanal etc.

Looking after the WLL and Data Business in Corporate & SMEs through the corporate channels in Kolkata. Establishing Photon+ Brand in various Corporates.Increase in Market Share.Month on Month Revenue Achievement.Team Handelling.

Selling of spaces in Times ascent ( The Times Of India ) . Develop a set of high growth accounts and channel network to expand the market presence in the assigned territory. Selling of both online & offline products & services of Timesjobs.com. Meeting revenue targets for online & offline space selling/advertisement marketing. Have achieved 112% growth in terms of Revenue in the Salt lake region.Conducting Job fairs, Road shows in kolkata as well as other promotional events.

Master Of Business Administration (M.B.A.), Marketing

Education record

Mdp, Crm

Mdp, Crm

Customer Relationship Management

Digital Marketing